FOMO

Name: FOMO
Brand: FOMO
Price: 25 USD
Rating: 4.7 (132 reviews)

Unclaimed

Leverage real-time social proof to build trust, increase conversions, and boost sales on your website.

Marketing Lead Generation Website Builders

Visit Website

4.7(132 across the web)

PaidVisit Website

Reviews onG2Capterra

132 reviews tracked

The Bottom Line

Entry price

Paid plans only

Biggest pro

Increases sales, trust, and credibility through authentic social proof.

Biggest con

No free tier available, only a 14-day trial.

TL;DR - FOMO

Displays real-time customer interactions as social proof on your website.
Integrates with over 100 apps to automate notification generation.
Customizable notifications and analytics to optimize conversion rates.

Pricing: Paid only

Best for: Enterprises & pros

4.7/5 across review platforms

What is FOMO?

Editorial review

Fomo is a social proof marketing platform that displays real-time customer interactions on your website to build trust and encourage conversions. It shows visitors what others are doing on your site, such as recent purchases, email signups, product reviews, or active visitors, creating a sense of urgency and validating your business. The platform integrates with over 100 apps, including e-commerce platforms like Shopify and WooCommerce, email marketing services like Mailchimp, and review platforms like Yotpo. Fomo offers extensive customization options for notifications, including themes, page rules, geo-targeting, and language translations, allowing businesses to tailor the social proof experience to their audience. It also provides insights and analytics to help optimize conversion strategies. Fomo is designed for businesses of all sizes, from small brands to large agencies, looking to enhance their online credibility and drive sales without requiring coding knowledge. It aims to replace traditional self-promotion with authentic customer recommendations, leveraging the psychological principle of "wisdom of the crowd" to influence purchasing decisions.

Available on: Web

LCLouis CorneloupUpdated May 26, 2026 · how we evaluateSourcefomo.com ↗

Pros & Cons

Pros

Increases sales, trust, and credibility through authentic social proof.
Easy to set up and use with no coding required.
Extensive integrations with popular business tools.
Highly customizable notifications to match brand aesthetic and target audience.
Provides analytics and insights to measure ROI and optimize performance.

Cons

No free tier available, only a 14-day trial.
Inline notifications are not available on the lowest-priced plan.
Reliance on third-party integrations for data sources.

Ratings Across the Web

4.7(132 reviews)

Ratings aggregated from independent review platforms. Learn more

Preview

Key Features

Live social proof notificationsFomo Inline (embeddable social proof)100+ app integrations (Shopify, WooCommerce, Mailchimp, Yotpo, etc.)Geo-targeting for location-specific eventsAI-driven insights for optimal timingRoundup notifications (best-selling products, popular activity)Page rules for tailored user journeysPatented event generation technology

Pricing Plans

Free Trial

Pricing checked Jun 19, 2026

Starter

$25 / month

8,000 notifications /month
1 website
unlimited integration
active visitors counter
30+ customizable settings
roundup notifications
custom page rules
API access

Business

$75 / month

40,000 notifications /month
Unlimited website
Inline available
unlimited integration
active visitors counter
30+ customizable settings
roundup notifications
custom page rules

Pro

$149 / month

300,000 notifications /month
Unlimited website
Inline available
unlimited integration
active visitors counter
30+ customizable settings
roundup notifications
custom page rules

Unlimited

unlimited notifications /month
Unlimited website
Inline available
unlimited integration
active visitors counter
30+ customizable settings
roundup notifications
custom page rules

Agency Dashboard

$29 / month

Obtain a strategic overview of your social proof initiatives.

Agency Notification White-labeling

$75 / month

Ensure the authenticity of key business metrics aligning with your brand's presets.

Calculate your cost View full pricing

How FOMO's pricing compares

At $29/mo, FOMO is mid-range of its 3 direct competitors ($9 to $62/mo across the set).

OptinMonster

TrustPulse

$10

FOMO

$29

Sleeknote

$62

Entry paid plan, monthly. Pricing checked Jun 19, 2026.

Reviews

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4.7/5

Across 132 verified user reviews on Capterra, G2

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Best FOMO Alternatives

Top alternatives based on features, pricing, and user needs.

View full list →

OptinMonsterPaid

Lead generation and conversion optimization

4.3

OptiMonkFree

Boost conversions and personalize user experiences with powerful popups and on-site messages.

4.7

PopupsmartFreemium

Build conversion-focused campaigns in minutes

4.5

TrustPulseFreemium

Leverage social proof and FOMO to instantly increase trust, conversions, and sales on your website.

3.8

PicreelFreemium

AI-powered popups that boost conversions and sales

4.7

GetsitecontrolFreemium

Grow lists, run promotions, and send emails with one tool

4.7

SleeknotePaid

Capture leads with non-intrusive, customizable onsite messages

4.4

GleamFreemium

Grow your audience with contests, rewards, and email capture

4.2

See all marketing tools →

Still deciding?

Most buyers shortlist 2 or 3 tools before committing. Pull a side-by-side comparison or browse the full alternatives shortlist below.

All FOMO alternatives8+ tools ranked, pricing + verdict per pick FOMO vs OptinMonsterHead-to-head: features, pricing, who wins FOMO vs OptiMonkHead-to-head: features, pricing, who wins FOMO vs PopupsmartHead-to-head: features, pricing, who wins

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FOMO FAQ

How does Fomo's patented social proof technology (US Patent 10,991,014) differentiate it from other social proof solutions?

Fomo holds US Patent 10,991,014 for its social proof technology, which enables its unique architecture to power unlimited message permutations. This allows for highly customizable and varied conversion scenarios, unlike competitors.

Can Fomo display social proof directly within a website's content, beyond just pop-up notifications?

Yes, Fomo offers 'Fomo Inline' which allows for live social proof to be placed anywhere on a website. This provides an alternative to the standard live Fomo notifications, integrating social proof directly into the site's design.

What specific types of customer interactions can Fomo integrate and display as social proof, beyond just purchases?

Fomo integrates with over 106 apps to display various customer interactions. This includes recent purchases, social media engagement, email signups, support ticket activity, form submissions, button clicks, product reviews from platforms like Yotpo, and even active visitor counts.

How does Fomo utilize AI and big data to optimize social proof notifications for individual websites?

Fomo applies AI to billions of rows of buying behaviors to determine optimal timing for notifications. It also crunches 10 billion data points hourly and compares this big data with a website's small data to generate insights that help optimize on-page conversions.

What are 'Roundups' in Fomo, and how do they contribute to social proof?

Roundups are a feature that identifies patterns in activity and creates notifications showcasing best-selling products or popular activities. This helps to highlight trends and popular items, further encouraging conversions by demonstrating collective interest.

Is it possible to control which social proof notifications appear on specific pages of a website?

Yes, Fomo includes 'Page Rules' which allow users to tailor the user journey by controlling what visitors see and where. This enables precise management of social proof display based on the specific page a visitor is viewing.

Source: fomo.com

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