Sumo Pricing 2026
Plans, costs, and free options for Sumo
Last updated: January 24, 2026
TL;DR: Sumo Pricing
Pricing Model
Freemium
Starting Price
$49/mo
Free Option
Yes ✓
Freemium
Pricing Model
Sumo offers a free tier with basic features, plus paid plans for users who need more advanced functionality.
Free Tier Available
Basic features included at no cost
Paid Upgrades
Premium features with paid plans
Available Plans
Free
Free
- Basic tools
- Sumo branding
- Unlimited sites
Pro
$49/mo
- No branding
- A/B testing
- Advanced features
Sumo vs Competitors: Pricing Comparison
See how Sumo pricing compares to similar tools in Lead Generation
| Tool | Free Tier | Starting Price | Score | |
|---|---|---|---|---|
SumoCurrent Free email capture and sharing tools | Yes | $49/mo | —/100 | Details → |
Mailerlite Email marketing made simple | Yes | $10/month | 74/100 | Pricing → |
MoosendBest Value Email marketing and automation platform | No | From $7/month | 74/100 | Pricing → |
HubSpotTop Rated CRM platform for scaling businesses | Yes | $15/mo | 90/100 | Pricing → |
Snov.io Email finder and outreach platform | Yes | $29.25/mo | 82/100 | Pricing → |
Prices shown are starting prices. Actual pricing may vary based on features and team size.
See all alternatives →Sumo Pricing FAQ
How much does Sumo cost?
Sumo offers the following plans: Free (Free), Pro ($49/mo). A free tier is available.
Is there a free version of Sumo?
Yes, Sumo offers a free Free plan that includes Basic tools, Sumo branding, Unlimited sites.
Does Sumo offer a free trial?
Check Sumo's official website for current trial offers.
What are cheaper alternatives to Sumo?
Free or freemium alternatives include Mailerlite, HubSpot, Snov.io. View our full comparison to find the best value.