Luma vs Hopin: Which is Better in 2026?
Choosing between Luma and Hopin comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
Bottom line: Hopin wins this matchup. Our overall Event Platforms pick is Whova. Our free Event Platforms pick is Zeffy. Pick Luma if you need its specific feature set.
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Luma
Delightful events start here. Set up an event page, invite friends, and sell tickets.
Best for you if:
- • You want event management
- • You want beautiful pages
Hopin
Virtual and hybrid events platform
Best for you if:
- • You want virtual events platform
- • You want good for large events
| At a Glance | Luma | Hopin |
|---|---|---|
Starts at | $59/monthPlus | $99/moEvents Pro |
Best For | Event Platforms | Event Platforms |
Rating | - | 4.8/5 |
Free plan | No | No |
Choose Luma or Hopin?
Choose Luma if
Delightful events start here. Set up an event page, invite friends, and sell tickets.
- You want event management
- You want beautiful pages
Choose Hopin if
Virtual and hybrid events platform
- You want virtual events platform
- You want good for large events
| Feature | Luma | Hopin |
|---|---|---|
| Pricing Model | Paid | Paid |
| User Rating | No ratings yet | ★4.8/5 301 reviews |
| Categories | Event PlatformsPayment Processing | Event PlatformsLive Streaming |
In-Depth Analysis
Luma
Delightful events start here. Set up an event page, invite friends, and sell tickets.
Luma's pricing is fair, offering a generous Free tier for personal events.
Strengths
- +Event management
- +Beautiful pages
- +Good for communities
- +Free tier
- +Easy to use
Weaknesses
- -Limited features
- -Basic ticketing
- -Customization limits
- -Better for simple events
- -Integration limits
Key features
Hopin
Virtual and hybrid events platform
Hopin was acquired by RingCentral in 2023 and rebranded as RingCentral Events.
Watch out
Per-organizer pricing means each person who creates events needs their own license, a 5-person events team costs $495-$1,495/mo, not $99-$299/mo
Strengths
- +Virtual events platform
- +Good for large events
- +Networking features
- +Expo booths
- +Analytics
Weaknesses
- -Expensive
- -Declined post-pandemic
- -Complex for simple events
- -Performance issues reported
- -Layoffs concerns
Key features
Pricing: Luma vs Hopin
| Plan | Luma | Hopin |
|---|---|---|
| Tier 1 | Free Free | $99 Events Pro |
| Tier 2 | $59 month Plus | $199 Events Pro+ |
| Tier 3 | $199 month Pro | $299 Events Enterprise |
Pricing verified from each vendor's public pricing page. Compare in detail on Luma pricing and Hopin pricing.
Who Should Use What?
On a budget?
Both are paid. Compare plans on their websites.
Go with: Hopin
Want the highest-rated option?
Hopin is rated 4.8/5. Luma has no ratings yet.
Go with: Hopin
Value user reviews?
Luma: no ratings yet. Hopin: 301 reviews (4.8/5).
Go with: Hopin
3 Questions to Help You Decide
What's your budget?
Both are paid. Pricing won't help you decide here.
What's your use case?
Both are event platforms tools. Compare their specific features to decide.
How important are ratings?
Hopin is rated 4.8/5; Luma has no ratings yet.
Key Takeaways
Hopin
- Our pick for this comparison
Luma
- Choose if you want delightful events start here. Set up an event page, invite friends, and sell tickets
The Bottom Line
Hopin wins this matchup. Our overall Event Platforms pick is Whova. Our free Event Platforms pick is Zeffy.
Frequently Asked Questions
Is Luma or Hopin better?
Hopin is rated in our evaluation. Both are paid.
What are Luma and Hopin used for?
Luma: Delightful events start here. Set up an event page, invite friends, and sell tickets.. Hopin: Virtual and hybrid events platform.
What does Luma cost vs Hopin?
Luma is a paid tool. Hopin is a paid tool. Visit their websites for detailed pricing.