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Lusha vs Vector: Pricing and Ratings Compared (2026)

Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Lusha and Vector side by side. This page compares data; it is not a hands-on review.

On the data: On the data below, Lusha leads on lower entry price and a free plan. We do not name an overall winner for this pair.

Data comparison compiled by Toolradar, not hand-reviewed Methodology
Data comparison 2,809 user reviews compared Pricing checked Oct 19, 2026

Short on time? Here's the quick answer

Based on published vendor pricing and features and on public review data, here's who should pick what:

Lusha

B2B sales intelligence platform with verified contact data and AI insights

Best for you if:

  • • You want a free tier before you commit

Vector

Turn contact-level insights into ready-to-run ad audiences for B2B marketing.

Best for you if:

  • • You want significantly improves ad targeting precision by focusing on known, qualified contacts
At a glance: Lusha vs Vector
At a Glance
Lusha Lusha
Vector Vector
Starts at
Free plan, paid from $36/user/mo, billed monthly Pro plan
From $399/mo, billed monthly Reveal plan
Category
Lead Generation Sales Intelligence
Lead Generation Sales Intelligence
Rating
3.2/5 G2 4.3 · Trustpilot 1.2 · Capterra 4.0 2,809 reviews n/a
Free plan
Yes No
Watch out for
Credits expire monthly, unused credits do not roll over to next month Overage fees for identified visitors above 10k in Target

Choose Lusha or Vector?

Lusha

Choose Lusha if

  • You want a free tier before you commit
  • You want B2B contact data
  • You want browser extension
  • Budget matters ($36/user/mo, billed monthly vs $399/mo, billed monthly)
Vector

Choose Vector if

  • You want significantly improves ad targeting precision by focusing on known, qualified contacts
  • You want reduces wasted ad spend by filtering out non-ICP leads and anonymous traffic

In-Depth Analysis

Lusha Lusha

B2B sales intelligence platform with verified contact data and AI insights

Good value

Lusha repositioned pricing in 2026 with a Starter plan at $37-50/mo depending on billing.

Watch out

Credits expire monthly, unused credits do not roll over to next month

Strengths

  • Pro: B2B contact data
  • Pro: Browser extension
  • Pro: Good accuracy
  • Pro: CRM integration
  • Pro: Fair pricing

Weaknesses

  • Con: Privacy concerns
  • Con: Data accuracy varies
  • Con: Credit-based
  • Con: GDPR concerns
  • Con: Better alternatives exist

Key features

B2B data Contact info Company insights Integrations API Compliance

Vector Vector

Turn contact-level insights into ready-to-run ad audiences for B2B marketing.

Fair value

Vector's pricing is on the expensive side, particularly for the 'Target' tier at $3000/month, which is a significant jump from the 'Reveal' tier at $399/month.

Watch out

Overage fees for identified visitors above 10k in Target

Strengths

  • Pro: Significantly improves ad targeting precision by focusing on known, qualified contacts.
  • Pro: Reduces wasted ad spend by filtering out non-ICP leads and anonymous traffic.
  • Pro: Provides real-time insights into buyer engagement and ad effectiveness.
  • Pro: Automates audience updates, ensuring ad targeting remains relevant.
  • Pro: Integrates with existing tech stacks, including CRMs and major ad platforms.

Weaknesses

  • Con: Requires integration with CRM and ad platforms.
  • Con: Match rates for identification can vary by traffic source.
  • Con: Focuses specifically on B2B contact-level advertising, not general retargeting.

Key features

Contact-level audience building ICP filtering (demographics, firmographics, buying journey stage) Automatic audience synchronization to ad platforms (LinkedIn, Google, Meta, Reddit) Ad clicker identification (names of those who click ads) Anonymous website visitor identification (name, title, company) CRM integration (HubSpot, Salesforce)

Plans and prices: Lusha vs Vector

Plans and prices of Lusha and Vector, as read on each vendor's pricing page. Each plan keeps its own billing unit.
Tool Plans and prices Source
Lusha
  • Free: Free
  • Pro: $36/user/mo, billed monthly
  • Premium: $59/user/mo, billed monthly
  • Scale: Custom pricing
lusha.com/pricing read Oct 7, 2026
Vector
  • Reveal: $399/mo, billed monthly
  • Target: Custom pricing
vector.co/pricing read Oct 19, 2026

Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Lusha pricing and Vector pricing.

Key Takeaways

Lusha

  • Lower entry price: $36/user/mo, billed monthly vs $399/mo, billed monthly
  • Has a free plan

Vector

  • Choose if you want turn contact-level insights into ready-to-run ad audiences for B2B marketing

What the data shows

On the data below, Lusha leads on lower entry price and a free plan. We do not name an overall winner for this pair.

  • Only Lusha has a published user rating (3.2/5 from 2,809 reviews); Vector has none we can show.
  • Lusha has the lower entry price: $36/user/mo, billed monthly (Pro) against $399/mo, billed monthly (Reveal) for Vector.
  • Only Lusha has a free plan.

Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate

Frequently Asked Questions

How do Lusha and Vector compare in 2026?

On the data below, Lusha leads on lower entry price and a free plan. We do not name an overall winner for this pair. Only Lusha has a published user rating (3.2/5 from 2,809 reviews); Vector has none we can show. Lusha has the lower entry price: $36/user/mo, billed monthly (Pro) against $399/mo, billed monthly (Reveal) for Vector. Only Lusha has a free plan.

What are Lusha and Vector used for?

Lusha: B2B sales intelligence platform with verified contact data and AI insights. Vector: Turn contact-level insights into ready-to-run ad audiences for B2B marketing.

What does Lusha cost vs Vector?

Lusha's cheapest paid plan is Pro at $36/user/mo, billed monthly; it also has a free plan. Vector's cheapest paid plan is Reveal at $399/mo, billed monthly. Prices read on the vendors' pricing pages, latest check Oct 19, 2026.

What's the main difference between Lusha and Vector?

Lusha's main strength: B2B contact data. Vector's main strength: significantly improves ad targeting precision by focusing on known, qualified contacts.

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