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Deliver transactional and marketing emails with powerful APIs

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Reviews onG2Capterra
1949 reviews tracked

The Bottom Line

Entry price

Free plan available, paid tiers above

Biggest pro

Industry standard

Biggest con

Can be complex

TL;DR - SendGrid

  • Email delivery service by Twilio
  • Transactional and marketing emails
  • 99% deliverability guaranteed
Pricing: Free plan available
Best for: Growing teams
4.1/5 across review platforms

What is SendGrid?

Editorial review
SendGrid is a cloud-based email delivery platform that provides transactional and marketing email services with high deliverability and powerful APIs.

Available on: Web

Pros & Cons

Pros

  • Industry standard
  • Reliable deliverability
  • Powerful features

Cons

  • Can be complex
  • Support varies by tier

Ratings Across the Web

4.1(1,949 reviews)

Ratings aggregated from independent review platforms. Learn more

Key Features

Email APISMTP relayEmail validationDedicated IPsAnalyticsMarketing campaignsTemplate editor

Pricing Plans

Free Trial

Free

$0

  • 100 emails/day
  • APIs & webhooks
  • Delivery optimization
  • Dynamic template editor
  • Ticket support

Essentials

$19.95

  • Up to 50,000 emails/month
  • Analytics
  • 1 teammate
  • 2 event webhooks
  • Email validation
  • Dynamic templates

Pro

$89.95

  • Up to 300,000 emails/month
  • Dedicated IPs
  • Subuser management
  • SSO
  • 1,000 teammates
  • 5 event webhooks
  • Template testing

Premier

Custom

  • 5,000,000+ emails/month
  • All Pro features
  • 5,000 email validations
  • High-volume support

How SendGrid's pricing compares

At $19.95/mo, SendGrid is mid-range of its 3 direct competitors ($15 to $90/mo across the set).

SendGrid
$19.95

Entry paid plan, monthly.

Reviews

4.1/5

Across 1,949 verified user reviews on G2, Capterra

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SendGrid FAQ

What is SendGrid?

SendGrid is an email delivery platform owned by Twilio that provides APIs and tools for sending transactional and marketing emails at scale.

Is SendGrid free?

Yes, SendGrid offers a free tier with 100 emails per day forever, plus a 60-day free trial for paid features.

What is the difference between Email API and Marketing Campaigns?

Email API is for transactional emails sent via code, while Marketing Campaigns provides a visual interface for creating and sending marketing newsletters.

Does SendGrid offer dedicated IPs?

Yes, dedicated IPs are included in Pro plans and above, helping maintain sender reputation for high-volume senders.

How does SendGrid improve deliverability?

SendGrid uses authentication (SPF, DKIM, DMARC), reputation monitoring, and delivery optimization to maximize inbox placement.

Source: sendgrid.com

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