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Metricool Pricing 2026

Plans, hidden costs, and cheaper alternatives compared

Is Metricool worth the price?

85/10

Metricool's pricing is quite fair, especially for the Starter tier at $18/month, offering significant value for small businesses.

The Free tier is generous for individuals or very small operations. The Advanced tier at $45/month provides robust features for agencies or larger teams managing multiple brands.

Pricing Plans

Free

Free

  • 1 brand
  • 50 posts/month
  • 3 months analytics
  • 5 competitor profiles

Starter

$18/month

  • 5 brands
  • 2,000 posts/month
  • Unlimited analytics
  • 10 competitor profiles

Advanced

$45/month

  • 15 brands
  • 5,000 posts/month
  • 100 competitor profiles
  • Looker Studio + API

Hidden Costs & Gotchas

Overage fees for exceeding post limits

Additional costs for more brands/posts

No annual discount explicitly mentioned

Which Plan Do You Need?

Solo creators needing basic scheduling

Small businesses managing social media

Agencies with multiple client brands

How Metricool Compares to Competitors

Compared to Buffer, which starts around $6/month for basic scheduling but quickly scales up, Metricool's $18 Starter plan offers more comprehensive analytics and competitor tracking. Hootsuite's professional plan is significantly more expensive, starting at $99/month, making Metricool a more budget-friendly option for similar features.

Metricool Pricing FAQ

How much does Metricool cost?

Metricool starts at $18/month on the Starter plan. It offers 2 paid tiers ranging from $18/month up to $45/month. A free plan is also available with limited features.

Does Metricool have a free plan?

Yes. Metricool offers a free plan called "Free". It includes: 1 brand, 50 posts/month, 3 months analytics.

What is the cheapest Metricool paid plan?

The cheapest paid plan for Metricool is "Starter" at $18/month. Key features include: 5 brands, 2,000 posts/month, Unlimited analytics.

Is there a cheaper alternative to Metricool?

Yes. Popular alternatives to Metricool include Agorapulse, Loomly, CoSchedule. Free alternatives include Agorapulse. Compare them side-by-side on Toolradar.

Cheaper alternatives to Metricool

Direct competitors with similar features. Many offer free tiers or lower per-seat pricing.