
Poptin
Claim this toolPop-ups and forms for lead generation
From $25/mo, billed monthly (free plan available) Visit WebsiteThe Bottom Line
- Price
- From $25/mo, billed monthly (free plan available). Compare plans
Key facts
- Poptin is a no-code platform for creating engaging pop-ups and forms to increase website conversions.
- It offers features like A/B testing, smart triggers (including exit-intent), and display rules to optimize lead capture and sales.
- The platform integrates with over 50 native tools and 1,500+ via Zapier/Integromat, and includes an autoresponder for welcome emails and coupons.
Pros
- Increases visitor engagement through surveys, feedback, and content offers.
- Improves email subscription rates significantly by displaying pop-ups at optimal times.
- Boosts lead capture and sales by serving relevant offers based on visitor behavior.
- Reduces shopping cart abandonment with targeted offers to potential customers.
- Offers a user-friendly drag-and-drop editor for creating pop-ups and forms without coding.
Cons
- The effectiveness of pop-ups can be subjective and may annoy some users if not implemented carefully.
- While integrations are extensive, specific niche integrations might require Zapier/Integromat, adding a layer of complexity.
- The platform's reliance on pop-ups and forms might not align with all marketing strategies or user experience preferences.
What is Poptin?
Available on: Web
Ratings Across the Web
Poptin holds an aggregate rating of 4.8 out of 5 from 440 reviews across G2 and Capterra, last checked September 17, 2026.
Ratings aggregated from independent review platforms. Learn more
Key Features
- Pop-ups
- Forms
- Exit intent
- A/B testing
- Auto-responders
- Targeting
Pricing Plans
Pricing checked Oct 31, 2026. Source: poptin.com/pricing, read Oct 31, 2026
| Plan | Price | Details |
|---|---|---|
| Free | $0 |
|
| Basic | $25/monthly |
|
| Pro | $59/monthly |
|
Is Poptin worth the price?
Poptin's pricing is quite fair, especially for smaller businesses.
The Free tier offers a generous starting point, and the Basic tier at $25/month provides good value for growing websites. The Pro tier at $59/month is well-priced for those needing more traffic and advanced features.
This pricing model is best for small to medium-sized businesses and marketers focused on lead generation.
Hidden Costs & Gotchas
Overage fees if exceeding visitor limits
How Poptin's pricing compares
At $25/mo, billed monthly, Poptin is mid-range of its 3 comparable direct competitors ($13 to $29/mo across the set).
Not ranked, different unit or currency: Unbounce $29/mo flat, whole organisation, billed monthly; OptinMonster $17.50/mo flat, whole organisation, billed yearly.
Entry paid plan, monthly price, billed monthly. Pricing checked Oct 31, 2026.
Poptin by the numbers
Toolradar data: Poptin's entry paid plan ($25/mo, billed monthly) ranks #27 of 40 (joint) for price among the Form Builders tools with a verified entry price and no stated unit, where the median is $16/mo. As of Nov 2026.
| Metric | Poptin | Peer median | Position (1 is best) |
|---|---|---|---|
| Entry paid plan | $25/mo, billed monthly | $16/mo | #27 of 40 (joint) tools with no stated price unit, verified price |
| Free plan | Yes | 64% have one | n/a |
| Listed as an alternative to | 1 tool | 2 | #48 of 86 (joint) |
| User rating | 4.8/5 (across the web, 440 ratings) | 4.6/5 | #1 of 51 (joint) tools with 20+ reviews |
Each position is counted among the tools that have data for that row, as noted under it. A lower entry price ranks higher; prices are read on vendor pages and compared only with tools priced on the same basis. All Form Builders data · How we compute this. Advertising and placement fees are not inputs to any position.
Cite this: Toolradar, “Poptin by the numbers”, Nov 2026.
Reviews

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Across 440 verified user reviews on Capterra, G2
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Poptin FAQ
What specific types of popups can be created using Poptin's drag & drop editor?
How does Poptin help reduce shopping cart abandonment?
What kind of automated emails can Poptin send to new subscribers?
Beyond native integrations, what other platforms can Poptin connect with?
What behavioral triggers and targeting options are available to control when popups are displayed?
How does Poptin ensure visitors don't see the same popup repeatedly?
How does Poptin pricing compare with other Form Builders tools?
Source: poptin.com