Skip to content
Octolens logo

Octolens

Claimed

AI social listening across Reddit, X, LinkedIn, media, and more

From $159/mo, free trialVisit Website
Tracked since2026

The Bottom Line

Best for
Marketing & DevRel teams at B2B software companies between 50 and 500 employees
Price
From $159/mo, free trial. Compare plans

Key facts

  • Offers paid tiers with a free trial
  • API, MCP, and Webhooks are included on every plan
  • Used by teams at Cursor, Vercel, Supabase, PostHog, and Lovable

Not for

Enterprise teams that need complex reporting

What is Octolens?

Octolens is the AI social listening tool. Track brand and competitor mentions across Reddit, X, LinkedIn, media, newsletters, podcasts, and more. API, MCP, and Webhooks are included on every plan. Loved by Cursor, Vercel, Supabase, PostHog, Lovable and 1000+ other companies.

Available on: Web, API, Desktop, CLI

Preview

Key Features

  • Monitor 15+ platforms from one place: Reddit, X, LinkedIn, Hacker News
  • AI filtering: relevance scoring, sentiment analysis, and auto-tagging (bug
  • Mentions delivered where you work: Slack (multi-channel), email digests
  • One API for every mention: full REST API with one auth and one schema
  • Built for AI agents: MCP server with 23 tools so agents can search mentions
  • Analytics: mention volume trends, sentiment breakdown, platform
  • Unlimited seats on every plan

Pricing Plans

Free Trial

Pricing checked Sep 22, 2026

Octolens plans and prices, checked September 2026
PlanPriceDetails
Pro

$159/month

React faster & integrate with your workflows

  • 15k mentions/mo
  • Covers all socials & community platforms
  • Hourly refresh
Scale

$499/month

Full visibility into your brand's reputation

  • 50k mentions/mo
  • Additionally covers podcasts, news, web & newsletters
  • Real-time refresh

Included in all plans

  • API, Webhooks & MCP server
  • Slack & Email alerts
  • AI filters all mentions

Is Octolens worth the price?

Good value

At $159/month for 15k mentions and $499/month for 50k mentions, Octolens is competitively priced for a specialized social listening tool targeting the agent era, landing slightly below many enterprise-grade monitoring platforms.

The Pro tier offers solid value for small teams needing API-driven alerts, but the Scale tier's price jump is steep for only 35k additional mentions plus podcast/news coverage. Best for tech-forward teams building automated workflows around brand monitoring.

Hidden Costs & Gotchas

No self-serve mention overage pricing; you must contact sales for exceeding 50k/month

Scale tier at $499/month does not include historical data or advanced sentiment analytics

Real-time refresh is only on Scale; Pro stuck at hourly refresh at $159/month

Podcast/news coverage is locked behind the $499 Scale tier, not available a la carte

How Octolens's pricing compares

At $159/mo, billing unit not specified, Octolens is mid-range of its 4 comparable direct competitors ($99 to $199/mo across the set).

$139.95
Octolens
$159

Entry paid plan, monthly. Pricing checked Sep 22, 2026.

Reviews

Improve Your Thinking Patterns Using ChatGPT cover
$99Free with your review

Review Octolens, get a free AI guide

Share your experience and we will send you Improve Your Thinking Patterns Using ChatGPT, free.

Write a review

Best Octolens Alternatives

Top alternatives based on features, pricing, and user needs.

View full list →

Most buyers shortlist 2 or 3 tools before committing. Pull a side-by-side comparison or browse the full alternatives shortlist below.

Explore More

Octolens FAQ

How does Octolens help marketing teams track brand sentiment?

Octolens tracks brand and competitor mentions across Reddit, X, LinkedIn, media, newsletters, podcasts, and more. Marketing teams can monitor real-time conversations to gauge sentiment and respond quickly. The tool is used by companies like Cursor, Vercel, and Supabase.

How does Octolens compare to Brandwatch for social listening?

Octolens offers AI social listening across Reddit, X, LinkedIn, media, newsletters, and podcasts, with API, MCP, and Webhooks included on every plan. Unlike Brandwatch, Octolens is designed for teams that need broad coverage without complex reporting requirements. It is trusted by over 1,000 companies including PostHog and Lovable.

What kind of teams might find Octolens limiting?

Enterprise teams that need complex reporting may find Octolens limiting. The tool focuses on broad social listening across multiple platforms rather than deep, customizable reporting. It is better suited for teams that prioritize real-time monitoring and simple analytics.

Which teams benefit most from using Octolens?

Marketing and analytics teams benefit most from Octolens, as it provides AI social listening across Reddit, X, LinkedIn, media, newsletters, and podcasts. It is also valuable for AI assistant workflows due to its API, MCP, and Webhooks included on every plan. Companies like Cursor, Vercel, and Supabase rely on it.

How is Octolens priced?

Octolens is a paid product with no permanently free tier. Pricing includes API, MCP, and Webhooks on every plan. Specific pricing details are available on the product page.

Can Octolens track mentions across newsletters and podcasts?

Yes, Octolens tracks brand and competitor mentions across newsletters, podcasts, and other media in addition to Reddit, X, and LinkedIn. This broad coverage helps teams capture conversations beyond traditional social platforms. API, MCP, and Webhooks are included on every plan for integration.

Does Octolens include webhooks for real-time alerts?

Yes, Octolens includes Webhooks on every plan, allowing teams to receive real-time alerts for brand and competitor mentions. The tool also provides API and MCP access for custom integrations. This makes it suitable for automated workflows.

Source: octolens.com

Guides & Articles