Moz Pricing 2026
Plans, hidden costs, and alternatives compared
Cite this data: Toolradar, Moz pricing verified Oct 2026, toolradar.com/tools/moz/pricing
Moz starts at $39/month on the Starter plan.
Verified Oct 2026 from the official pricing page.
Is Moz worth the price?
Moz's pricing, particularly at the Starter ($39) and Standard ($79) tiers, feels somewhat expensive compared to the limited keyword tracking and site limits offered.
While the Medium ($143) and Large ($239) tiers offer more robust features, the initial entry points might deter smaller businesses. This pricing structure is best suited for established businesses or agencies with a clear need for comprehensive SEO data and a budget to match.
Pricing Plans
30-day Free TrialStarter
$39/month
- 50 tracked keywords
- 20K pages crawled
- Moz AI tools
- MozBar Premium
Standard
$79/month
- 300 keywords
- 3 sites
- 400K pages crawled
- Backlink analysis
- Unlimited reports
Medium
$143/month
- 1,500 keywords
- 10 sites
- 2M pages crawled
- Branded reports
- Most popular
Large
$239/month
- 3,000 keywords
- 25 sites
- 5M pages crawled
- Highest data limits
Hidden Costs & Gotchas
Overage fees for exceeding limits
How Moz compares
1 of 6 direct competitors offers a free plan.
| Tool | Starting price | Free plan |
|---|---|---|
| Moz | $39/month, billing unit not specified | No |
| Semrush | $139.95/month, billing unit not specified | No |
| Ahrefs | $129/month, billing unit not specified | No |
| Se Ranking | $47.20/month, billing unit not specified | No |
| SpyFu | $29/month, billing unit not specified | No |
| Ubersuggest | $12/month, billing unit not specified | No |
| Mangools | $36.75/month, billing unit not specified | Yes |
Moz Pricing FAQ
How much does Moz cost?
Moz starts at $39/month on the Starter plan. It offers 4 paid tiers ranging from $39/month to $239/month.
Does Moz have a free plan?
Moz does not offer a permanent free plan. A free trial is available for 30 days.
Does Moz offer a free trial?
Yes. Moz offers a free trial lasting 30 days.
What is the cheapest Moz paid plan?
The cheapest paid plan for Moz is "Starter" at $39/month. Key features include: 50 tracked keywords, 20K pages crawled, Moz AI tools.
What are alternatives to Moz?
Alternatives to Moz include Semrush, Ahrefs, Se Ranking, SpyFu. Semrush starts at $139.95/month, billing unit not specified; Ahrefs starts at $129/month, billing unit not specified; Se Ranking starts at $47.20/month, billing unit not specified.
Moz alternatives
Direct competitors. Starting prices match the table above.
Sources
- Official Moz pricing: moz.com/pricing (verified Oct 2026)
- Cite this data: Toolradar, Moz pricing verified Oct 2026, toolradar.com/tools/moz/pricing
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