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YouScan

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AI-powered social listening platform for deep consumer insights and brand reputation management.

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TL;DR - YouScan

  • AI-powered social listening for comprehensive consumer insights.
  • Visual Insights feature analyzes images for brand logos, objects, and usage contexts.
  • Insights Copilot offers conversational AI for querying social listening data.
Pricing: Paid only
Best for: Enterprises & pros
4.8/5 across review platforms

Pros & Cons

Pros

  • Exceptional visual analytics and logo recognition capabilities.
  • AI-powered Insights Copilot provides instant, conversational access to data insights.
  • Comprehensive coverage of social media, blogs, forums, reviews, and news sources.
  • High accuracy in text and image analysis (95%).
  • User-friendly interface suitable for various business sizes.

Cons

  • Pricing is not publicly disclosed for the 'Unlimited' plan, requiring a demo request.
  • The 'Starter' plan has a limit on monthly mentions and Insights Copilot questions.

Ratings Across the Web

4.8(269 reviews)

Ratings aggregated from independent review platforms. Learn more

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Key Features

AI-Powered Brand Health AnalyticsReal-Time Sentiment TrackingInstant Brand Trend DetectionVisual Insights (image analysis for logos, objects, scenes, activities, demographics)Insights Copilot AI Agent (conversational data querying)Aspect Sentiment AnalysisTrend DetectionWord Clouds

Pricing Plans

STARTER 3

$499/Per month, billed annually

  • 3 topics (text-based search queries)
  • Up to 15,000 monthly mentions
  • Full coverage of supported social media, blogs, forums, reviews, and online news sources
  • Insights Copilot AI Agent (10 questions/mo)
  • Aspect sentiment analysis, trend detection, word clouds, and more
  • Slack, Microsoft Teams or WhatsApp integration (1 integration per account)
  • Mention Wall for TVs and big screens
  • 1 Custom Dashboard
  • Unlimited users
  • Unlimited Social Searches
  • Unlimited rules and alerts

Unlimited plans

Contact us

  • As many topics as you need
  • Unlimited sampled mentions
  • Data collection based on text queries, image contents (like brand logos), and attributes of social audiences
  • Visual Insights (Social image analysis)
  • Audience Insights (Understand demographics, interests, and occupations)
  • Scalable analytics and teamwork
  • Unlimited Insights Copilot questions
  • Unlimited custom dashboards, data export options and API access
  • User access rights (Configured to your requirements)

What is YouScan?

Editorial review
YouScan is an AI-driven social listening platform designed to help businesses understand their customers better by analyzing online conversations. It leverages advanced AI to process text and visual content across social media, blogs, forums, reviews, and online news sources, providing actionable insights into consumer opinions, sentiment, and trends. The platform is ideal for brands, agencies, marketers, researchers, CX experts, and PR professionals looking to enhance brand management, conduct market research, perform competitor analysis, and manage crisis situations. Key functionalities include AI-powered brand health analytics, real-time sentiment tracking, and instant brand trend detection. A standout feature is Visual Insights, which uses AI to detect logos, objects, scenes, activities, and demographic information in images, offering a unique perspective on how products are consumed in real-world situations. Additionally, Insights Copilot, an AI-agent powered by ChatGPT, allows users to interact with their data through natural language questions, receiving instant consumer insights.

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YouScan FAQ

How does YouScan's Visual Insights feature differentiate its social listening capabilities from text-only analysis tools?

YouScan's Visual Insights goes beyond text by using AI to detect and analyze logos, objects, scenes, activities, and even demographic information within images shared on social media. This allows brands to understand real-world product consumption, measure brand visibility in visual contexts, identify marketing campaign inspiration, and discover influencers based on visual content, providing a deeper layer of consumer insight that text analysis alone cannot capture.

What kind of questions can Insights Copilot answer about my social listening data, and how does it provide these answers?

Insights Copilot, powered by ChatGPT, allows users to ask natural language questions about their social listening data. It can provide answers related to consumer opinions, sentiment, emerging trends, and specific aspects of conversations. It goes beyond basic summarization by offering detailed responses backed by relevant examples directly from the collected mentions, enabling instant access to complex consumer insights.

Can YouScan help identify specific aspects of customer satisfaction or dissatisfaction within mentions, such as product pricing or side effects for pharmaceutical brands?

Yes, YouScan offers 'Aspect sentiment analysis' which allows for detailed analysis of mentions in terms of various aspects. For pharmaceutical brands, for example, it can help identify whether patients are satisfied with prices, product availability, or if they are discussing specific side effects, providing granular insights into consumer feedback on particular product attributes.

What is the scope of YouScan's data collection, and does it include historical data for trend analysis?

YouScan covers a wide range of media sources including social media platforms, blogs, forums, review sites, and online news. It boasts a social data archive of over 1 billion mentions, allowing users to analyze historical trends and track changes in consumer sentiment and brand perception over extended periods.

How does YouScan assist in crisis management beyond just real-time monitoring?

Beyond real-time monitoring and sentiment tracking, YouScan supports crisis management through proactive reputation management features. It allows for instant brand trend detection and provides tools to quickly understand the context and emotional nuances of online conversations, enabling rapid response and strategic adaptation of communication strategies during critical periods.

Source: youscan.io

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