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Smartlook vs Hotjar: Which Should You Choose in 2026?

Choosing between Smartlook and Hotjar comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.

By Toolradar Team · Last updated April 14, 2026 · Methodology

Short on time? Here's the quick answer

We've tested both tools. Here's who should pick what:

Smartlook

Session recordings and behavior analytics

Best for you if:

    0
  • Smartlook is a product analytics tool with session recordings
  • It combines quantitative analytics with qualitative insights

Hotjar

Heatmaps and session recordings

Best for you if:

    0
  • Behavior analytics tool with heatmaps, session recordings, and user feedback surveys.
  • Visualizes clicks, scrolls, and mouse movements to understand how visitors interact with pages.
At a Glance
SmartlookSmartlook
HotjarHotjar
Price
Free + PaidFree + Paid
Best For
Screen RecordingScreen Recording
Rating
FeatureSmartlookHotjar
Pricing ModelFreemiumFreemium
Community RatingNo ratings yetNo ratings yet
Total Reviews00
Community Upvotes
0
0
Categories
Screen RecordingWeb Analytics
Screen RecordingSurvey Tools

How Smartlook and Hotjar Compare

Smartlook

Session recordings and behavior analytics

Free tier available

Hotjar

Heatmaps and session recordings

Free tier available

Who Should Use What?

On a budget?

Both are freemium. Compare plans on their websites.

Go with: Smartlook

Want the highest-rated option?

Neither has user reviews yet.

Go with: Smartlook

Value user reviews?

Neither has user reviews yet.

Go with: Smartlook

3 Questions to Help You Decide

1

What's your budget?

Both are freemium. Pricing won't help you decide here.

2

What's your use case?

Both are screen recording tools. Compare their specific features to decide.

3

How important are ratings?

Neither has user reviews yet.

Key Takeaways

Smartlook

    0
  • Free tier available
  • Our pick for this comparison

Hotjar

    The Bottom Line

    Smartlook is our pick.

    Frequently Asked Questions

    Is Smartlook or Hotjar better?

    Smartlook is rated high in our evaluation. Both are freemium.

    What are Smartlook and Hotjar used for?

    Smartlook: Session recordings and behavior analytics. Hotjar: Heatmaps and session recordings.

    What does Smartlook cost vs Hotjar?

    Smartlook is freemium (free tier + paid plans). Hotjar is freemium (free tier + paid plans). Visit their websites for detailed pricing.

    Related Comparisons & Resources

    Compare other tools