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Flowcode

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Connect real-world interactions to digital experiences with measurable QR codes and landing pages.

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TL;DR - Flowcode

  • Create branded, trackable QR codes to connect offline and online customer experiences.
  • Build mobile-optimized landing pages to drive conversions and collect first-party data.
  • Access real-time analytics and integrate data into your existing marketing tech stack for optimized campaigns.
Pricing: Free plan available
Best for: Growing teams
4.6/5 across review platforms

Pros & Cons

Pros

  • Seamlessly connects offline marketing efforts with online engagement and data.
  • Provides comprehensive real-time analytics for QR code scans and landing page interactions.
  • Allows for deep integration with existing CRM and marketing platforms.
  • Offers easy-to-use tools for creating branded QR codes and mobile landing pages quickly.
  • Enables businesses to own and control their first-party customer data.

Cons

  • Specific pricing details are not readily available on the public website, requiring a demo or contact with sales for enterprise features.
  • The full power of the platform, especially advanced analytics and integrations, seems geared towards larger enterprises.

Ratings Across the Web

4.6(85 reviews)

Ratings aggregated from independent review platforms. Learn more

Preview

Key Features

Branded QR Code GeneratorCustomizable Mobile-Optimized Landing PagesReal-time Analytics DashboardAudience Insights (demographics, location, time)CRM and Marketing Tech Stack IntegrationsBrand Kit Management (logos, colors, fonts)UTM Tracking for QR codesLive Geolocation Map for scans

Pricing Plans

Free Trial

Free

$0 per month

  • Up to 2 Flowcodes & Landing Pages
  • Analytics for up to 500 scans
  • Ad free forever

Pro Plus

$25 per month

  • Up to 50 Flowcodes & Landing Pages
  • Analytics for up to 6,000 scans
  • 3 collaboration seats
  • Basic chat support

Growth

$250 per month

  • Starts at 150 Flowcodes & Landing Pages
  • Analytics included for first 10,000 scans with geo-location data
  • Advanced custom design services
  • CRM integrations and API access
  • Custom seat packages
  • Priority support

Growth Plus

$750/month billed annually

  • 1 Workspace for team collaboration
  • 1 Custom Use Case built during onboarding
  • Audience Builder for retargeting
  • Native CRM and CDP integrations
  • Real-time analytics and customizable dashboards

Enterprise

Custom

  • Everything in Growth Plus
  • Unlimited Flowcodes, ShortURLs, and Landing Pages*
  • Unlimited Custom Use Case built during onboarding*
  • Unlimited Workspaces for brand collaboration*
  • Custom API integrations for use case creation, analytics, and FlowID retargeting
  • Advanced CRM and CDP integrations for personalization
  • AI-driven campaign optimization with SmartFlow
  • Real-time conversion suite with custom tracking pixels
  • Full data ownership and custom privacy controls
  • Dedicated enterprise customer success
  • Brand-compliant design studio*

What is Flowcode?

Editorial review
Flowcode is a comprehensive QR code platform designed to help businesses connect with customers in the real world and drive digital engagement. It allows users to create branded, trackable QR codes in seconds, which can be deployed across various physical touchpoints like packaging, print collateral, and out-of-home advertising. These QR codes can link to mobile-optimized landing pages built within Flowcode, enabling businesses to collect customer data, drive sales, and offer personalized experiences. The platform provides robust analytics to track every scan and interaction, offering insights into customer demographics, location, and engagement patterns. This data can be integrated with existing CRM and marketing tech stacks, allowing for automated retargeting, personalized marketing campaigns, and a unified view of customer journeys. Flowcode is ideal for marketers, sales teams, and operations professionals looking to bridge the gap between offline and online customer interactions, optimize marketing ROI, and gain deeper insights into real-world campaign performance. Flowcode aims to transform every physical interaction into a measurable and actionable digital connection, helping brands acquire customers, boost engagement, and understand their audience better. It emphasizes ease of use, brand consistency, and data ownership, providing tools for both small businesses and large enterprises.

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Flowcode FAQ

How does Flowcode help integrate customer data into existing tech stacks?

Flowcode facilitates piping first-party data from offline channels directly into CRM tools. It also enables integrating new audiences into automated SMS and email marketing campaigns to engage valuable customer segments across various channels.

What specific data points can be tracked using Flowcode Analytics for offline marketing campaigns?

Flowcode Analytics provides detailed tracking for QR scans, short URL clicks, and conversions. It also offers insights into audience engagement by location, time, and demographic, allowing for real-time optimization of campaigns.

Can Flowcode landing pages be customized to match a brand's existing style?

Yes, Flowcode landing pages can be customized with a brand's logo, colors, images, and forms. Users can also save their brand kit, including fonts and layouts, for consistent and fast on-brand creation.

What kind of integrations are available for Flowcode to connect with other platforms?

Flowcode offers seamless integrations to pipe customer data into various tech stacks, including CRMs. It also supports connecting storefronts to offline channels and syncing Flowcode data to Snowflake warehouses using data share technology.

How does Flowcode assist in retargeting audiences who have interacted with QR codes?

Flowcode allows for seamless retargeting of customers who have engaged with Flowcode assets through email drip campaigns. It also enables integrating customer data into automated flows to create personalized engagements with new sales leads.

Source: flowcode.com

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