Is Recart worth the price?
Recart's pricing is on the expensive side, especially for smaller DTC brands.
The 'List Growth' tiers starting at $200/month and quickly escalating to $4,000/month for essentially the same feature set, with the main difference being commitment length and support level, suggest a premium for managed services. This pricing structure is best suited for established DTC brands with significant marketing budgets and a need for hands-on management.
Pricing Plans
List Growth
$200/month
- OneClickOpt-in Included
- $0.020 OneClick Verification Fee
- Quarterly Commitment
- OneClick Opt-in
- Unlimited Subscribers
- Basic Support
- Custom Design Plan
- Done-for-You Onboarding
- Success Manager
- Managed A/B Tests
- Shared Slack Channel
List Growth
$500/month
- OneClickOpt-in Included
- $0.020 OneClick Verification Fee
- Quarterly Commitment
- OneClick Opt-in
- Unlimited Subscribers
- Basic Support
- Custom Design Plan
- Done-for-You Onboarding
- Success Manager
- Managed A/B Tests
- Shared Slack Channel
List Growth
$1,000/month
- OneClickOpt-in Included
- $0.020 OneClick Verification Fee
- Quarterly Commitment
- OneClick Opt-in
- Unlimited Subscribers
- Basic Support
- Custom Design Plan
- Done-for-You Onboarding
- Success Manager
- Managed A/B Tests
- Shared Slack Channel
List Growth
$2,000/month
- OneClickOpt-in Included
- $0.020 OneClick Verification Fee
- Annual Commitment
- OneClick Opt-in
- Unlimited Subscribers
- Priority Support
- Custom Design Plan
- Done-for-You Onboarding
- Success Manager
- Managed A/B Tests
- Shared Slack Channel
List Growth
$4,000/month
- OneClickOpt-in Included
- $0.020 OneClick Verification Fee
- Annual Commitment
- OneClick Opt-in
- Unlimited Subscribers
- Priority Support
- Custom Design Plan
- Done-for-You Onboarding
- Success Manager
- Managed A/B Tests
- Shared Slack Channel
List Growth
Contact Us
- OneClickOpt-in Included
- $0.016 OneClick Verification Fee
- Annual Commitment
- OneClick Opt-in
- Unlimited Subscribers
- Priority Support
- Custom Design Plan
- Done-for-You Onboarding
- Success Manager
- Managed A/B Tests
- Shared Slack Channel
List Growth + SMS
$500/month
- OneClickOpt-in Included
- $0.0085 + Carrier fees* US SMS Fees
- $0.025 + Carrier fees* US MMS Fees
- Included OneClick Verification Fee
- Quarterly Commitment
- OneClick Opt-in
- Unlimited Subscribers
- Basic Support
- Done-For-You Onboarding
- Success Manager
- Managed List Growth
- Managed SMS
- Shared Slack Channel
List Growth + SMS
$1,000/month
- OneClickOpt-in Included
- $0.0075 + Carrier fees* US SMS Fees
- $0.018 + Carrier fees* US MMS Fees
- Included OneClick Verification Fee
- Quarterly Commitment
- OneClick Opt-in
- Unlimited Subscribers
- Basic Support
- Done-For-You Onboarding
- Success Manager
- Managed List Growth
- Managed SMS
- Shared Slack Channel
List Growth + SMS
$2,250/month
- OneClickOpt-in Included
- $0.0055 + Carrier fees* US SMS Fees
- $0.016 + Carrier fees* US MMS Fees
- Included OneClick Verification Fee
- Annual Commitment
- OneClick Opt-in
- Unlimited Subscribers
- Priority Support
- Done-For-You Onboarding
- Success Manager
- Managed List Growth
- Managed SMS
- Shared Slack Channel
List Growth + SMS
$4,250/month
- OneClickOpt-in Included
- $0.0050 + Carrier fees* US SMS Fees
- $0.015 + Carrier fees* US MMS Fees
- Included OneClick Verification Fee
- Annual Commitment
- OneClick Opt-in
- Unlimited Subscribers
- Priority Support
- Done-For-You Onboarding
- Success Manager
- Managed List Growth
- Managed SMS
- Shared Slack Channel
List Growth + SMS
Contact Us
- OneClickOpt-in Included
- $0.0045 + Carrier fees* US SMS Fees
- $0.014 + Carrier fees* US MMS Fees
- Included OneClick Verification Fee
- Annual Commitment
- OneClick Opt-in
- Unlimited Subscribers
- Priority Support
- Done-For-You Onboarding
- Success Manager
- Managed List Growth
- Managed SMS
- Shared Slack Channel
Hidden Costs & Gotchas
OneClick Verification Fee ($0.016-$0.020 per verification)
US SMS/MMS Fees (variable, plus carrier fees)
Quarterly or Annual commitment required
No free tier or trial available
Which Plan Do You Need?
Established DTC brands
Companies needing managed SMS marketing
Businesses prioritizing high opt-in rates
How Recart Compares to Competitors
Compared to platforms like Klaviyo or Postscript, Recart's base pricing for managed services appears higher. While Klaviyo offers a free tier and usage-based pricing for SMS, Recart's entry point is $200/month, focusing on a managed service model. Postscript also offers more transparent, usage-based SMS pricing that can scale more gradually for smaller businesses.
Recart Pricing FAQ
How much does Recart cost?
Recart starts at $200/month on the List Growth plan. It offers 9 paid tiers ranging from $200/month up to $4250/month.
Does Recart have a free plan?
Recart does not offer a permanent free plan. Paid plans are required from day one.
What is the cheapest Recart paid plan?
The cheapest paid plan for Recart is "List Growth" at $200/month. Key features include: OneClickOpt-in Included, $0.020 OneClick Verification Fee, Quarterly Commitment.