Upzelo
UnclaimedBoost customer loyalty, referrals, and memberships with digital wallet passes for e-commerce and retail.
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Reviews onCapterra
4 reviews trackedThe Bottom Line
Entry price
Paid plans only
Biggest pro
Enhances customer engagement through mobile wallet technology
Biggest con
Pricing is based on monthly orders, which may scale rapidly for high-volume businesses
TL;DR - Upzelo
- Manages loyalty, referral, and membership programs for e-commerce and retail.
- Utilizes digital wallet passes (Apple & Google Wallet) for customer engagement and reward redemption.
- Offers tiered loyalty, points and rewards, and referral programs with push notifications.
Pricing: Paid only
Best for: Enterprises & pros
What is Upzelo?
Upzelo is an all-in-one platform designed to enhance customer loyalty, drive referrals, and manage memberships for e-commerce and retail businesses. It enables businesses to connect directly with customers through digital loyalty cards and wallet passes, making every interaction a win-win scenario. The platform supports various loyalty programs, including points and rewards, tiered VIP systems, and perks programs, all accessible via Apple and Google Wallet.
Upzelo is ideal for businesses looking to reduce customer acquisition costs, increase customer lifetime value, and improve engagement. It integrates seamlessly with existing e-commerce ecosystems, including Shopify POS, and offers robust referral program capabilities. By leveraging mobile wallet technology, Upzelo provides a new marketing channel for push notifications and instant reward redemption, fostering stronger customer relationships and driving repeat business.
Available on: Web, iOS, Android
Pros & Cons
Pros
- Enhances customer engagement through mobile wallet technology
- Provides a seamless, instant reward redemption experience
- Offers a new marketing channel via push notifications without requiring a separate app
- Supports multi-tiered loyalty programs with unique rewards
- Integrates with popular e-commerce and marketing platforms
Cons
- Pricing is based on monthly orders, which may scale rapidly for high-volume businesses
- Requires integration with existing e-commerce platforms, which might involve setup effort
- Advanced features like API access and dedicated account management are limited to higher-tier plans
Ratings Across the Web
5(4 reviews)
Ratings aggregated from independent review platforms. Learn more
Preview
Key Features
Loyalty and Rewards Programs (Points, Earn and Burn)Tiered Loyalty Programs (VIPs, Membership Levels)Referral Programs with sharing reminders and linksDigital Wallet Passes (iOS & Android) for loyalty cards and rewardsPush Notifications via Wallet Passes (no app needed)Shopify POS integration for omnichannel retailFull custom branding for passes and customer experiencesCustomer profiles and data management
Pricing Plans
Standard
$199.00 / month (USD)
- First 1,000 monthly orders included
- All Loyalty and Reward Features
- All Referral Features
- Unlimited Wallet Passes
- Unlimited Integrations
- Customer Experiences
- Custom Branding
- Launcher Widget
- Extended Experiences
- 24/7 Premium Support
- Onboarding help
- Migration Support
Pro
$349.00 / month (USD)
- First 1,000 monthly orders included
- All Loyalty and Reward Features
- All Referral Features
- Unlimited Wallet Passes
- Unlimited Integrations
- Customer Experiences
- Custom Branding
- Launcher Widget
- Extended Experiences
- 24/7 Premium Support
- Onboarding help
- Migration Support
Enterprise
$799+ per month (USD)
- 7,000+ Monthly Orders
- All Pro Features
- Custom Metadata Fields
- Custom Migration Assistance
- Dedicated Account Manager
- Extended Customisation
- Private Slack Channel
- Enhanced Brand Theming
- API Access
Reviews
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Upzelo FAQ
How does Upzelo's Wallet Pass technology enhance customer engagement compared to traditional loyalty apps?
Upzelo leverages native Apple and Google Wallet passes, eliminating the need for customers to download a separate app. This allows for instant access to loyalty cards, points, and rewards directly from their phone's wallet, and enables businesses to send targeted push notifications directly to the lock screen, significantly increasing visibility and engagement compared to traditional app-based programs.
Can Upzelo support a loyalty program with multiple tiers, each offering different rewards and benefits?
Yes, Upzelo fully supports multi-tiered loyalty programs. You can define various membership levels, such as 'Early sale access' or 'VIP', and assign unique rewards and perks to each tier. Customers' digital wallet passes will automatically reflect their current tier and associated benefits, providing a dynamic and personalized experience.
What kind of integrations does Upzelo offer to connect with my existing e-commerce and marketing stack?
Upzelo integrates with a range of popular tools to ensure a cohesive ecosystem. Key integrations include Shopify POS for omnichannel retail, and marketing and customer service platforms like Klaviyo, Gorgias, and DotDigital. These integrations allow for seamless data flow and automation across your customer engagement efforts.
How does Upzelo facilitate in-person referrals using mobile QR codes?
Upzelo supercharges word-of-mouth marketing by enabling seamless, in-person referrals. Customers can easily share their unique referral links or QR codes directly from their digital wallet passes, allowing friends to sign up and receive benefits instantly, and rewarding the referrer for successful acquisitions.
Is it possible to migrate an existing loyalty program from another platform to Upzelo?
Yes, Upzelo offers dedicated migration support. Their team assists businesses in transitioning their existing loyalty programs, customer data, and rewards structures from other platforms to Upzelo, aiming for a seamless and cost-effective migration process.
How does the pricing model scale with business growth, particularly for businesses with fluctuating monthly orders?
Upzelo's pricing is primarily based on monthly orders, with different tiers for Standard, Pro, and Enterprise plans. The base price includes a certain number of monthly orders (e.g., 1,000), and the cost increases incrementally with higher order volumes. For businesses exceeding 7,000 monthly orders, the Enterprise plan offers custom pricing and additional features like a dedicated account manager and API access.
Source: upzelo.com