TL;DR - Chameleon
- Chameleon helps product teams build in-app experiences without engineering
- It creates tours, tooltips, surveys, and launchers with a visual builder
- Plans from $279/month based on monthly active users
Pricing: Paid only
Best for: Enterprises & professionals
Score: 78/100
Pricing Plans
free trialDemos Free
Free
Interactive demos
- Unlimited Interactive Demos
- CTAs & email capture
- Engagement tracking
Most Popular
Startup
$279/month
Scales with MTUs
- Unlimited Tours & Tooltips
- 5 Microsurveys
- 1 Launcher
- Custom CSS
Growth
$12000/year
Growing teams
- All Experiences Unlimited
- A/B Testing
- Rate Limiting
- Customer Success support
Enterprise
Custom
Large organizations
- Unlimited Seats
- Roles & Permissions
- Localization
- Account-switching
About Chameleon
Chameleon builds in-app experiences that guide users through your product. Tooltips, walkthroughs, announcements, surveys—product tours that help users succeed without overwhelming them at the start.
Target experiences based on user attributes and behavior. A/B test different approaches. Analyze which tours drive activation.
Product teams wanting to improve user onboarding and feature adoption without engineering work use Chameleon to build and iterate on in-app guidance.
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Chameleon FAQ
Free trial available. Startup from $279/month. Growth from $999/month. Enterprise pricing varies.
Chameleon is product adoption software. In-app tours, tooltips, and surveys. Improve user onboarding.
Both are product adoption tools. Chameleon has stronger customization. Appcues is easier to start. Both effective.
Helping users discover and use features. Tours, tooltips, checklists. Reduces churn, improves activation.