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Reviews on G2 Capterra
187 reviews tracked

The Bottom Line

Price
From $39/mo, billed monthly (free plan available). Compare plans

Key facts

  • No-code popup builder with 500+ templates and AI-assisted design
  • Behavioral targeting with exit-intent, scroll triggers, and geo-targeting
  • Free plan available; paid plans offer advanced features

Pros

  • Free plan available with core features and no credit card required
  • Setup takes under 5 minutes on any website platform
  • Lightweight code that does not impact page load speed
  • 24/7 live customer support included on all plans
  • Extensive template library covers most common use cases

Cons

  • Free plan limited to 5,000 pageviews and 1 popup only
  • A/B testing locked behind higher-tier plans
  • Per-pageview pricing can get expensive for high-traffic sites
  • No native e-commerce cart recovery without third-party integration

What is Popupsmart?

Popupsmart is a no-code popup builder that lets businesses create conversion-focused campaigns in minutes. It uses behavioral targeting, exit-intent triggers, AI-powered design, and A/B testing to capture emails, recover abandoned carts, and promote offers. With 500+ templates, 120+ integrations, and lightweight code that won't slow your site, it serves a large number of websites including Greenpeace and UNICEF.

Ratings Across the Web

4.5 (187 reviews)

Popupsmart holds an aggregate rating of 4.5 out of 5 from 187 reviews across G2 and Capterra, last checked September 17, 2026.

Ratings aggregated from independent review platforms. Learn more

Key Features

  • No-code drag-and-drop popup editor with 500+ templates
  • AI popup builder generates campaigns from text descriptions
  • Behavioral triggers including exit-intent, scroll, time-delay, and geo-targeting
  • A/B split testing for headlines, designs, and CTAs
  • Advanced visitor segmentation by behavior, device, and traffic source
  • 120+ integrations with Shopify, HubSpot, Mailchimp, and Zapier
  • Built-in analytics dashboard tracking impressions and conversions
  • GDPR-compliant lead collection and cookie consent tools

Pricing Plans

Pricing checked Nov 1, 2026. Source: popupsmart.com/pricing, read Nov 1, 2026

Popupsmart plans and prices, checked November 2026
Plan Price Details
Free

$0 / mo

  • 5K pageviews/month
  • 1 website
  • 1 live popup
+2 more
  • 100 email quota/month
  • Standard support
Basic

$39 / mo

  • 50K pageviews/month
  • 3 websites
  • Unlimited popups
+4 more
  • 1K email quota/month
  • 1 team member
  • Priority support
  • Unbranded
Advanced

$69 / mo

  • 100K pageviews/month
  • 5 websites
  • Unlimited popups
+5 more
  • 3K email quota/month
  • A/B split testing
  • 2 team members
  • Priority support
  • Unbranded
Pro

$99 / mo

  • 250K pageviews/month
  • 7 websites
  • Unlimited popups
+6 more
  • 5K email quota/month
  • A/B split testing
  • 2 team members
  • Priority support
  • Campaign filing
  • Unbranded
Expert

$159 / mo

  • 500K pageviews/month
  • Unlimited websites
  • Unlimited popups
+6 more
  • 10K email quota/month
  • A/B split testing
  • 4 team members
  • Priority support
  • Campaign filing
  • Unbranded
Enterprise

Contact us

  • Custom quote for more than 500,000 pageviews

Is Popupsmart worth the price?

Good value

Popupsmart's pricing is generally fair, offering a good progression of features with increasing pageview limits.

The 'Basic' plan at $32.5/month provides solid value for small businesses needing unlimited popups and multiple websites. However, the jump to 'Advanced' at $57.5/month for A/B testing might be a bit steep for some.

It's best for small to medium-sized businesses and marketers looking for a scalable popup solution.

Hidden Costs & Gotchas

Overage fees for exceeding pageviews

Higher email quotas cost more

Full Popupsmart pricing: every plan, hidden costs and alternatives

How Popupsmart's pricing compares

At $39/mo, billed monthly, Popupsmart is mid-range of its 4 comparable direct competitors ($3 to $99/mo across the set).

Not ranked, different unit or currency: Chameleon $279/mo flat, whole organisation, billed monthly; Unbounce $29/mo flat, whole organisation, billed monthly.

Entry paid plan, monthly price, billed monthly. Pricing checked Nov 1, 2026.

Email me when Popupsmart changes its price

One email per change, found on the vendor's own pricing page. Unsubscribe any time.

Recent pricing updates

Changes we detected on the Popupsmart pricing page.

  • Prices first read on the vendor page: Basic $39 a month; Advanced $69 a month; Pro $99 a month; Expert $159 a month.

Popupsmart by the numbers

Toolradar data: Popupsmart's entry paid plan ($39/mo, billed monthly) ranks #37 of 97 (joint) for price among the Lead Generation tools with a verified entry price and no stated unit, where the median is $45/mo. As of Nov 2026.

Popupsmart compared with 233 Lead Generation tools on Toolradar, as of Nov 2026
Metric Popupsmart Peer median Position (1 is best)
Entry paid plan $39/mo, billed monthly $45/mo #37 of 97 (joint) tools with no stated price unit, verified price
Free plan Yes 49% have one n/a
Listed as an alternative to 6 tools 2 #51 of 233 (joint)
User rating 4.5/5 (across the web, 187 ratings) 4.5/5 #65 of 140 (joint) tools with 20+ reviews

Listed as an alternative to: #48 on 2026-10-16 to #51 on 2026-11-02 (rank among 233 tools, 1 is best).

Each position is counted among the tools that have data for that row, as noted under it. A lower entry price ranks higher; prices are read on vendor pages and compared only with tools priced on the same basis. All Lead Generation data · How we compute this. Advertising and placement fees are not inputs to any position.

Cite this: Toolradar, “Popupsmart by the numbers”, Nov 2026.

Reviews

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4.5/5

Across 187 verified user reviews on G2, Capterra

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Best Popupsmart Alternatives

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Popupsmart FAQ

How does Popupsmart help with lead generation?

Popupsmart facilitates lead generation by allowing businesses to create conversion-focused campaigns using a no-code builder. It employs behavioral targeting and exit-intent triggers to capture emails from website visitors. The platform also offers over 500 templates to quickly deploy effective campaigns.

Which teams benefit most from using Popupsmart?

Marketing teams and small business owners can significantly benefit from Popupsmart due to its no-code nature and focus on conversion campaigns. Its features like A/B testing and behavioral targeting are valuable for optimizing marketing efforts. The platform's ease of use allows teams to build campaigns quickly without developer intervention.

How is Popupsmart priced?

Popupsmart offers a free tier that includes core features and does not require a credit card to start. For more extensive usage and advanced features, paid plans are available. These paid plans unlock additional capabilities and higher pageview limits.

Can Popupsmart recover abandoned carts?

Yes, Popupsmart can be used to recover abandoned carts by promoting offers through its popup campaigns. However, it does not offer native e-commerce cart recovery and requires integration with third-party tools for this specific functionality. The platform's exit-intent triggers can be particularly effective for these campaigns.

Why might a high-traffic website find Popupsmart's pricing challenging?

A high-traffic website might find Popupsmart's pricing challenging because it uses a per-pageview pricing model. As website traffic increases significantly, the cost associated with using the platform can become more expensive. The free plan, for instance, is limited to 5,000 pageviews.

How does Popupsmart compare to OptiMonk?

Popupsmart, like OptiMonk, is a popup builder designed for conversion-focused campaigns. Popupsmart distinguishes itself with lightweight code that won't slow down a website and offers 24/7 live customer support on all plans. It also boasts over 500 templates and 120+ integrations, catering to a wide range of use cases.

Does Popupsmart include A/B testing?

Yes, Popupsmart includes A/B testing capabilities to help optimize campaign performance. However, this feature is not available on all plans and is specifically locked behind the Advanced plan. Users on the free or lower-tier paid plans would need to upgrade to access A/B testing.

How does Popupsmart pricing compare with other Lead Generation tools?

Popupsmart's entry paid plan ($39/mo, billed monthly) ranks #37 of 97 (joint) for price among the Lead Generation tools with a verified entry price and no stated unit, where the median is $45/mo. Prices are read on each vendor's own pricing page and compared only with tools priced on the same basis. Source: Toolradar, Nov 2026.

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