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BloomNation

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Connects customers with local florists for handcrafted, hand-delivered flower arrangements.

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Reviews onG2Capterra
25 reviews tracked

The Bottom Line

Entry price

Paid plans only

Biggest pro

Supports local florists and small businesses

Biggest con

Pricing for arrangements can vary significantly by florist

TL;DR - BloomNation

  • Connects customers with local florists for unique, handcrafted arrangements.
  • Offers same-day and next-day hand delivery, supporting local businesses.
  • Allows personalized video messages to be included with flower orders.
Pricing: Paid only
Best for: Enterprises & pros
4.3/5 across review platforms

What is BloomNation?

Editorial review
BloomNation is an online marketplace that connects customers directly with local florists across the country, enabling them to discover and send unique, handcrafted flower arrangements. Founded in 2011, the platform emphasizes supporting small businesses and celebrating the artistry of neighborhood floral experts. Customers can browse a wide selection of flowers by type, color, occasion, or city, and choose from same-day or next-day delivery options. The service ensures hand-delivered freshness, as arrangements are never mass-produced or boxed. A key differentiator is the ability to add a personalized video message to any order, transforming a floral gift into a more memorable experience. BloomNation aims to be a reliable and easy way to order flowers online while promoting local craftsmanship and unique designs.

Available on: Web

Pros & Cons

Pros

  • Supports local florists and small businesses
  • Ensures fresh, hand-delivered arrangements (never boxed)
  • Offers unique and custom floral designs
  • Provides personalized video message option for gifts
  • Wide delivery network across major US cities and the UK

Cons

  • Pricing for arrangements can vary significantly by florist
  • Availability of specific flowers or designs depends on local florist inventory

Ratings Across the Web

4.3(25 reviews)

Ratings aggregated from independent review platforms. Learn more

Preview

Key Features

Local florist marketplaceSame-day flower deliveryNext-day flower deliveryPersonalized video card messagesShop by flower type, color, occasion, or cityBloomSnap delivery confirmation (photo of finished arrangement)

Pricing Plans

Orchids with flowers (Editor's Choice)

$229.00

Mercury Flowers Bouquet of dozen long stems red roses with vase

$85.00

Mercury Flowers Wrapped Dozen Roses

$130.00

Anthony's Flowers Sangria (Petite)

$68.19

My Blooming Business Loving Bunch Arrangement

$71.00

Ninfa's Flowers Uptown Girl (An Editor's Choice)

$131.44

My Blooming Business Amore Bouquet Editors Choice

$74.99

Amore Dolce Flowers Roses by Dozen in Bouquet (12/24/36)

$100.00

How BloomNation's pricing compares

At $68.19/mo, BloomNation is the most premium of its 2 direct competitors.

BloomNation
$68.19

Entry paid plan, monthly.

Reviews

4.3/5

Across 25 verified user reviews on Capterra, G2

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BloomNation FAQ

How does BloomNation ensure the flowers I order are fresh and high quality, given they come from local florists?

BloomNation partners directly with local florists who handcraft each arrangement. Unlike mass-produced services, flowers are hand-delivered fresh and never boxed, ensuring quality and presentation upon arrival.

What is a 'BloomSnap' and how does it enhance the delivery experience?

A BloomSnap is a photo of the actual finished flower arrangement that is sent to you once it has been delivered. This feature allows you to see the beautiful blooms that were hand-delivered to your recipient, providing visual confirmation and peace of mind.

Can I send flowers to a specific location like a hospital, office, or funeral home, and what information is needed for a smooth delivery?

Yes, BloomNation delivers to hospitals, offices, and funeral homes. To ensure a smooth delivery, you should provide detailed instructions during checkout, including the recipient's room or suite number, or any specific department information.

How does the personalized video message feature work, and what are its benefits?

The personalized video message feature allows you to record and upload a short video during checkout to accompany your flower delivery. This adds a unique and personal touch to your gift, making the floral arrangement extra special and unforgettable for the recipient.

What happens if the recipient is not home when the flowers are delivered?

If the recipient is not home, the delivery person will attempt to deliver the flowers safely. Options may include leaving them with a neighbor, at the doorstep (weather permitting), or arranging a redelivery, depending on the specific florist's policy and the delivery conditions.

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