Sotrender
UnclaimedAnalyze, benchmark, and report your social media performance across multiple platforms.
Visit WebsiteWhat is Sotrender?
Sotrender (market intelligence): Analyze, benchmark, and report your social media performance across multiple platforms. Sotrender is a social media analytics and reporting tool designed to help businesses, marketing agencies, and institutions understand and optimize their social media presence. It provides in-depth analysis of owned profiles, competitor activities, and influencer performance across platforms like Facebook, Instagram, LinkedIn, and YouTube. Key capabilities: Social media reporting (PDF, PPTX, XLS), Competitor benchmarking and analysis, Owned profile performance monitoring, Paid campaign optimization with automated tips, Influencer analysis and verification. Sotrender is paid-only, with most plans including a trial period. Buyers most often compare Sotrender against Sprout Social, Hootsuite, SocialBee.
TL;DR - Sotrender
- Analyzes social media performance for owned and competitor profiles.
- Provides automated tips for optimizing paid campaigns.
- Generates comprehensive reports and offers competitive benchmarking.
Pricing: Paid only
Best for: Enterprises & pros
4.7/5 across review platforms
Pros & Cons
Pros
- Streamlines social media reporting, saving time and effort.
- Provides valuable insights into competitor performance and industry benchmarks.
- Offers automated tips for optimizing advertising activities.
- Supports data-driven decision-making for social media strategy.
- Includes dedicated customer support and onboarding training for higher tiers.
Cons
- No free tier available, only a 7-day free trial.
- Pricing can become complex with add-ons for additional profiles or features.
- Historical data retention varies significantly by plan, with unlimited only in the custom plan.
Ratings Across the Web
4.7(32 reviews)
Ratings aggregated from independent review platforms. Learn more
Preview
Key Features
Social media reporting (PDF, PPTX, XLS)Competitor benchmarking and analysisOwned profile performance monitoringPaid campaign optimization with automated tipsInfluencer analysis and verificationHistorical data analysis (up to unlimited)Audience demographics and sentiment analysisContent effectiveness tracking and tagging
Pricing Plans
Free TrialEssential
$72/month
- 5 profiles
- 3 users
- Analysis of own, competitor, and influencer profiles
- PDF, PPTX, XLS reports
- 90 days of historical data
- 90 days of data retention
- Sotrender Ads module
- 1 profile swap per month
- Support: chat, e-mail
Plus
$176/month
- 15 profiles
- Unlimited users
- Benchmarking with competitors on interactive dashboards
- Comparison reports in PDF format
- 180 days of historical data
- 200 days of data retention
- 2 profile swaps per month
- Individual account manager
- Support: chat, email, phone, e‑meeting
- Onboarding training
Expert
$315/month
- 30 profiles
- Unlimited users
- One year of historical data
- 1000 days of data retention
- Communication strategy analysis
- Scheduled reports
- Own logo in the report
- Unlimited number of profile swaps per month
- Certified training
Custom
Contact us
- Unlimited profiles
- Unlimited users
- Unlimited historical data
- Flexible billing terms
- Flexible contract
- API access
- Custom reports
- Personalized training and workshops (online and offline)
- Strategic consultations
- Personalized strategic dashboards
- Influencer analysis
About Sotrender
By Toolradar Team·
Sotrender is a social media analytics and reporting tool designed to help businesses, marketing agencies, and institutions understand and optimize their social media presence. It provides in-depth analysis of owned profiles, competitor activities, and influencer performance across platforms like Facebook, Instagram, LinkedIn, and YouTube.
The platform allows users to track key performance indicators (KPIs) such as reach, engagement, content effectiveness, demographics, and customer service metrics. It also offers tools for optimizing paid campaigns with automated tips, analyzing historical data for seasonal trends, and generating comprehensive reports in various formats (PDF, PPTX, XLS). Sotrender aims to streamline social media reporting, provide competitive insights, and support data-driven decision-making for marketing strategies.
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Sotrender FAQ
What is Sotrender?
Sotrender is a social media analytics and reporting tool that helps users analyze their own social media profiles, benchmark against competitors, optimize paid campaigns, and generate reports for platforms like Facebook, Instagram, LinkedIn, and YouTube.
How much does Sotrender cost?
Sotrender offers several pricing plans: Essential starts at $72/month (billed annually) for 5 profiles and 3 users, Plus starts at $176/month (billed annually) for 15 profiles and unlimited users, and Expert starts at $315/month (billed annually) for 30 profiles and unlimited users. There is also a Custom plan for personalized solutions. Add-ons like Meta Ads Optimization and additional profiles are available at extra cost.
Is Sotrender free?
No, Sotrender is not free. It offers a 7-day free trial that does not require a credit card. After the trial, an account will be deactivated unless a paid plan is chosen.
Who is Sotrender for?
Sotrender is designed for marketing agencies, SMBs and enterprise companies, and institutions & NGOs who need to analyze, benchmark, and report on their social media performance, optimize campaigns, and make data-driven marketing decisions.
Source: sotrender.com