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Gauge Sentiment

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Measure and improve your brand's visibility and citation rates across all major AI platforms.

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TL;DR - Gauge Sentiment

  • Monitors brand mentions and citations across major AI platforms daily.
  • Provides AI-powered insights and recommendations based on your data.
  • Offers competitor analysis to identify gaps and improve AI visibility.
Pricing: Paid only
Best for: Enterprises & pros

Pros & Cons

Pros

  • Provides a unified dashboard for tracking AI visibility across multiple platforms.
  • Offers actionable insights and recommendations to improve MQLs.
  • Enables proactive monitoring of AI response shifts before competitors.
  • Helps identify specific content gaps where competitors are winning.
  • Integrates with existing analytics tools for data-driven responses.

Cons

  • Specific pricing details are not provided on the available pages.
  • Requires integration with external data sources like GA4 and Semrush for full functionality.
  • The effectiveness relies on the quality and relevance of generated prompts.

Key Features

Track brand presence across multiple LLMs (ChatGPT, Gemini, Perplexity, Claude)Generate and customize targeted prompts based on keywordsDaily prompt monitoring at scale (hundreds of prompts)Mention rate and citation rate analyticsAI-powered insights and recommendations (Ask Gauge)Integration with GA4, GSC, and Semrush dataSlack bot and MCP integration for accessibilityHead-to-head competitor AI visibility comparison

Pricing Plans

Free Trial

Starter

$99/mo

  • 100 prompts, run daily
  • ChatGPT only
  • 3 articles
  • 3 seats
  • Email support

Growth

$599/mo

  • 600 prompts, run daily
  • ChatGPT, Google AIO, AI Mode, Gemini, Perplexity, Microsoft CoPilot
  • 18 articles
  • 10 seats
  • Exports
  • Email + Chat support

Enterprise

Custom

  • Custom # of prompts
  • All models + Claude + Grok
  • Unlimited articles
  • Unlimited seats
  • Dedicated Gauge specialist

What is Gauge Sentiment?

Editorial review
Gauge provides a comprehensive toolkit for businesses to understand, own, and improve their brand's presence within AI platforms like ChatGPT, Gemini, Perplexity, and Claude. It offers real-time insights into how AI models respond to queries related to your brand and industry, helping you identify opportunities and take action. The platform enables daily monitoring of customized prompts across multiple LLMs, tracking key metrics like mention rate and citation rate. It also provides an "Ask Gauge" feature, an AI visibility expert that delivers plain-language answers and prioritized recommendations grounded in your data (GA4, GSC, Semrush) and AI response trends. Furthermore, Gauge offers robust competitor analysis, allowing users to compare their AI visibility head-to-head with rivals, identify content gaps, and understand the drivers behind competitor citations to inform their content strategy.

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Gauge Sentiment FAQ

How does Gauge determine the 'why' behind competitor AI visibility?

Gauge surfaces the specific content and source websites that are driving competitor citations within AI platforms. This allows users to understand not just who is winning, but the underlying reasons, enabling them to replicate successful strategies and outpace competitors.

What kind of recommendations does the 'Ask Gauge' feature provide?

The 'Ask Gauge' feature acts as an AI visibility expert, providing prioritized actions based on where a brand has the highest opportunity to improve MQLs. These recommendations are grounded in real-time data from GA4, GSC, Semrush, and prompt answer data, offering clear next steps without jargon.

Can Gauge track brand mentions and citations for specific keywords or topics?

Yes, Gauge allows users to automatically generate targeted prompts based on their keywords or create their own customized prompts. These prompts are then run daily across major AI engines to track mention and citation rates for those specific topics.

How does Gauge ensure its responses are grounded in real data?

Gauge's responses, particularly from the 'Ask Gauge' feature, are grounded in live prompt tracking, citation rates, competitive benchmarks, and integrated data from GA4, GSC, and Semrush. This ensures that insights and recommendations are factual and relevant to the user's actual performance.

What is the difference between 'mention rate' and 'citation rate' in Gauge's analytics?

Mention rate indicates when your brand is simply mentioned by an AI. Citation rate, on the other hand, specifically tracks when an AI cites your website as a source for its information. Both metrics are crucial for understanding the full story of your brand's authority and visibility within AI responses.

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