Best Moz alternatives in 2026
9 direct alternatives to Moz, compared on pricing, features, and best-for use cases. Pick the right replacement without the marketing fluff.
Why people leave Moz
Moz provides SEO tools and data. Keyword research, link analysis, and rank tracking—SEO from the company that educated an industry. The domain authority metric is cited. The tools are comprehensive. The community is strong. SEO practitioners use Moz for research and analysis to…
Common reasons teams switch: pricing as you scale, missing integrations, performance, or a feature gap your team has hit. The alternatives below cover the same core job (seo tools) with different trade-offs.
9 alternatives to Moz
Ranked by editorial score and direct relevance to Moz.
- 1
Semrush
PaidOnline visibility management platform
Direct alternativeCompare Moz vs Semrush → - 2
Ahrefs
FreemiumAll-in-one SEO toolset
Direct alternativeCompare Moz vs Ahrefs → - 3
Majestic
FreemiumSpecialists in backlink analysis for SEO strategies, link building, and competitor insights.
Direct alternativeCompare Moz vs Majestic → - 4
Serpstat
FreemiumMarketing tool for SEO and content tasks, offering competitor analysis, keyword research, and site audits.
Direct alternativeCompare Moz vs Serpstat → - 5
Ubersuggest
FreemiumSEO and keyword research tool
Direct alternativeCompare Moz vs Ubersuggest → - 6
Se Ranking
PaidSEO platform for rankings
Direct alternativeCompare Moz vs Se Ranking → - 7
Moz Pro
PaidSEO software for smarter marketing
Direct alternativeCompare Moz vs Moz Pro → - 8
AnswerThePublic
FreemiumSearch listening tool
Direct alternativeCompare Moz vs AnswerThePublic → - 9
Promptwatch
PaidOptimize your brand's visibility and drive traffic from AI search engines.
Direct alternativeCompare Moz vs Promptwatch →
Side-by-side comparisons
In-depth comparison pages for Moz versus each alternative.
Still considering Moz?
See the full review, pricing breakdown, and community feedback before you decide.