Plausible vs Mixpanel: Which Should You Choose in 2026?
Choosing between Plausible and Mixpanel comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
By Toolradar Team · Last updated February 28, 2026 · Methodology
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Plausible
Privacy-friendly analytics
Best for you if:
- • Website analytics that respects privacy
- • No cookies means no consent banners needed
Mixpanel
Product analytics for mobile and web
Best for you if:
- • You want to try before committing
- • Product analytics for user behavior insights
- • Best-in-class funnel and retention analysis
| At a Glance |  Plausible |  Mixpanel |
|---|---|---|
Price | Paid | Free + Paid |
Best For | Web Analytics | Web Analytics |
Rating | 86/100 | 86/100 |
| Feature | Plausible | Mixpanel |
|---|---|---|
| Pricing Model | Paid | Freemium |
| Editorial Score | 86 | 86 |
| Community Rating | No ratings yet | No ratings yet |
| Total Reviews | 0 | 0 |
| Community Upvotes | 0 | 0 |
| Categories | Web AnalyticsPrivacy Management | Web AnalyticsProduct Analytics |
How Plausible and Mixpanel Compare
Plausible
Privacy-friendly analytics
Paid · 86/100 score
Mixpanel
Product analytics for mobile and web
Free tier available · 86/100 score
Who Should Use What?
On a budget?
Mixpanel has a free tier. Plausible is paid only.
Go with: Mixpanel
Want the highest-rated option?
Plausible: 86/100. Mixpanel: 86/100.
Go with: Plausible
Value user reviews?
Neither has user reviews yet.
Go with: Plausible
3 Questions to Help You Decide
What's your budget?
Plausible is paid. Mixpanel is freemium. Mixpanel lets you start free.
What's your use case?
Both are web analytics tools. Compare their specific features to decide.
How important are ratings?
Both score 86/100.
Key Takeaways
Plausible
- Our pick for this comparison
Mixpanel
- Has a free tier
The Bottom Line
Plausible (86/100) is our pick. Mixpanel has a free tier if you want to test without paying.
Frequently Asked Questions
Is Plausible or Mixpanel better?
Plausible scores 86/100 in our evaluation. Plausible is paid and Mixpanel is freemium.
What are Plausible and Mixpanel used for?
Plausible: Privacy-friendly analytics. Mixpanel: Product analytics for mobile and web.
What does Plausible cost vs Mixpanel?
Plausible is a paid tool. Mixpanel is freemium (free tier + paid plans). Visit their websites for detailed pricing.