Lusha vs Tables.so: Which is Better in 2026?
Choosing between Lusha and Tables.so comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
Bottom line: Lusha wins this matchup. Apollo is our overall Sales Intelligence pick. Apollo is our free Sales Intelligence pick. Pick Tables.so if you need a fully free option.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
Lusha
B2B sales intelligence platform with verified contact data and AI insights
Best for you if:
- • You want B2B contact data
Tables.so
Find ideal customers with AI-powered search and verified contact data
Best for you if:
- • You want a fully free tool (Lusha requires payment)
| At a Glance | Lusha | Tables.so |
|---|---|---|
Starts at | Free Free plan | Free 100% free |
Category | Sales Intelligence Lead Generation | Sales Intelligence Lead Generation |
Rating | 3.2/5 G2 4.3 · Trustpilot 1.2 · Capterra 4.0 2,809 reviews | n/a |
Free plan | Yes | Yes |
Watch out for | Credits expire monthly, unused credits do not roll over to next month | n/a |
Choose Lusha or Tables.so?
Choose Lusha if
- You want B2B contact data
- You want browser extension
Choose Tables.so if
- You want a fully free tool (Lusha requires payment)
- You want only charged for data successfully delivered, no wasted credits on failed lookups or learning the platform
- You want built-in 5-step email verification achieves 98% accuracy, and the database is refreshed weekly
In-Depth Analysis
Lusha
B2B sales intelligence platform with verified contact data and AI insights
Lusha repositioned pricing in 2026 with a Starter plan at $37-50/mo depending on billing.
Watch out
Credits expire monthly, unused credits do not roll over to next month
Strengths
- Pro: B2B contact data
- Pro: Browser extension
- Pro: Good accuracy
- Pro: CRM integration
- Pro: Fair pricing
Weaknesses
- Con: Privacy concerns
- Con: Data accuracy varies
- Con: Credit-based
- Con: GDPR concerns
- Con: Better alternatives exist
Key features
Tables.so
Find ideal customers with AI-powered search and verified contact data
The pricing is generous for a free tier, offering access to over 300M contacts and AI features at no cost, but the lack of any paid tiers or credit limits raises questions about data freshness or export caps for heavy users.
Strengths
- Pro: Only charged for data successfully delivered, no wasted credits on failed lookups or learning the platform
- Pro: Built-in 5-step email verification achieves 98% accuracy, and the database is refreshed weekly
- Pro: Natural-language AI search and custom enrichment streams make it accessible to non-technical sales reps
Weaknesses
- Con: Mobile number credits are expensive and may not suit high-volume phone outreach
- Con: Database depth (300M profiles) is smaller than some enterprise-focused competitors
Key features
Pricing: Lusha vs Tables.so
| Plan | Lusha | Tables.so |
|---|---|---|
| Tier 1 | Free Free | Free Free |
| Tier 2 | $36 /user/month Pro | N/A |
| Tier 3 | $59 /user/month Premium | N/A |
| Tier 4 | custom Scale | N/A |
Pricing verified from each vendor's public pricing page. Compare in detail on Lusha pricing and Tables.so pricing.
Key Takeaways
Lusha
- Free tier available
- Our pick for this comparison
Tables.so
- Completely free
The Bottom Line
Lusha wins this matchup. Apollo is our overall Sales Intelligence pick. Apollo is our free Sales Intelligence pick. That said, Tables.so is free, hard to beat on price.
Frequently Asked Questions
Is Lusha or Tables.so better in 2026?
Lusha wins this matchup. Apollo is our overall Sales Intelligence pick. Apollo is our free Sales Intelligence pick. Pick Lusha for sales intelligence workflows (main strength: B2B contact data). Pick Tables.so for sales intelligence workflows (main strength: only charged for data successfully delivered, no wasted credits on failed lookups or learning the platform).
What are Lusha and Tables.so used for?
Lusha: B2B sales intelligence platform with verified contact data and AI insights. Tables.so: Find ideal customers with AI-powered search and verified contact data.
What does Lusha cost vs Tables.so?
Lusha's paid plans start at Free (Pro). Tables.so is free.
What's the main difference between Lusha and Tables.so?
Lusha's main strength: B2B contact data. Tables.so's main strength: only charged for data successfully delivered, no wasted credits on failed lookups or learning the platform.