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Toolradar Research

Digital asset management software statistics 2026

First-party data on the 87 DAM tools Toolradar tracks: Adobe Lightroom at 3.30 from 9,571 reviews, the volume leader and the weakest high-volume score in the cut.

Louis Corneloup
Louis Corneloup

Founder, Toolradar & Dupple

Published September 17, 2026
3 min read
Next update Dec 17, 2026
As featured inTechCrunchForbesBloombergBusiness InsiderThe Verge

Key findings

What the data shows.

  1. 01

    87 digital asset management tools tracked, holding 26,861 aggregated third-party reviews. (Source: Toolradar directory, September 17, 2026.)

  2. 02

    Adobe Lightroom leads volume at 3.30 from 9,571 reviews. (Source: Toolradar directory, September 17, 2026.)

  3. 03

    74% are paid-only. DAM is a paid-first category. (Source: Toolradar directory, September 17, 2026.)

  4. 04

    The median paid plan starts at $19 a month, mean $127. (Source: Toolradar directory, September 17, 2026.)

  5. 05

    The review-weighted average is 4.05. (Source: Toolradar directory, September 17, 2026.)

About the research

How we built this report.

Data source

Toolradar tool database. Editorial review with weekly pricing verification.

Coverage period

2026. Snapshot taken September 17, 2026. Refresh due Dec 17, 2026.

Methodology

Public scoring rubric. See how we rate for the full criteria.

License

Creative Commons BY 4.0. Quote, link, and reuse with attribution.

DAM is a paid library with a photographer's default sitting at the bottom of the scores. Toolradar tracks 87 tools holding 26,861 reviews. 74% are paid-only. Adobe Lightroom holds 9,571 reviews at 3.30. That is both the volume leader and the weakest high-volume score in the cut. Plytix, with 534 reviews, sits at 4.70. The catalog tool that creative teams already own is not the one they rate like a DAM.

Every figure below is computed from the Toolradar directory on September 17, 2026. The live dashboard is Digital asset management statistics. The buyer ranking is best digital asset management software.

How large the category is

We track 87 published tools, or 0.8% of the 10,619 tools in the directory. 99% (86 of 87) were added to Toolradar in 2026. "Added" means added to our directory, not founded this year.

A $19 DAM seat is a starter library. The $127 mean is a brand-system contract.

How these tools are priced

74% of the 87 tools are paid-only. 26% offer a free tier or freemium plan (23 tools). 2% are fully free.

How digital asset management software are priced

n = 87 tools, September 17, 2026

Paid
73.6%64
Freemium
24.1%21
Free
2.3%2
Source: Toolradar directory, September 17, 2026. Share of published tools in the Digital Asset Management category by pricing model.

For the 19 tools that publish a paid tier, the median entry price is $19 a month and the mean is $127.

Entry price distribution

n = 19 tools with a published paid tier

Under $10
2
$10 to $24
9
$25 to $49
1
$50 to $99
3
$250 and up
4
Source: Toolradar directory, September 17, 2026. Entry price = the cheapest positive monthly tier each tool publishes.

The catalog-wide median entry is $20 (software pricing statistics).

How these tools are rated

71 of 87 tools carry a rating (82%). Those ratings rest on 26,861 reviews. Unweighted mean 4.34. Review-weighted mean 4.05.

Rating distribution

n = 71 rated tools

Below 4.0
7
4.0 to 4.4
32
4.5 to 4.7
29
4.8 to 5.0
3
Source: Toolradar directory, September 17, 2026. Aggregate rating per tool across G2, Capterra, Trustpilot and other third-party platforms.

The most-reviewed tools on September 17, 2026:

ToolRatingReviews
Adobe Lightroom3.309,571

Source: Toolradar directory, September 17, 2026. Remaining high-volume names sit well behind Lightroom's pile.

Lightroom is tagged here because teams treat it as the asset store. The 3.30 from 9,571 reviews is the useful warning: a photo editor is not a DAM, and the reviews say so.

The highest-rated tools with at least 150 aggregated reviews:

#ToolRatingReviews
1Plytix4.70534
2Ziflow4.601,359
3Laserfiche4.601,332
4IntelligenceBank4.60410
5Filestage4.60347
6Frontify4.60298
7Akeneo4.60285
8Catsy4.60237
9Wedia DAM4.60211
10Filecamp4.60159

Plytix leads at 4.70.

Review volume by platform:

Review platformTools with a profileAggregated reviewsMean rating
G26617,3354.47
Trustpilot45,9621.21
Capterra323,2764.64
SourceForge112884.27

A tool worth opening first is Adobe Lightroom, then compare it with a dedicated DAM rather than assuming the Creative Cloud locker is the category.

How often pricing moves

Our pricing tracker logged 3 pricing changes for these tools in 2026, 0 of them applied.

How this data was measured

Every figure in this report is computed live from the Toolradar directory on September 17, 2026, covering the 87 published tools we categorize under Digital asset management. Pricing model is read from each vendor's official pricing page. The entry price is the cheapest positive monthly tier a tool publishes. Ratings and review counts are aggregated from third-party platforms (G2, Capterra, Trustpilot and others), not from Toolradar's own reviews. The leaderboard floor is 150 aggregated reviews. This is a directory snapshot, not a survey.

Cite this report

Browse the full category on the best digital asset management software page, or explore all of Toolradar Research.

Cite this report

Use the data, credit the source.

Released under Creative Commons BY 4.0. You may quote, link, and reuse the data with attribution.

Toolradar Research (2026). Digital asset management software statistics 2026. Toolradar. https://toolradar.com/reports/digital-asset-management-software-statistics