Umami vs Simple Analytics: Which is Better in 2026?
Choosing between Umami and Simple Analytics comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
Bottom line: Umami wins this matchup. Google Analytics is our overall Web Analytics pick. Google Analytics is our free Web Analytics pick. Pick Simple Analytics if you need its specific feature set.
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Umami
Privacy-first, self-hosted web analytics without cookie banners
Best for you if:
- • You want a free tier before you commit
- • You want open source
- • You want self-hostable
Simple Analytics
Privacy-first website analytics
Best for you if:
- • You want privacy-focused analytics
- • You want simple setup
| At a Glance | ||
|---|---|---|
Starts at | FreeFree tier available | $15/monthSimple |
Best For | Web Analytics | Web Analytics |
Rating | 4.5/5 | 4.6/5 |
Free plan | Yes | No |
Choose Umami or Simple Analytics?
Choose Umami if
Privacy-first, self-hosted web analytics without cookie banners
- You want a free tier before you commit
- You want open source
- You want self-hostable
- Budget matters (Free vs $15/month)
Choose Simple Analytics if
Privacy-first website analytics
- You want privacy-focused analytics
- You want simple setup
| Feature | Umami | Simple Analytics |
|---|---|---|
| Pricing Model | Freemium | Paid |
| User Rating | ★4.5/5 5 reviews | ★4.6/5 68 reviews |
| Categories | Web AnalyticsAnalytics | Web AnalyticsAnalytics |
In-Depth Analysis
Umami
Privacy-first, self-hosted web analytics without cookie banners
Umami's pricing is incredibly generous, offering a full-featured self-hosted option for free.
Strengths
- +Open source
- +Self-hostable
- +Free cloud option
Weaknesses
- -Basic features
- -Self-host complexity
Key features
Simple Analytics
Privacy-first website analytics
Simple Analytics offers a fair and competitive pricing structure, especially with its generous Free tier and the well-priced Simple plan at $15/month for individuals.
Strengths
- +Privacy-focused analytics
- +Simple setup
- +GDPR compliant
- +No cookies
- +Good documentation
Weaknesses
- -Limited features
- -Expensive for what it is
- -Basic reporting
- -No events on starter
- -Less data than GA
Key features
Pricing: Umami vs Simple Analytics
| Plan | Umami | Simple Analytics |
|---|---|---|
| Tier 1 | Free Self-hosted | Free Free |
| Tier 2 | $9 month Cloud | $15 month Simple |
| Tier 3 | N/A | $40 month Team |
| Tier 4 | N/A | Custom Enterprise |
Pricing verified from each vendor's public pricing page. Compare in detail on Umami pricing and Simple Analytics pricing.
Who Should Use What?
On a budget?
Umami has a free tier. Simple Analytics is paid only.
Go with: Umami
Want the highest-rated option?
Umami: 4.5/5 (5 reviews). Simple Analytics: 4.6/5 (68 reviews).
Go with: Simple Analytics
Value user reviews?
Umami: 5 reviews (4.5/5). Simple Analytics: 68 reviews (4.6/5).
Go with: Simple Analytics
3 Questions to Help You Decide
What's your budget?
Umami is freemium. Simple Analytics is paid. Umami lets you start free.
What's your use case?
Both are web analytics tools. Compare their specific features to decide.
How important are ratings?
Simple Analytics is rated higher: 4.6/5 vs 4.5/5.
Key Takeaways
Umami
- Free tier available
- Our pick for this comparison
Simple Analytics
- Higher user rating: 4.6/5 vs 4.5/5
- Larger review base (68 reviews)
The Bottom Line
Umami wins this matchup. Google Analytics is our overall Web Analytics pick. Google Analytics is our free Web Analytics pick.
Frequently Asked Questions
Is Umami or Simple Analytics better?
Umami is rated in our evaluation. Umami is freemium and Simple Analytics is paid.
What are Umami and Simple Analytics used for?
Umami: Privacy-first, self-hosted web analytics without cookie banners. Simple Analytics: Privacy-first website analytics.
What does Umami cost vs Simple Analytics?
Umami is freemium (free tier + paid plans). Simple Analytics is a paid tool. Visit their websites for detailed pricing.
