Salesforce vs Microsoft Dynamics 365: Which is Better in 2026?
Choosing between Salesforce and Microsoft Dynamics 365 comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
Bottom line: Salesforce is our overall pick for CRM workflows. Pick Microsoft Dynamics 365 if you need its specific feature set.
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Salesforce
The CRM that defined the category for sales, service, and marketing
Best for you if:
- • The world's #1 CRM platform
- • Enterprise-grade with endless customization
Microsoft Dynamics 365
Enterprise CRM and ERP cloud solution
Best for you if:
- • Microsoft Dynamics 365 is an AI-driven suite of CRM and ERP business applications.
- • It aims to transform operations, improve customer experiences, and increase productivity through intelligent automation and insights.
| At a Glance |  Salesforce |  Microsoft Dynamics 365 |
|---|---|---|
Starts at | $25/moStarter Suite | $65/moSales Professional |
Best For | CRM | CRM |
Rating | - | - |
Choose Salesforce or Microsoft Dynamics 365?
Choose Salesforce if
The CRM that defined the category for sales, service, and marketing
- Industry standard
- Huge ecosystem
- Highly customizable
- Budget matters ($25/mo vs $65/mo)
Choose Microsoft Dynamics 365 if
Enterprise CRM and ERP cloud solution
- Utilizes AI-driven agents across CRM and ERP applications to enhance business processes and innovation.
- Offers a comprehensive suite of applications covering sales, service, finance, supply chain, and project operations.
- Provides significant cost savings, with one customer reporting a 40% reduction in total cost of ownership compared to previous solutions.
| Feature | Salesforce | Microsoft Dynamics 365 |
|---|---|---|
| Pricing Model | Paid | Paid |
| User Rating | ★4.4/5 112,319 reviews | ★4.1/5 7,165 reviews |
| Categories | CRMSales | CRMSales |
In-Depth Analysis
Salesforce
The CRM that defined the category for sales, service, and marketing
Strengths
- +Industry standard
- +Huge ecosystem
- +Highly customizable
Weaknesses
- -Expensive
- -Complex setup
Key features
Microsoft Dynamics 365
Enterprise CRM and ERP cloud solution
Strengths
- +Utilizes AI-driven agents across CRM and ERP applications to enhance business processes and innovation.
- +Offers a comprehensive suite of applications covering sales, service, finance, supply chain, and project operations.
- +Provides significant cost savings, with one customer reporting a 40% reduction in total cost of ownership compared to previous solutions.
- +Improves operational efficiency and productivity through generative AI, automation, IoT, and Mixed Reality capabilities.
- +Highly flexible and adaptable, allowing businesses to customize solutions with apps from Microsoft Marketplace to meet specific industry needs.
Weaknesses
- -The extensive range of applications and features might lead to a steep learning curve for new users.
- -Implementation and integration with existing systems could be complex and require significant resources.
- -Pricing structures are not immediately transparent and require exploring different options for each application, potentially leading to unexpected costs.
Key features
Pricing: Salesforce vs Microsoft Dynamics 365
| Plan | Salesforce | Microsoft Dynamics 365 |
|---|---|---|
| Tier 1 | $25 Starter Suite | $65 Sales Professional |
| Tier 2 | $100 Pro Suite | $105 Sales Enterprise |
| Tier 3 | $175 Enterprise | $70 Business Central Essentials |
| Tier 4 | $350 Unlimited | $100 Business Central Premium |
| Tier 5 | $550 Einstein 1 Sales (Agentforce) | N/A |
Pricing verified from each vendor's public pricing page. Compare in detail on Salesforce pricing and Microsoft Dynamics 365 pricing.
Who Should Use What?
On a budget?
Both are paid. Compare plans on their websites.
Go with: Salesforce
Want the highest-rated option?
Neither has user reviews yet.
Go with: Salesforce
Value user reviews?
Neither has user reviews yet.
Go with: Salesforce
3 Questions to Help You Decide
What's your budget?
Both are paid. Pricing won't help you decide here.
What's your use case?
Both are crm tools. Compare their specific features to decide.
How important are ratings?
Neither has user reviews yet.
Key Takeaways
Salesforce
- Higher user rating: 4.4/5 vs 4.1/5
- Larger review base (112,319 reviews)
- Our pick for this comparison
Microsoft Dynamics 365
- Choose if you want enterprise CRM and ERP cloud solution
The Bottom Line
Salesforce is our pick.
Frequently Asked Questions
Is Salesforce or Microsoft Dynamics 365 better?
Salesforce is rated in our evaluation. Both are paid.
What are Salesforce and Microsoft Dynamics 365 used for?
Salesforce: The CRM that defined the category for sales, service, and marketing. Microsoft Dynamics 365: Enterprise CRM and ERP cloud solution.
What does Salesforce cost vs Microsoft Dynamics 365?
Salesforce is a paid tool. Microsoft Dynamics 365 is a paid tool. Visit their websites for detailed pricing.