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EngageBay vs Insightly: Which is Better in 2026?

Choosing between EngageBay and Insightly comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.

Bottom line: Insightly wins this matchup. HubSpot is our overall CRM pick. HubSpot is our free CRM pick. Pick EngageBay if you need a free tier to start with.

Methodology
Editor reviewed 3,256 user reviews compared Pricing checked Oct 2026

Short on time? Here's the quick answer

Based on published vendor pricing and features and on public review data, here's who should pick what:

EngageBay

All-in-one marketing, sales, and support CRM

Best for you if:

  • • You want free tier supports up to 15 team members

Insightly

Modern, scalable CRM platform with AI, marketing automation, and customer service for growing businesses.

Best for you if:

  • • You want good for small business CRM
At a Glance
EngageBayEngageBay
InsightlyInsightly
Starts at
Free Free plan
Free Free plan
Category
CRM Marketing Automation
CRM Marketing Automation
Rating
4.6/5 Capterra 4.6 · G2 4.6 1,654 reviews4.1/5 G2 4.2 · Capterra 4.0 1,602 reviews
Free plan
Yes Yes
Watch out for
Prices are per user. Yearly is 8% off the monthly list. Biennial is 15% off (official toggles).n/a

Choose EngageBay or Insightly?

EngageBay

Choose EngageBay if

  • You want free tier supports up to 15 team members
  • You want all-in-one platform replaces multiple subscriptions
  • Budget matters (Free vs Free)
Insightly

Choose Insightly if

  • You want good for small business CRM
  • You want project management

In-Depth Analysis

EngageBayEngageBay

All-in-one marketing, sales, and support CRM

Good value

EngageBay publishes USD on engagebay.com/pricing.

Watch out

Prices are per user. Yearly is 8% off the monthly list. Biennial is 15% off (official toggles).

Strengths

  • Pro: Free tier supports up to 15 team members
  • Pro: All-in-one platform replaces multiple subscriptions
  • Pro: Competitive pricing vs HubSpot and Salesforce
  • Pro: 1,000+ email templates included
  • Pro: Free migration from other CRM platforms

Weaknesses

  • Con: Contact limits are low on cheaper plans
  • Con: Reporting is basic until Pro tier
  • Con: UI can feel cluttered with so many features
  • Con: Limited third-party integrations vs larger CRMs
  • Con: Learning curve for full automation setup

Key features

Email marketing with drip sequences and templates Marketing automation workflows Sales pipeline and deal management Built-in live chat and helpdesk ticketing Landing page builder with A/B testing Lead scoring and contact segmentation

InsightlyInsightly

Modern, scalable CRM platform with AI, marketing automation, and customer service for growing businesses.

Good value

Insightly's pricing starts fairly with a generous Free tier, but quickly escalates.

Strengths

  • Pro: Good for small business CRM
  • Pro: Project management
  • Pro: Fair pricing
  • Pro: Google integration
  • Pro: Easy to use

Weaknesses

  • Con: Limited features
  • Con: Reporting basic
  • Con: Customization limited
  • Con: Support varies
  • Con: Better for small teams

Key features

CRM platform Project management Marketing automation Lead routing Workflow automation AppConnect

Pricing: EngageBay vs Insightly

PlanEngageBayInsightly
Tier 1
Free
Free
Free
Free
Tier 2
$14.99 month
Basic
$29
Plus
Tier 3
$64.99 month
Growth
$49
Professional
Tier 4
$119.99 month
Pro
$99
Enterprise

Pricing verified from each vendor's public pricing page. Compare in detail on EngageBay pricing and Insightly pricing.

Key Takeaways

Insightly

  • Free tier available
  • Our pick for this comparison

EngageBay

  • Higher user rating: 4.6/5 vs 4.1/5
  • Larger review base (1,654 reviews)

The Bottom Line

Insightly wins this matchup. HubSpot is our overall CRM pick. HubSpot is our free CRM pick.

Frequently Asked Questions

Is EngageBay or Insightly better in 2026?

Insightly wins this matchup. HubSpot is our overall CRM pick. HubSpot is our free CRM pick. Pick EngageBay for CRM workflows (main strength: free tier supports up to 15 team members). Pick Insightly for CRM workflows (main strength: good for small business CRM).

What are EngageBay and Insightly used for?

EngageBay: All-in-one marketing, sales, and support CRM. Insightly: Modern, scalable CRM platform with AI, marketing automation, and customer service for growing businesses.

What does EngageBay cost vs Insightly?

EngageBay's paid plans start at Free (Basic). Insightly's paid plans start at Free (Plus).

What's the main difference between EngageBay and Insightly?

EngageBay's main strength: free tier supports up to 15 team members. Insightly's main strength: good for small business CRM.

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