Is Placester worth the price?
Placester's pricing is on the higher side compared to some market alternatives, especially considering the additional $25/month per MLS integration.
The Agent Essential at $59/month offers basic functionality but quickly becomes more expensive with MLS additions. Agent Plus at $79/month provides better value for growing agents needing more advanced features and lead management.
Pricing Plans
Free TrialAgent Essential
$59/month
- All-in-one platform
- Codeless Website Builder: 25 Pages & Posts
- Basic Modules: About, Blog, Certificates, Contact, Listings, Quick Search, Testimonials, Text, Widgets
- 100 Emails/month
- Simple CRM
- Lead Capture Popups & Forms
- Control over Branding
- Basic SEO Settings
- Single MLS integration (additional charge of $25 per month)
Agent Plus
$79/month
- Everything in Agent Essential
- Codeless Website Builder: 75 Pages & Posts
- Advanced Modules: Call to Action, Custom Content, Featured Areas, Logo Wall, Mortgage Calculator, Open Houses, Video
- 500 Emails/month
- CRM with Lead Activity and Saved Searches
- Custom Landing Pages
- Website Banners
- Social Sign Up & Login for Leads
- Accessibility Widget
- Videos in the Hero Header
- Unlimited MLS integrations (additional charge of $25 per month, per IDX)
- Custom Listings
- Open Houses Module
Agent Premier
$129/month
- Everything in Agent Plus
- Codeless Website Builder: 125 Pages & Posts
- Premium Modules: Accordion, Custom Code, Gallery, Icons, Social Feed
- 2,500 Emails/month
- Live Chat with Mobile App
- Advanced Lead Capture Forms & Triggers
- Third-party Integrations
- Advanced SEO Settings
- Custom JS Zapier
- Landing Pages driven by MLS Data
- Advanced Listing Filters
Hidden Costs & Gotchas
MLS integration
$25/month per IDX
Limited emails on lower tiers
Advanced features locked in higher tiers
Which Plan Do You Need?
Individual agents needing basic website
Growing agents with multiple MLS needs
Teams requiring advanced lead tools
How Placester Compares to Competitors
Compared to Squarespace or Wix with real estate templates, Placester is significantly more expensive, as those platforms start around $20-$30/month. However, Placester offers specialized real estate CRM and MLS integrations that generic builders lack. Competitors like IDX Broker or AgentFire offer similar specialized features, with AgentFire starting around $59/month, making Placester's base price competitive but its MLS add-on potentially pricier.
Placester Pricing FAQ
How much does Placester cost?
Placester starts at $59/month on the Agent Essential plan. It offers 3 paid tiers ranging from $59/month up to $129/month.
Does Placester have a free plan?
Placester does not offer a permanent free plan. However, a free trial is available.
Does Placester offer a free trial?
Yes, Placester offers a free trial. No credit card is typically required to start the trial, though this may vary.
What is the cheapest Placester paid plan?
The cheapest paid plan for Placester is "Agent Essential" at $59/month. Key features include: All-in-one platform, Codeless Website Builder: 25 Pages & Posts, Basic Modules: About, Blog, Certificates, Contact, Listings, Quick Search, Testimonials, Text, Widgets.
Is there a cheaper alternative to Placester?
Yes. Popular alternatives to Placester include Hostinger Website Builder, IDX Broker, Spacewise. Compare them side-by-side on Toolradar.
Cheaper alternatives to Placester
Direct competitors with similar features. Many offer free tiers or lower per-seat pricing.
