Reviews onTrustRadius
211 reviews trackedThe Bottom Line
Entry price
Paid plans only
Biggest pro
CRM for small business
Biggest con
Learning curve
TL;DR - Keap
- CRM and automation for small business
- All-in-one sales and marketing
- Automated follow-ups and campaigns
Pricing: Paid only
Best for: Enterprises & pros
3.4/5 across review platforms
What is Keap?
Keap (formerly Infusionsoft) is an all-in-one CRM and marketing automation platform for small businesses. It combines contact management, email marketing, appointments, invoicing, and payments in one platform. Designed for entrepreneurs and small business owners who want to automate their sales and marketing.
Available on: Web
Pros & Cons
Pros
- CRM for small business
- Marketing automation
- Good for solopreneurs
- Email marketing
- Fair pricing
Cons
- Learning curve
- UI could improve
- Per-contact pricing
- Limited enterprise features
- Better modern alternatives
Ratings Across the Web
3.4(211 reviews)
Ratings aggregated from independent review platforms. Learn more
Preview
Key Features
CRM platformSales automationEmail marketingAppointment schedulingInvoicingE-commerce
Pricing Plans
Free TrialPricing checked Jun 12, 2026
Pro
$249/month
- 1500 contacts
- 2 users
- CRM and email marketing
- Sales automation
- Appointment scheduling
Max
$399/month
- 2500 contacts
- 3 users
- All Pro features
- Advanced automation
Ultimate
Custom
- 10000+ contacts
- Custom integrations
- Dedicated support
Reviews
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3.4/5
Across 211 verified user reviews on TrustRadius
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Keap FAQ
How does Keap help small businesses with their sales and marketing efforts?
Keap provides an all-in-one platform that combines contact management, email marketing, appointments, invoicing, and payments. This allows small businesses and entrepreneurs to automate their sales and marketing processes efficiently.
Which teams or users benefit most from Keap?
Keap is designed for entrepreneurs and small business owners, including solopreneurs, who are looking to automate their sales and marketing. It serves as a comprehensive CRM solution specifically tailored for the needs of smaller operations.
How is Keap priced?
Keap is a paid product and does not offer a permanently free tier. Its pricing model includes per-contact pricing, which influences the overall cost for users.
What kind of trade-offs should users consider when choosing Keap?
Users should be aware that Keap has a learning curve and its user interface could be improved. Additionally, it offers limited enterprise features and has a per-contact pricing model.
Can Keap manage customer contacts and automate email campaigns?
Yes, Keap includes robust contact management capabilities alongside email marketing features. It allows users to automate email campaigns as part of its marketing automation suite.
How does Keap compare to Zoho CRM for small business needs?
Keap is specifically designed as an all-in-one CRM and marketing automation platform for small businesses, offering fair pricing and strong support for solopreneurs. While Zoho CRM also serves businesses, Keap focuses on integrating various functions like invoicing and payments directly within its platform for small business automation.
Source: keap.com