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Mindbody vs Vertafore AMS360: Which is Better in 2026?

Choosing between Mindbody and Vertafore AMS360 comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.

Bottom line: Mindbody is our overall pick for practice management workflows. Pick Vertafore AMS360 if you need CRM.

··Methodology
Editor reviewed0 verified reviews comparedPricing checked Jun 2026

Short on time? Here's the quick answer

We've tested both tools. Here's who should pick what:

Mindbody

Unlock growth for fitness, beauty, and wellness businesses with an all-in-one management platform.

Best for you if:

  • • You need practice management features specifically
  • All-in-one platform for fitness, beauty, and wellness business management.
  • Access to a large marketplace to attract new clients and drive revenue.

Vertafore AMS360

Comprehensive insurance software solutions for agencies, carriers, and MGAs, leveraging AI for enhanced efficiency.

Best for you if:

  • • You need CRM features specifically
  • Comprehensive insurance management system for agencies.
  • Automates and simplifies insurance operations with AI-powered tools.
At a Glance
MindbodyMindbody
Vertafore AMS360Vertafore AMS360
Starts at
$99/moStarter
Custom
Best For
Practice ManagementCRM
Rating
3.9/54.0/5

Choose Mindbody or Vertafore AMS360?

Mindbody

Choose Mindbody if

Unlock growth for fitness, beauty, and wellness businesses with an all-in-one management platform.

  • All-in-one platform reduces need for multiple software solutions.
  • Access to a large marketplace (Mindbody app) for client acquisition.
  • Automated marketing and client engagement tools save time.
  • Your work is practice management-shaped, not CRM-shaped
Vertafore AMS360

Choose Vertafore AMS360 if

Comprehensive insurance software solutions for agencies, carriers, and MGAs, leveraging AI for enhanced efficiency.

  • Streamlines complex agency operations.
  • Offers mobile access for on-the-go management.
  • Integrates with CRM for improved sales efficiency.
  • Your work is CRM-shaped, not practice management-shaped
FeatureMindbodyVertafore AMS360
Pricing ModelPaidPaid
User Rating
3.9/5
3,469 reviews
4.0/5
891 reviews
Categories
Practice ManagementMarketing
CRMPractice Management

In-Depth Analysis

MindbodyMindbody

Unlock growth for fitness, beauty, and wellness businesses with an all-in-one management platform.

Strengths

  • +All-in-one platform reduces need for multiple software solutions.
  • +Access to a large marketplace (Mindbody app) for client acquisition.
  • +Automated marketing and client engagement tools save time.
  • +Comprehensive reporting and analytics for informed decision-making.
  • +Customizable branded apps enhance client experience.

Weaknesses

  • -Pricing starts at a relatively high monthly fee.
  • -Some advanced features are only available in higher-tier plans or as add-ons.
  • -Not all features are available in all regions.

Key features

Integrated payment processing with reportingAutomated email and text marketing campaignsStaff management (scheduling, performance, payroll)Client scheduling and booking options (app, web, mobile)Real-time calendar management for classes and appointmentsData-driven reporting and analytics
Starts at $99/mo

Vertafore AMS360Vertafore AMS360

Comprehensive insurance software solutions for agencies, carriers, and MGAs, leveraging AI for enhanced efficiency.

Strengths

  • +Streamlines complex agency operations.
  • +Offers mobile access for on-the-go management.
  • +Integrates with CRM for improved sales efficiency.
  • +Facilitates faster document signing with DocuSign integration.
  • +Supports commercial submissions for a game-changing quote experience.

Weaknesses

  • -Specific pricing details are not publicly available.
  • -Requires integration with other Vertafore products for full ecosystem benefits.

Key features

Foundational insurance management systemCRM and AMS360 synchronization (AMS360 Connect)Secure mobile access (AMS360 Mobile)Commercial submissions managementDocuSign product integration for e-signatures
Starts at Custom

Pricing: Mindbody vs Vertafore AMS360

PlanMindbodyVertafore AMS360
Tier 1
$99 Euro/month
Starter
N/A
Tier 2
Contact us
Accelerate
N/A
Tier 3
Contact us
Ultimate
N/A

Pricing verified from each vendor's public pricing page. Compare in detail on Mindbody pricing and Vertafore AMS360 pricing.

Who Should Use What?

On a budget?

Both are paid. Compare plans on their websites.

Go with: Mindbody

Want the highest-rated option?

Mindbody: 3.9/5 (3,469 reviews). Vertafore AMS360: 4.0/5 (891 reviews).

Go with: Vertafore AMS360

Value user reviews?

Mindbody: 3,469 reviews (3.9/5). Vertafore AMS360: 891 reviews (4.0/5).

Go with: Mindbody

3 Questions to Help You Decide

1

What's your budget?

Both are paid. Pricing won't help you decide here.

2

What's your use case?

Mindbody is a practice management tool. Vertafore AMS360 is in CRM. Pick the category that matches your needs.

3

How important are ratings?

Vertafore AMS360 is rated higher: 4.0/5 vs 3.9/5.

Key Takeaways

Mindbody

  • Larger review base (3,469 reviews)
  • Our pick for this comparison

Vertafore AMS360

  • Higher user rating: 4.0/5 vs 3.9/5
  • Better fit for CRM

The Bottom Line

Mindbody is our pick.

Frequently Asked Questions

Is Mindbody or Vertafore AMS360 better?

Mindbody is rated in our evaluation. Both are paid.

What are Mindbody and Vertafore AMS360 used for?

Mindbody: Unlock growth for fitness, beauty, and wellness businesses with an all-in-one management platform.. Vertafore AMS360: Comprehensive insurance software solutions for agencies, carriers, and MGAs, leveraging AI for enhanced efficiency..

What does Mindbody cost vs Vertafore AMS360?

Mindbody is a paid tool. Vertafore AMS360 is a paid tool. Visit their websites for detailed pricing.

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