Metricool starts at $18/month on the Starter plan.
Verified Sep 2026 from the official pricing page.
Is Metricool worth the price?
Metricool's pricing is quite fair, especially for the Starter tier at $18/month, offering significant value for small businesses.
The Free tier is generous for individuals or very small operations. The Advanced tier at $45/month provides robust features for agencies or larger teams managing multiple brands.
Pricing Plans
Free
- 1 brand
- 50 posts/month
- 3 months analytics
- 5 competitor profiles
Starter
$18/month
- 5 brands
- 2,000 posts/month
- Unlimited analytics
- 10 competitor profiles
Advanced
$45/month
- 15 brands
- 5,000 posts/month
- 100 competitor profiles
- Looker Studio + API
Hidden Costs & Gotchas
Overage fees for exceeding post limits
How Metricool compares
2 of 6 direct competitors offer a free plan.
| Tool | Starting price | Free plan |
|---|---|---|
| Metricool | $18/month, billing unit not specified | Yes |
| Hootsuite | $99/month, billing unit not specified | No |
| Buffer | $5/month, billing unit not specified | Yes |
| Sprout Social | $199/month, billing unit not specified | No |
| Later | $25/month, billing unit not specified | No |
| Agorapulse | $49/user/month | Yes |
| Sendible | $29/month, billing unit not specified | No |
Metricool Pricing FAQ
How much does Metricool cost?
Metricool starts at $18/month on the Starter plan. It offers 2 paid tiers ranging from $18/month to $45/month. A free plan is also available.
Does Metricool have a free plan?
Yes. Metricool offers a free plan called "Free". It includes: 1 brand, 50 posts/month, 3 months analytics.
What is the cheapest Metricool paid plan?
The cheapest paid plan for Metricool is "Starter" at $18/month. Key features include: 5 brands, 2,000 posts/month, Unlimited analytics.
What are alternatives to Metricool?
Alternatives to Metricool include Hootsuite, Buffer, Sprout Social, Later. Hootsuite starts at $99/month, billing unit not specified; Buffer starts at $5/month, billing unit not specified; Sprout Social starts at $199/month, billing unit not specified.
Metricool alternatives
Direct competitors. Starting prices match the table above.
Sources
- Official Metricool pricing: metricool.com/pricing (verified Sep 2026)
- Cite this data: Toolradar, Metricool pricing verified Sep 2026, toolradar.com/tools/metricool/pricing
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