Amazon SES

Transactional email service from AWS

API Tools Email Deliverability Transactional Email

What is Amazon SES?

Amazon SES is a api tools tool. Amazon SES sends transactional email at scale without running email infrastructure. Password resets, order confirmations, notifications—any email your application needs to send. The service handles deliverability reputation, bounce processing, and compliance requirements. Pay only for what you send. Key capabilities: Email sending API, High deliverability, Bounce handling, Reputation dashboard, Email receiving. Amazon SES is paid-only, with most plans including a trial period. Buyers most often compare Amazon SES against Mailjet, SendGrid, Postmark.

TL;DR - Amazon SES

Amazon SES is a cloud email service for sending transactional and marketing emails at scale
It provides high deliverability, email authentication, and detailed analytics for sent messages
First 62,000 emails/month free from EC2, then $0.10 per 1,000 emails

Pricing: Paid only

Best for: Enterprises & pros

Pros & Cons

Pros

Cheapest email sending
High deliverability
Pay per email
Integrates with AWS
No monthly minimum

Cons

Basic features only
Not for marketing emails
Setup can be complex
UI minimal
Reputation management manual

Key Features

Email sending APIHigh deliverabilityBounce handlingReputation dashboardEmail receivingPay-per-use pricing

Pricing Plans

Pay-as-you-go

$0.10/1000 emails

Outbound emails
$0.12/GB for attachments
Email templates
SMTP interface
API access

Inbound Email

$0.10/1000 emails

Receive emails
$0.09/1000 email chunks
Route to S3, Lambda, SNS

Dedicated IP (Standard)

$24.95/IP

Static IP address
Build your own reputation
Full control over sending

Dedicated IP (Managed)

$15/account + usage

Auto-scaling IPs
Managed reputation
Volume-based pricing

View full pricing

About Amazon SES

LCLouis CorneloupUpdated May 5, 2026

Amazon SES sends transactional email at scale without running email infrastructure. Password resets, order confirmations, notifications—any email your application needs to send. The service handles deliverability reputation, bounce processing, and compliance requirements. Pay only for what you send. Integration with AWS makes it a natural choice for applications already on Amazon. Transactional email seems simple until you try to build it yourself. SES handles the complexity of reliable delivery so you can focus on your application.

How we evaluate tools →Source: aws.amazon.com

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Best Amazon SES Alternatives

Top alternatives based on features, pricing, and user needs.

View full list →

MailjetFreemium

Email marketing and transactional email

SendGridFreemium

Email delivery service

PostmarkFreemium

Transactional email service

See all API Tools tools →

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Amazon SES FAQ

Is Amazon SES free?

Very affordable - first 62,000 emails/month are free when sent from EC2. After that, $0.10 per 1,000 emails. One of the cheapest email options at scale.

What does Amazon SES cost?

$0.10 per 1,000 emails sent. Plus $0.12 per GB of attachments. Incoming email is $0.10 per 1,000 emails received. Incredibly cheap for high-volume sending.

What is Amazon SES?

Simple Email Service is AWS's email sending and receiving service. Used for transactional emails, marketing campaigns, and notifications. High deliverability, low cost.

SES vs SendGrid?

SES is cheaper at scale but more DIY. SendGrid has better UI, analytics, and templates. SES for developers comfortable with AWS; SendGrid for marketing teams.

How do you improve SES deliverability?

Set up SPF, DKIM, and DMARC records. Warm up new sending domains gradually. Monitor bounces and complaints. Use dedicated IPs for high volume. Follow AWS best practices.

Source: aws.amazon.com

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