WooCommerce Pricing 2026
Plans, hidden costs, and alternatives compared
Cite this data: Toolradar, WooCommerce pricing verified Oct 2026, toolradar.com/tools/woocommerce/pricing
WooCommerce is free.
Verified Oct 2026 from the official pricing page.
Is WooCommerce worth the price?
WooCommerce offers an incredibly generous pricing model, being entirely free as an open-source plugin.
This makes it an exceptionally fair and accessible option compared to proprietary e-commerce platforms. It's best for budget-conscious businesses and developers who want full control and customization.
Pricing Plans
Free
Open source
- Full ecommerce
- Unlimited products
- All payment gateways
- Extensions available
- GPL license
How WooCommerce compares
3 of 6 direct competitors offer a free plan.
| Tool | Starting price | Free plan |
|---|---|---|
| WooCommerce | Free | Yes |
| Shopify | $29/month, billing unit not specified | No |
| BigCommerce | $39/month, billing unit not specified | No |
| Magento | $1,833.33/month, billing unit not specified | Yes |
| Squarespace | $16/month, billing unit not specified | No |
| Wix eCommerce | $17/month, billing unit not specified | Yes |
| Webflow | $20/month, billing unit not specified | Yes |
WooCommerce Pricing FAQ
How much does WooCommerce cost?
WooCommerce is free to use. No subscription or one-time fee is required for the core product.
Does WooCommerce have a free plan?
Yes. WooCommerce offers a free plan called "Free". It includes: Full ecommerce, Unlimited products, All payment gateways.
What are alternatives to WooCommerce?
Alternatives to WooCommerce include Shopify, BigCommerce, Magento, Squarespace. Shopify starts at $29/month, billing unit not specified; BigCommerce starts at $39/month, billing unit not specified; Magento starts at $1,833.33/month, billing unit not specified.
WooCommerce alternatives
Direct competitors. Starting prices match the table above.
Sources
- Official WooCommerce pricing: woocommerce.com/pricing (verified Oct 2026)
- Cite this data: Toolradar, WooCommerce pricing verified Oct 2026, toolradar.com/tools/woocommerce/pricing
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