What is Talkwalker?
Talkwalker is a market intelligence tool. Talkwalker is an enterprise social listening and media monitoring platform that tracks brand mentions, competitor activity, and consumer sentiment across social media, news, blogs, forums, podcasts, and TV/radio. Powered by its Blue Silk AI engine and autonomous Yeti Agent, it delivers real-time insights, trend detection, and crisis alerts. Key capabilities: Social listening across 150M+ sources including social, news, blogs, forums, and broadcast, Blue Silk AI engine for generative insights and automated analysis, Yeti Agent: autonomous AI that scans data and surfaces trends and issues, Media monitoring with PR impact measurement and earned media tracking, Social benchmarking against competitors and industry standards. Talkwalker is paid-only, with most plans including a trial period. Buyers most often compare Talkwalker against Klue, Synthesio.
TL;DR - Talkwalker
- Enterprise social listening and media monitoring platform powered by Blue Silk AI across 150M+ sources
- Autonomous Yeti Agent surfaces trends, issues, and insights without manual queries
- Custom pricing with unlimited users — used by 2,500+ organizations worldwide
Pricing: Paid only
Best for: Enterprises & pros
4.3/5 across review platforms
Pros & Cons
Pros
- Massive source coverage (150M+) spanning social, broadcast, print, and podcasts
- Blue Silk AI and Yeti Agent reduce manual analysis time significantly
- Unlimited users on all plans — no per-seat pricing
- Social benchmarking provides clear competitive positioning
- Enterprise-grade with SOC 2 compliance and global data coverage
- Strong PR and comms use case with earned media tracking
Cons
- No public pricing — requires a sales demo for any plan
- Enterprise-focused positioning makes it inaccessible for small teams
- Steep learning curve to configure advanced dashboards and queries
- Historical data depth varies by plan tier
- Onboarding typically requires dedicated customer success support
Ratings Across the Web
4.3(160 reviews)
Ratings aggregated from independent review platforms. Learn more
Preview
Key Features
Social listening across 150M+ sources including social, news, blogs, forums, and broadcastBlue Silk AI engine for generative insights and automated analysisYeti Agent: autonomous AI that scans data and surfaces trends and issuesMedia monitoring with PR impact measurement and earned media trackingSocial benchmarking against competitors and industry standardsAudience insights with demographic and behavioral analysisCustomer feedback analytics across review sites and social channelsCustom dashboards and automated reportingCrisis detection with real-time alerts and sentiment spikesLLM Insights for AI-generated brand perception analysis
Pricing
Paid
Talkwalker offers paid plans. Visit their website for current pricing details.
About Talkwalker
By Toolradar Team·
Talkwalker is an enterprise social listening and media monitoring platform that tracks brand mentions, competitor activity, and consumer sentiment across social media, news, blogs, forums, podcasts, and TV/radio. Powered by its Blue Silk AI engine and autonomous Yeti Agent, it delivers real-time insights, trend detection, and crisis alerts. The platform serves 2,500+ organizations including Adobe, Thomson Reuters, and Kaiser Permanente with unlimited user seats across all plans.
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Talkwalker FAQ
What sources does Talkwalker monitor?
Talkwalker monitors 150M+ sources including social media platforms, news outlets, blogs, forums, review sites, podcasts, and TV/radio broadcasts across 187 languages.
What is the Yeti Agent?
Yeti Agent is Talkwalker's autonomous AI that independently scans your data, identifies important trends or emerging issues, and delivers insights without requiring manual queries or dashboard configuration.
How much does Talkwalker cost?
Talkwalker does not publish pricing publicly. All three plans (Core, Analyze, Business) require a custom demo and quote from their sales team. Pricing scales with data volume and feature requirements.
Does Talkwalker charge per user?
No. All Talkwalker plans include unlimited users at no additional per-seat cost, which differentiates it from competitors that charge per user.
How does Talkwalker compare to Brandwatch or Sprout Social?
Talkwalker focuses on enterprise social listening with AI-driven automation (Blue Silk, Yeti Agent) and broadcast monitoring. Brandwatch offers deeper consumer intelligence with its Crimson engine, while Sprout Social is stronger as a social media management and publishing tool.
Source: talkwalker.com