What is the difference between transactional and promotional email in Postmark?
Postmark uses separate message streams for transactional email (password resets, receipts, notifications) and promotional email (marketing campaigns, newsletters). This separation protects your transactional deliverability from being affected by promotional sending reputation.
Does Postmark require a dedicated IP address?
No. Postmark's shared IP pools maintain high reputation through strict sender vetting, so most users get excellent deliverability without dedicated IPs. Dedicated IPs are available starting at $50/month but require a minimum volume of 300,000 emails per month.
How fast does Postmark deliver emails?
Postmark consistently delivers transactional emails in under one second. The platform is optimized for speed and maintains direct relationships with major inbox providers to minimize delivery latency.
Can I use Postmark for marketing newsletters?
Postmark supports broadcast message streams for promotional email, but it is primarily designed for transactional email. If your primary need is marketing campaigns, a dedicated marketing email platform may be a better fit.
Is there a free plan available?
Yes. Postmark offers a free plan with 100 emails per month that never expires. It includes full API access and is suitable for testing integrations, evaluating deliverability, and side projects.
Does Postmark charge extra for customer support?
No. Postmark includes premium support on all plans, including the free tier. There is no tiered support system or extra charge for faster response times.