Alternatives
Best Maze alternatives in 2026
Data compiled by Toolradar Updated How we rate
Cite this list: Toolradar, best Maze alternatives 2026, toolradar.com/alternatives/maze
5 direct alternatives to Maze and 3 more tools in the same category, compared on pricing, features, and best-for use cases. Pick the right replacement without the marketing fluff.
Quick answer
- UserTesting is the top alternative to Maze on our list, followed by Hotjar and Qualaroo.
- 5 of the 8 alternatives have a free plan, starting with Hotjar.
- Highest rated: Userback, 4.7 out of 5 from 361 ratings, Sep 2026.
- 8 alternatives
- 5 direct
- 5 with a free plan
Top 3 alternatives to Maze
UserTesting
#1 Top pickCraft experiences that win hearts and markets by turning human insight into a competitive edge.
Pricing
Contact sales
4.4 /5 across G2, Capterra and Trustpilot · 2,202 ratings, Sep 2026
Our take
Best overall
Hotjar
#2Heatmaps and session recordings
Starting price
From $49 /mo
Cheapest paid plan, monthly, as of November 2026
3.8 /5 across G2, Trustpilot, Capterra and more · 948 ratings, Sep 2026
Our take
Best free tier
Qualaroo
#3Gather real-time customer and user feedback with targeted, in-app and website surveys.
Starting price
From $19.99 /mo
Cheapest paid plan, monthly, as of November 2026
4.5 /5 across G2 and Capterra · 69 ratings, Sep 2026
Maze vs 8 alternatives
| Tool | Starting price (Nov 2026) | Free plan | Rating | Fit |
|---|---|---|---|---|
 | Price: Contact sales | Free plan: No | 4.6 out of 5, from 121 ratings on G2 (121) | |
| Price: Contact sales | Free plan: No | 4.4 out of 5, from 2,202 ratings across G2, Capterra and Trustpilot (2,202) | Direct alternative |
| Price: $49/mo | Free plan: Yes | 3.8 out of 5, from 948 ratings across G2, Trustpilot, Capterra and more (948) | Direct alternative |
| Price: $19.99/mo | Free plan: Yes | 4.5 out of 5, from 69 ratings across G2 and Capterra (69) | Direct alternative |
 | Price: Contact sales | Free plan: No | 4.3 out of 5, from 77 ratings across SourceForge and Capterra (77) | Direct alternative |
 | Price: $24.92/mo | Free plan: No | 3.9 out of 5, from 34 ratings across G2 and Capterra (34) | Direct alternative |
 | Price: $49/mo | Free plan: Yes | 4.7 out of 5, from 361 ratings across G2 and Capterra (361) | Same category as Maze |
 | Price: $12/mo | Free plan: Yes | 4.4 out of 5, from 381 ratings across SourceForge, G2 and Capterra (381) | Same category as Maze |
| Price: $166/mo | Free plan: Yes | 4.5 out of 5, from 272 ratings across G2 and Capterra (272) | Same category as Maze |
Why people consider alternatives to Maze
Maze is a user research and testing platform designed to help teams gather, analyze, and act on user insights quickly and efficiently.
Teams most often switch away when one of these starts to bite:
- Pricing at scale as usage or premium tiers add up.
- Missing integrations with the rest of your stack.
- Performance or scale limits as your needs grow.
- A specific feature gap you have hit in user research.
The 5 direct alternatives below cover the same core job (user research) with different trade-offs. The 3 tools marked "Same category as Maze" fit the category but replace Maze less directly.
Maze by the numbers
| Metric | Maze | Peer median | Position (1 is best) |
|---|---|---|---|
| Free plan | No | 21 of 46 have one | n/a |
| Listed as an alternative to | 14 tools | 3 | #3 of 46 (joint) |
| User rating | 4.6/5 (across the web, 121 ratings) | 4.4/5 | #6 of 21 (joint) tools with 20+ reviews |
| Compare-page visits, last 30 days | 31 visits | 24 | #3 of 10 tools with 20+ compare-page visits |
Listed as an alternative to: #3 on 2026-10-16 to #3 on 2026-11-02 (rank among 46 tools, 1 is best).
Each position is counted among the tools that have data for that row, as noted under it. All User Research data · How we compute this. Advertising and placement fees are not inputs to any position. Visit counts include visits from every source.
Cite this: Toolradar, “Maze by the numbers”, Nov 2026.
User Research leaderboards from Toolradar data
Toolradar ranks User Research tools on one measure at a time, only where at least 8 tools have data. As of Nov 2026.
Lowest entry price, plans with no stated unit
Cheapest standard paid plan per month (annual prices divided by 12), read on vendor pages and compared only with tools priced on the same basis.
Counted among 18 tools with no stated price unit, verified price.
A position exists only when at least 8 tools have data for that metric. 18 of 46 User Research tools have a verified price; the others publish none we could read (often "contact sales"). Advertising and placement fees are not inputs to any position. Visit counts include visits from every source. How we compute this. Cite this: Toolradar, “User Research leaderboards”, Nov 2026. Data licensed CC BY 4.0. All User Research statistics.
8 alternatives to Maze
Direct alternatives come first, ranked by G2 and Capterra ratings, media mentions, and editor review. Tools marked "Same category as Maze" follow, ranked the same way.
- 1
UserTesting
Paid Battle-tested at scaleCraft experiences that win hearts and markets by turning human insight into a competitive edge.
4.4 /5 across G2, Capterra and Trustpilot · 2,202 ratings, Sep 2026
Price not published
- 2
Hotjar
Free planHeatmaps and session recordings
3.8 /5 across G2, Trustpilot, Capterra and more · 948 ratings, Sep 2026
From $49/mo, billed yearly; free plan available
- 3
Qualaroo
Free planGather real-time customer and user feedback with targeted, in-app and website surveys.
4.5 /5 across G2 and Capterra · 69 ratings, Sep 2026
From $19.99/mo, billed monthly; free plan available
- 4
UserZoom
PaidFuel innovation and drive business growth with comprehensive UX insights throughout the product development lifecycle.
4.3 /5 across SourceForge and Capterra · 77 ratings, Oct 2026
Price not published
- 5
Lookback
PaidBuild better products faster with AI-powered qualitative research that keeps people at its core.
3.9 /5 across G2 and Capterra · 34 ratings, Sep 2026
From $24.92/mo, billed yearly
- 6
Userback
Free planCollect, understand, and act on user feedback to build better products faster.
4.7 /5 across G2 and Capterra · 361 ratings, Sep 2026
From $49/mo flat, billed monthly; free plan available
Same category as Maze
- 7
Marvel
Free planDigital product design platform
4.4 /5 across SourceForge, G2 and Capterra · 381 ratings, Sep 2026
From $12/mo, billed monthly; free plan available
Same category as Maze
- 8
Lyssna
Free planValidate products with users, recruit participants, and gather feedback to shape products users love.
4.5 /5 across G2 and Capterra · 272 ratings, Sep 2026
From $166/mo, billed yearly; free plan available
Same category as Maze
Frequently asked questions
What is the best alternative to Maze?
Based on real-signal scoring (G2 and Capterra ratings, media mentions, and editorial review), the top alternatives to Maze are UserTesting, Hotjar, Qualaroo. Each solves the same core job with different trade-offs on pricing, features, and integrations.
Is there a free alternative to Maze?
There is no fully free alternative in this list. Hotjar is freemium: a permanent free tier plus paid plans (Heatmaps and session recordings).
Why do people look for Maze alternatives?
Common reasons teams switch away from Maze: pricing that scales aggressively, missing integrations with the rest of their stack, performance or scale limits, or a specific feature gap in user research. The alternatives on this page solve the same core problem with different trade-offs.
Side-by-side comparisons
In-depth comparison pages for Maze versus each alternative.
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