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Funnel Pricing 2026

Plans, hidden costs, and cheaper alternatives compared

Is Funnel worth the price?

70/10

Funnel's pricing starts with a generous Free tier, offering 400 flexpoints, which is great for small teams or individuals.

The jump to the Starter tier at $120/month for only 100 more flexpoints seems a bit steep, especially considering the 'Contact Sales' for Business and Enterprise tiers, which often indicates higher costs. This structure is best for businesses with growing data integration needs who are willing to invest.

Pricing Plans

Free

Free

  • 400 flexpoints
  • Up to 5 users
  • 4 core connectors
  • Funnel Dashboards export

Starter

$120/month

  • 500 flexpoints
  • 121 connectors
  • 3 dashboards
  • Google Sheets & Looker Studio

Business

Contact Sales

  • Custom flexpoints
  • All connectors
  • More destinations
  • Priority support

Enterprise

Contact Sales

  • Unlimited scale
  • Custom integrations
  • Dedicated support
  • SLA

Hidden Costs & Gotchas

Flexpoint overage fees likely apply

Higher tiers require custom quotes

Advanced features locked behind 'Contact Sales'

Potential for additional destination costs

Which Plan Do You Need?

Small teams exploring data

Businesses needing core integrations

Enterprises with complex data needs

How Funnel Compares to Competitors

Compared to Supermetrics, which offers a Starter plan around $39/month for fewer connectors but similar data volume, Funnel's $120/month Starter tier is significantly more expensive. However, Funnel's 'flexpoints' model might offer more flexibility than strict connector limits found in competitors like Fivetran, which also uses a usage-based pricing model but often starts higher for comparable data volumes.

Funnel Pricing FAQ

How much does Funnel cost?

Funnel starts at $120/month on the Starter plan. A free plan is also available with limited features.

Does Funnel have a free plan?

Yes. Funnel offers a free plan called "Free". It includes: 400 flexpoints, Up to 5 users, 4 core connectors.

Is there a cheaper alternative to Funnel?

Yes. Popular alternatives to Funnel include Segment, Rivery, Talend. Free alternatives include Segment. Compare them side-by-side on Toolradar.

Cheaper alternatives to Funnel

Direct competitors with similar features. Many offer free tiers or lower per-seat pricing.