Cision
Claim this toolMedia intelligence for PR pros: monitor, analyze, outreach, report
Visit WebsiteReviews onG2Capterra
2370 reviews trackedThe Bottom Line
Entry price
Paid plans only
Biggest pro
All-in-one platform reduces need for multiple tools
Biggest con
Pricing is not publicly listed and requires a consultation
TL;DR - Cision
- All-in-one platform for media monitoring, journalist outreach, and social listening.
- AI-powered tools for real-time coverage tracking, analytics, and reporting.
- Trusted by 84% of Fortune 500 companies for PR and communications.
Pricing: Paid only
Best for: Enterprises & pros
3.9/5 across review platforms
What is Cision?
CisionOne is a comprehensive media intelligence platform designed for PR and communications professionals. It combines media monitoring, analytics, journalist outreach, social listening, and reporting into a single, streamlined solution. The platform tracks coverage across print, online, TV, radio, social media, podcasts, and magazines in real time, providing AI-powered metrics and instant insights dashboards. With tools like 'Talking About' for smarter journalist searches, AI-powered pitching, and customizable press release distribution, CisionOne helps teams build better media relationships and measure coverage impact. Trusted by a significant majority of Fortune 500 companies, it offers mobile access via the CisionOne app and integrates with affiliated brands like PR Newswire and Brandwatch.
Pros & Cons
Pros
- All-in-one platform reduces need for multiple tools
- AI-powered features like 'Talking About' and smart pitching enhance efficiency
- Trusted by large enterprises and a significant majority of Fortune 500
Cons
- Pricing is not publicly listed and requires a consultation
- Comprehensive feature set may have a learning curve for new users
Ratings Across the Web
3.9(2,370 reviews)
Ratings aggregated from independent review platforms. Learn more
Preview
Key Features
Real-time media monitoring across print, online, TV, radio, podcasts, and magazinesAI-powered journalist outreach with 'Talking About' search and pitching toolsCustomizable press release distribution with performance metricsSocial listening across key platforms with combined traditional and social media dashboardsInstant insights dashboards and reporting with AI-driven metricsMobile app for on-the-go media monitoring and alerts
Pricing
Paid
Cision offers paid plans. Visit their website for current pricing details.
Reviews
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3.9/5
Across 2,370 verified user reviews on G2, Capterra
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Cision FAQ
How does CisionOne help PR teams find relevant journalists for their pitches?
CisionOne includes a tool called 'Talking About' that enables smarter journalist searches, allowing teams to identify relevant reporters and build better media relationships. This feature is combined with AI-powered pitching capabilities to streamline the outreach process.
How does CisionOne compare to Meltwater for media monitoring?
CisionOne is an all-in-one platform that combines media monitoring, analytics, journalist outreach, social listening, and reporting, reducing the need for multiple separate tools. While Meltwater also offers media monitoring, CisionOne is trusted by a significant majority of Fortune 500 companies and includes affiliated brands like PR Newswire and Brandwatch.
What kind of user or team is CisionOne best suited for?
CisionOne is best suited for PR and communications professionals who need a comprehensive media intelligence platform that combines monitoring, analytics, outreach, and reporting. It is particularly well-suited for large enterprises, as it is trusted by a significant majority of Fortune 500 companies.
What are the main trade-offs or limitations of using CisionOne?
The main trade-off is that CisionOne's pricing is not publicly listed and requires a consultation, which may be a barrier for smaller teams or individuals. Additionally, its comprehensive feature set may have a learning curve for new users who need time to become fully proficient.
How is CisionOne priced?
CisionOne is a paid product with no permanently free tier, and its pricing is not publicly listed; interested buyers must request a consultation to get a quote. This model is typical for enterprise-grade platforms with extensive features and integrations.
Can CisionOne track coverage across different media types in real time?
Yes, CisionOne tracks coverage across print, online, TV, radio, social media, podcasts, and magazines in real time. It provides AI-powered metrics and instant insights dashboards to help teams measure coverage impact effectively.
Does CisionOne offer mobile access for PR professionals on the go?
Yes, CisionOne provides mobile access through the CisionOne app, allowing PR professionals to monitor coverage, analyze data, and manage outreach from anywhere. This ensures teams can stay informed and responsive even when away from their desks.
Why do many Fortune 500 companies choose CisionOne for their PR needs?
CisionOne is trusted by a significant majority of Fortune 500 companies because it combines media monitoring, analytics, journalist outreach, social listening, and reporting into a single, streamlined solution. Its AI-powered features like 'Talking About' and smart pitching, along with integrations with PR Newswire and Brandwatch, make it a comprehensive choice for large enterprises.
Source: cision.com