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Umami vs Simple Analytics: Which is Better in 2026?

Choosing between Umami and Simple Analytics comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.

Bottom line: Umami wins this matchup. Google Analytics is our overall Web Analytics pick. Google Analytics is our free Web Analytics pick. Pick Simple Analytics if you need its specific feature set.

··Methodology
Editor reviewed0 verified reviews comparedPricing checked Sep 2026

Short on time? Here's the quick answer

We've tested both tools. Here's who should pick what:

Umami

Privacy-first, self-hosted web analytics without cookie banners

Best for you if:

  • • You want a free tier before you commit
  • • You want open source
  • • You want self-hostable

Simple Analytics

Privacy-first website analytics

Best for you if:

  • • You want privacy-focused analytics
  • • You want simple setup
At a Glance
UmamiUmami
Simple AnalyticsSimple Analytics
Starts at
FreeFree tier available
$15/monthSimple
Best For
Web AnalyticsWeb Analytics
Rating
4.5/54.6/5
Free plan
Yes No

Choose Umami or Simple Analytics?

Umami

Choose Umami if

Privacy-first, self-hosted web analytics without cookie banners

  • You want a free tier before you commit
  • You want open source
  • You want self-hostable
  • Budget matters (Free vs $15/month)
Simple Analytics

Choose Simple Analytics if

Privacy-first website analytics

  • You want privacy-focused analytics
  • You want simple setup
FeatureUmamiSimple Analytics
Pricing ModelFreemiumPaid
User Rating
★4.5/5
5 reviews
★4.6/5
68 reviews
Categories
Web AnalyticsAnalytics
Web AnalyticsAnalytics

In-Depth Analysis

UmamiUmami

Privacy-first, self-hosted web analytics without cookie banners

Starts at Free
Great value

Umami's pricing is incredibly generous, offering a full-featured self-hosted option for free.

Strengths

  • +Open source
  • +Self-hostable
  • +Free cloud option

Weaknesses

  • -Basic features
  • -Self-host complexity

Key features

Privacy-focused analyticsSelf-hosted optionReal-time dashboardEvent trackingMultiple websitesOpen source

Simple AnalyticsSimple Analytics

Privacy-first website analytics

Starts at $15/month
Good value

Simple Analytics offers a fair and competitive pricing structure, especially with its generous Free tier and the well-priced Simple plan at $15/month for individuals.

Strengths

  • +Privacy-focused analytics
  • +Simple setup
  • +GDPR compliant
  • +No cookies
  • +Good documentation

Weaknesses

  • -Limited features
  • -Expensive for what it is
  • -Basic reporting
  • -No events on starter
  • -Less data than GA

Key features

Privacy-first analyticsNo cookiesGDPR compliantSimple dashboardGoalsEvents

Pricing: Umami vs Simple Analytics

PlanUmamiSimple Analytics
Tier 1
Free
Self-hosted
Free
Free
Tier 2
$9 month
Cloud
$15 month
Simple
Tier 3N/A
$40 month
Team
Tier 4N/A
Custom
Enterprise

Pricing verified from each vendor's public pricing page. Compare in detail on Umami pricing and Simple Analytics pricing.

Who Should Use What?

On a budget?

Umami has a free tier. Simple Analytics is paid only.

Go with: Umami

Want the highest-rated option?

Umami: 4.5/5 (5 reviews). Simple Analytics: 4.6/5 (68 reviews).

Go with: Simple Analytics

Value user reviews?

Umami: 5 reviews (4.5/5). Simple Analytics: 68 reviews (4.6/5).

Go with: Simple Analytics

3 Questions to Help You Decide

1

What's your budget?

Umami is freemium. Simple Analytics is paid. Umami lets you start free.

2

What's your use case?

Both are web analytics tools. Compare their specific features to decide.

3

How important are ratings?

Simple Analytics is rated higher: 4.6/5 vs 4.5/5.

Key Takeaways

Umami

  • Free tier available
  • Our pick for this comparison

Simple Analytics

  • Higher user rating: 4.6/5 vs 4.5/5
  • Larger review base (68 reviews)

The Bottom Line

Umami wins this matchup. Google Analytics is our overall Web Analytics pick. Google Analytics is our free Web Analytics pick.

Frequently Asked Questions

Is Umami or Simple Analytics better?

Umami is rated in our evaluation. Umami is freemium and Simple Analytics is paid.

What are Umami and Simple Analytics used for?

Umami: Privacy-first, self-hosted web analytics without cookie banners. Simple Analytics: Privacy-first website analytics.

What does Umami cost vs Simple Analytics?

Umami is freemium (free tier + paid plans). Simple Analytics is a paid tool. Visit their websites for detailed pricing.

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