TL;DR - Drip
- Drip is an e-commerce marketing automation platform for online retailers
- It provides email campaigns, SMS, pop-ups, and customer behavior tracking for stores
- Plans start at $39/month for up to 2,500 contacts
Pricing: Paid only
Best for: Enterprises & pros
4.4/5 across review platforms
Pros & Cons
Pros
- E-commerce focused
- Strong integrations
- Behavior-based automation
Cons
- Pricey for small stores
- Learning curve
Ratings Across the Web
4.4(473 reviews)
Ratings aggregated from independent review platforms. Learn more
Key Features
Email marketingSMS marketingOnsite popupsBehavior segmentationPre-built playbooksRevenue attributionA/B testingEcommerce integrations
Pricing Plans
Free Trial2,500 People
$39
- Up to 2,500 contacts
- Unlimited email sends
- Email support
- Dynamic segments
- Onsite campaigns
- Up to 50 workflows
5,000 People
$99
- Up to 5,000 contacts
- Unlimited email sends
- Chat and email support
- Unlimited sub-accounts
- Open API access
- Free migration
- Personalized onboarding
About Drip
By Toolradar Team·
Drip is an ecommerce marketing platform offering email, SMS, and onsite popup campaigns with deep behavior-based customer segmentation and pre-built marketing playbooks.
How we evaluate tools →Source: drip.com
Reviews
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Drip FAQ
What is Drip's typical email deliverability rate?
Drip maintains a high email deliverability rate of 99.8%. This is supported by a dedicated deliverability team focused on optimizing accounts and ensuring emails reach their intended inboxes.
How does Drip's segmentation feature work differently from other platforms?
Drip's segmentation is dynamic and updates in real-time, unlike list-based segmentation found in other platforms. This means contacts automatically move in and out of segments based on their behavior and criteria, eliminating the need for manual adjustments.
Can Drip integrate with e-commerce platforms to personalize emails with product recommendations?
Yes, Drip integrates with platforms like Shopify, WooCommerce, and BigCommerce. This allows users to insert dynamic top-selling products from their store directly into emails and segment based on purchase history and viewed products.
What kind of support is available for users migrating an existing email list to Drip?
For lists over 17,500 contacts, Drip offers a free migration service. This includes moving existing lists, segments, and workflows, along with one-on-one onboarding to ensure a smooth transition.
Does Drip support A/B testing for email campaigns?
Yes, Drip allows users to A/B test up to four variations of email content or subject lines simultaneously. This feature helps optimize email marketing strategies with confidence.
How does Drip handle dynamic coupon codes for e-commerce stores?
Drip supports dynamic coupon codes with dynamic discounts specifically for Shopify stores. This functionality enables personalized discount offers within email campaigns.
Source: drip.com