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LaunchList

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Pre-launch waitlist software for founders. Build a viral waitlist of early users, know your audience, and grow before you launch.

From $9/mo flat, billed monthly (free plan available) Visit Website
Reviews on G2
Verified vendor 1 review tracked

The Bottom Line

Price
From $9/mo flat, billed monthly (free plan available). Compare plans

Key facts

  • Pre-launch waitlist software: a hosted launch page, signup forms, referrals and email in one place.
  • Spam protection and a real-vs-fake verdict on every signup, with share links, a leaderboard and rewards to grow the list.
  • Free for up to 100 contacts; offers paid tiers, priced by list size.

Pros

  • Free plan with no card and no time limit
  • Hosted page, forms, referrals and email in one product, so there is no stitching tools together
  • Works on your own site through embeds, widgets or the REST API
  • Every plan includes the API, webhooks, embeds and CSV export
  • Signups can join by email, phone or username, not only email

Cons

  • The Free plan includes no campaign email
  • Price rises with list size; lists over 100,000 contacts need an Enterprise plan
  • Official Zapier, Make and Slack apps, automated emails and custom sending domains start on the Launch plan

What is LaunchList?

LaunchList is pre-launch waitlist software for founders. Start with a hosted launch page that needs no website (an AI builder writes the first draft), or add a signup form to your own site with an embed, a popup, a React component or the REST API. Every signup lands in one audience: deduped, screened by spam protection and given a real-vs-fake verdict. A referral program with share links, a leaderboard, rewards and milestones lets early users move up the list by bringing friends, and every signup gets a status page showing their place. When you are ready to launch, invite people in batches, send email campaigns and automated emails, and connect the rest of your stack through webhooks and the official Zapier, Make and Slack apps. LaunchList is free for up to 100 contacts, with no card. Paid plans are priced by how many contacts you keep, billed monthly or yearly.

Available on: Web

Ratings Across the Web

5 (1 reviews)

LaunchList holds an aggregate rating of 5 out of 5 from 1 reviews across G2, last checked September 9, 2026.

Ratings aggregated from independent review platforms. Learn more

Key Features

  • Hosted launch page with an AI page builder
  • Referral links, leaderboard, rewards and milestones
  • Spam protection and a real-vs-fake verdict on every signup
  • Email campaigns and automated emails
  • CSV import and export, plus importers from other waitlist tools
  • Team roles and permissions
  • 17 languages for pages, forms and emails
  • Embeds, widgets, REST API, webhooks and official Zapier, Make and Slack apps

Pricing Plans

Pricing checked Oct 14, 2026. Source: getlaunchlist.com/pricing, read Oct 14, 2026

LaunchList plans and prices, checked October 2026
Plan Price Details
Free

$0

Free forever, no card. Up to 100 contacts.

  • Up to 100 contacts, 1 project
  • Launch page + AI builder
  • Signup forms and surveys
+9 more
  • Referral links and leaderboard
  • Status page for every signup
  • Invite your first 100 beta users
  • Signup analytics
  • Spam protection
  • Import and export
  • API, webhooks and embeds
  • 17 languages
  • Works with AI agents like ChatGPT and Claude
Collect

$9/month

Priced by contacts held: $9 for 500 up to $149 for 100,000. Yearly is 2 months free.

  • 500 to 100,000 contacts (the size you buy)
  • Everything in Free
  • 3 projects, 3 team members
+6 more
  • Your own domain, like join.acme.com
  • Rewards and milestones
  • Points for follows and shares
  • Email campaigns to your list (up to 5,000 a month)
  • 90 days of analytics history
  • Chat support
Launch

$19/month

Recommended. Priced by contacts held: $19 for 500 up to $429 for 100,000. Yearly is 2 months free.

  • Everything in Collect
  • 10 projects, 10 team members, 3 custom domains
  • Campaign emails: 2x your contacts each month
+8 more
  • Automated emails
  • Automatic invites
  • Official Zapier, Make and Slack apps
  • Saved segments
  • Emails from your own domain
  • Branded invite codes
  • Launch Day tools
  • Remove LaunchList branding
Grow

$39/month

Priced by contacts held: $39 for 500 up to $549 for 100,000. Yearly is 2 months free.

  • Everything in Launch
  • Unlimited projects, team members and custom domains
  • Know what brings you signups
+3 more
  • Know who your signups are
  • Full analytics history
  • Priority support
Enterprise

Contact us

For lists of more than 100,000 contacts.

  • Everything in Grow
  • Volume email pricing
  • Custom limits for projects, domains and team
Full LaunchList pricing: every plan and alternatives

How LaunchList's pricing compares

LaunchList starts at $9/mo flat for the whole organisation. Its direct competitors are priced on a different basis (per user, or in another currency), so each entry price below is shown with its own unit and currency and is not ranked against the others.

LaunchList
$9/mo flat, whole organisation, billed monthly
$19/mo flat, whole organisation, billed monthly
$10/mo, billed monthly
$49/mo, billed monthly
$20.75/mo, billed yearly

Entry paid plan, monthly price (billing term shown per row), in each tool's own currency. Pricing checked Oct 14, 2026.

Email me when LaunchList changes its price

One email per change, found on the vendor's own pricing page. Unsubscribe any time.

LaunchList by the numbers

Toolradar data: LaunchList's entry paid plan ($9/mo flat, billed monthly) ranks #1 of 19 (joint) for price among the Lead Generation tools with a verified entry price as a flat team plan, where the median is $40/mo flat. As of Nov 2026.

LaunchList compared with 233 Lead Generation tools on Toolradar, as of Nov 2026
Metric LaunchList Peer median Position (1 is best)
Entry paid plan $9/mo flat, billed monthly $40/mo flat #1 of 19 (joint) tools priced as a flat team plan, verified price
Free plan Yes 49% have one n/a
Listed as an alternative to 2 tools 2 #116 of 233 (joint)

Each position is counted among the tools that have data for that row, as noted under it. A lower entry price ranks higher; prices are read on vendor pages and compared only with tools priced on the same basis. All Lead Generation data · How we compute this. Advertising and placement fees are not inputs to any position.

Cite this: Toolradar, “LaunchList by the numbers”, Nov 2026.

Reviews

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LaunchList FAQ

How does LaunchList help in lead generation for new products?

LaunchList gives you a hosted launch page or a signup form on your own site, then grows the list through referrals: each signup gets a share link and moves up the waitlist when friends join. You keep every signup in one audience, with their answers, source and referral history.

Which teams benefit most from using LaunchList?

Solo founders, indie hackers and early-stage startups getting ready to launch a product, plus agencies running launches for several clients from one workspace.

How is LaunchList priced?

LaunchList has a Free plan for up to 100 contacts, with no card. Paid plans are Collect, Launch and Grow, bought at a list size from 500 to 100,000 contacts: Collect starts at $9 a month, Launch at $19 and Grow at $39. Billing is monthly or yearly, and yearly is 2 months free. Lists over 100,000 contacts are on Enterprise pricing.

Can LaunchList be integrated with existing websites or platforms?

Yes. Use the hosted launch page with no website at all, or put LaunchList on your own site with an embed, a popup, a React component, a headless form or the REST API. Webhooks and the official Zapier, Make and Slack apps connect it to the rest of your stack.

What kind of limitations should users be aware of with LaunchList?

The Free plan holds up to 100 contacts and has no campaign email. Paid plans are sold by list size; signups past your size are kept but hidden until you move to a bigger size, never deleted. Automated emails and the official Zapier, Make and Slack apps are on the Launch and Grow plans.

How does LaunchList compare to Kickoff Labs for building a waitlist?

LaunchList puts the launch page, referral program, spam protection, email and API in one product, with a free plan that has no time limit and paid plans from $9 a month, priced by the number of contacts you keep.

Does LaunchList include features to prevent fraudulent sign-ups?

Yes. Every signup passes layered spam protection, fake referrals are blocked before they count, and each signup gets a real-vs-fake verdict. Double opt-in and your own CAPTCHA keys are available on every plan.

How does LaunchList pricing compare with other Lead Generation tools?

LaunchList's entry paid plan ($9/mo flat, billed monthly) ranks #1 of 19 (joint) for price among the Lead Generation tools with a verified entry price as a flat team plan, where the median is $40/mo flat. Prices are read on each vendor's own pricing page and compared only with tools priced on the same basis. Source: Toolradar, Nov 2026.

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