AppAnnie

data.ai (formerly App Annie) is a comprehensive platform that provides mobile market data and analytics. It helps businesses understand app performance, market trends, and competitive landscapes across various app stores and advertising channels. The platform offers insights into app downloads, revenue, usage, demographics, and advertising spend, enabling users to make data-driven decisions for their mobile strategies. This tool is designed for mobile app publishers, marketers, investors, and analysts who need deep insights into the mobile app economy. It helps them identify growth opportunities, optimize app store optimization (ASO), benchmark against competitors, and refine their advertising campaigns. By providing a holistic view of the mobile ecosystem, data.ai aims to empower users to launch, grow, and monetize their apps more effectively. The acquisition by Sensor Tower indicates a consolidation of mobile market intelligence capabilities, likely leading to an even more robust and integrated data offering for understanding the global app landscape.