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Keap vs SharpSpring: Pricing and Ratings Compared (2026)

Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Keap and SharpSpring side by side. This page compares data; it is not a hands-on review.

On the data: On the data below, Keap leads on lower entry price; SharpSpring leads on higher user rating. We do not name an overall winner for this pair.

Data comparison compiled by Toolradar, not hand-reviewed Methodology
Data comparison 2,878 user reviews compared Pricing checked Oct 7, 2026

Short on time? Here's the quick answer

Based on published vendor pricing and features and on public review data, here's who should pick what:

Keap

CRM and automation for small businesses

Best for you if:

  • • You want CRM for small business

SharpSpring

Marketing automation for agencies

Best for you if:

  • • You want consolidates marketing automation, sales automation, and CRM into a single platform, eliminating data silos
At a glance: Keap vs SharpSpring
At a Glance
Keap Keap
SharpSpring SharpSpring
Starts at
From $249/mo, billed monthly Pro plan
From $449/mo, billed monthly 1K Contacts plan
Category
CRM Marketing Automation
Marketing Automation Email Marketing
Rating
3.8/5 Capterra 4.1 · TrustRadius 3.4 · G2 3.8 1,542 reviews 4.6/5 Capterra 4.7 · G2 4.5 1,336 reviews
Free plan
No No
Watch out for
Overage fees for additional contacts Potential overage fees for contacts

Choose Keap or SharpSpring?

Keap

Choose Keap if

  • You want CRM for small business
  • You want marketing automation
  • Budget matters ($249/mo, billed monthly vs $449/mo, billed monthly)
  • You work in CRM, not marketing automation
SharpSpring

Choose SharpSpring if

  • You want consolidates marketing automation, sales automation, and CRM into a single platform, eliminating data silos
  • You want offers a flexible and affordable pricing model, especially for agencies, with month-to-month contracts available
  • You work in marketing automation, not CRM

In-Depth Analysis

Keap Keap

CRM and automation for small businesses

Fair value

Keap's pricing is on the expensive side for small businesses, with the Pro tier starting at $249/month for only 1500 contacts and 2 users.

Watch out

Overage fees for additional contacts

Strengths

  • Pro: CRM for small business
  • Pro: Marketing automation
  • Pro: Good for solopreneurs
  • Pro: Email marketing
  • Pro: Fair pricing

Weaknesses

  • Con: Learning curve
  • Con: UI could improve
  • Con: Per-contact pricing
  • Con: Limited enterprise features
  • Con: Better modern alternatives

Key features

CRM platform Sales automation Email marketing Appointment scheduling Invoicing E-commerce

SharpSpring SharpSpring

Marketing automation for agencies

Fair value

SharpSpring's pricing, starting at $449/month for 1K contacts, is on the higher end for small businesses but offers robust features.

Watch out

Potential overage fees for contacts

Strengths

  • Pro: Consolidates marketing automation, sales automation, and CRM into a single platform, eliminating data silos.
  • Pro: Offers a flexible and affordable pricing model, especially for agencies, with month-to-month contracts available.
  • Pro: Provides extensive features for agencies, including single sign-on, rebrandable interface, and multi-client management.
  • Pro: Includes a built-in CRM that is optional and integrates well with other CRMs.
  • Pro: Offers unlimited users and support across various plans, including agency-specific offerings.

Weaknesses

  • Con: Specific pricing details for SMBs are not explicitly listed, making it difficult to compare without a demo.
  • Con: The comparison page with HubSpot focuses heavily on cost advantages, which might imply feature parity isn't always superior.
  • Con: The product's capabilities are described broadly, requiring a demo to understand the depth of each feature.

Key features

Marketing automation Built-in CRM Email marketing Landing pages Social media Analytics

Plans and prices: Keap vs SharpSpring

Plans and prices of Keap and SharpSpring, as read on each vendor's pricing page. Each plan keeps its own billing unit.
Tool Plans and prices Source
Keap
  • Pro: $249/mo, billed monthly
  • Max: $399/mo, billed monthly
  • Ultimate: Custom pricing
keap.com/pricing
SharpSpring
  • 1K Contacts: $449/mo, billed monthly
  • 10K Contacts: $999/mo, billed monthly
  • Agency: Custom pricing
sharpspring.com read Oct 7, 2026

Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Keap pricing and SharpSpring pricing.

Key Takeaways

Keap

  • Lower entry price: $249/mo, billed monthly vs $449/mo, billed monthly

SharpSpring

  • Higher user rating: 4.6/5 vs 3.8/5

What the data shows

On the data below, Keap leads on lower entry price; SharpSpring leads on higher user rating. We do not name an overall winner for this pair.

  • SharpSpring has the higher user rating (3.8/5 from 1,542 reviews for Keap, 4.6/5 from 1,336 reviews for SharpSpring).
  • Keap has the lower entry price: $249/mo, billed monthly (Pro) against $449/mo, billed monthly (1K Contacts) for SharpSpring.

Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate

Frequently Asked Questions

How do Keap and SharpSpring compare in 2026?

On the data below, Keap leads on lower entry price; SharpSpring leads on higher user rating. We do not name an overall winner for this pair. SharpSpring has the higher user rating (3.8/5 from 1,542 reviews for Keap, 4.6/5 from 1,336 reviews for SharpSpring). Keap has the lower entry price: $249/mo, billed monthly (Pro) against $449/mo, billed monthly (1K Contacts) for SharpSpring.

What are Keap and SharpSpring used for?

Keap: CRM and automation for small businesses. SharpSpring: Marketing automation for agencies.

What does Keap cost vs SharpSpring?

Keap's cheapest paid plan is Pro at $249/mo, billed monthly. SharpSpring's cheapest paid plan is 1K Contacts at $449/mo, billed monthly. Prices read on the vendors' pricing pages, latest check Oct 7, 2026.

What's the main difference between Keap and SharpSpring?

Keap's main strength: CRM for small business. SharpSpring's main strength: consolidates marketing automation, sales automation, and CRM into a single platform, eliminating data silos.

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