Similarweb Pricing 2026
Plans, hidden costs, and alternatives compared
Cite this data: Toolradar, Similarweb pricing verified Oct 2026, toolradar.com/tools/similarweb/pricing
Similarweb starts at $125/month on the Competitive Intelligence plan.
Verified Oct 2026 from the official pricing page.
Is Similarweb worth the price?
Similarweb's pricing, starting at $125/month for Competitive Intelligence, is on the higher side for basic website analytics, especially with limited historical data.
The jump to $335/month for SEO tools and $540/month for ad intelligence makes it quite expensive for small businesses. It's best suited for established marketing agencies or larger companies with significant budgets.
Pricing Plans
Free TrialCompetitive Intelligence
$125/month
- Free trial available
- 1 user
- 3 months historical data
- Traffic and engagement
- Marketing channels
Competitive Intel + SEO
$335/month
- All CI features
- SEO tools
- Keyword research
- Rank tracker
- Backlink analytics
CI + SEO + Ads
$540/month
- All previous features
- 6 months historical data
- Ad intelligence
- Campaign insights
Enterprise
Custom
- Custom package
- Multiple users
- Extended data access
- Dedicated support
Hidden Costs & Gotchas
Monthly billing is standard, annual not shown for lower tiers
How Similarweb compares
1 of 6 direct competitors offers a free plan.
| Tool | Starting price | Free plan |
|---|---|---|
| Similarweb | $125/month, billing unit not specified | No |
| Semrush | $139.95/month, billing unit not specified | No |
| Ahrefs | $129/month, billing unit not specified | No |
| SpyFu | $29/month, billing unit not specified | No |
| Moz | $39/month, billing unit not specified | No |
| Majestic | $49.99/month, billing unit not specified | Yes |
| Se Ranking | $47.20/month, billing unit not specified | No |
Similarweb Pricing FAQ
How much does Similarweb cost?
Similarweb starts at $125/month on the Competitive Intelligence plan. It offers 3 paid tiers ranging from $125/month to $540/month.
Does Similarweb have a free plan?
Similarweb does not offer a permanent free plan. A free trial is available.
Does Similarweb offer a free trial?
Yes. Similarweb offers a free trial.
What is the cheapest Similarweb paid plan?
The cheapest paid plan for Similarweb is "Competitive Intelligence" at $125/month. Key features include: Free trial available, 1 user, 3 months historical data.
What are alternatives to Similarweb?
Alternatives to Similarweb include Semrush, Ahrefs, SpyFu, Moz. Semrush starts at $139.95/month, billing unit not specified; Ahrefs starts at $129/month, billing unit not specified; SpyFu starts at $29/month, billing unit not specified.
Similarweb alternatives
Direct competitors. Starting prices match the table above.
Sources
- Official Similarweb pricing: www.similarweb.com/pricing (verified Oct 2026)
- Cite this data: Toolradar, Similarweb pricing verified Oct 2026, toolradar.com/tools/similarweb/pricing
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