Storylane
UnclaimedCreate interactive product demos and guided tours to qualify leads and accelerate sales.
Visit WebsiteTL;DR - Storylane
- Build interactive product demos and guided tours without code.
- Enhance lead qualification and accelerate sales cycles.
- Utilize AI for demo creation, content editing, and personalization.
Pricing: Free plan available
Best for: Growing teams
4.7/5 across review platforms
Pros & Cons
Pros
- Eliminates technical dependency for demo creation and editing.
- Generates qualified pipeline and improves website conversions.
- Reduces time to convert and drives up deal conversions.
- Offers extensive AI capabilities for demo creation and content enhancement.
- Provides robust analytics and integrations for GTM teams.
Cons
- Advanced features like HTML Demo Editor and Buyer Hub are only available in higher-tier plans.
- AI Video Avatar usage is limited in lower-tier paid plans.
- Some advanced features like RepX and Lily AI Sales Agent are listed as 'coming soon'.
Ratings Across the Web
4.7(1,242 reviews)
Ratings aggregated from independent review platforms. Learn more
Preview
Key Features
Guided Demos (self-serve product tours)AI Suite (Content Assistant, Voiceovers, Translations, HTML editing)Inline Editor (edit on-screen content and elements without code)Guide Overlays (hotspots, tooltips, media modals, forms)Personalization (dynamic tokens, intro videos, AI tailoring)Easy Sharing (CRM, Gmail, browser extension, links, embeds)Deal Intelligence (identify high-intent accounts, track pipeline influence)Buyer Hub (personalized demo rooms for deal progression)
Pricing Plans
Free
$0
- 1 Seat
- 1 Live Demo
- Unlimited Shares & Views
- AI Suite - Free (AI Content Assistant, AI Voiceovers)
- Lead Capture
- Video Recordings
- Blur, Track, Zoom
- Download GIF
- Basic Analytics
- Slack Integration
Starter
$50/month
- Everything in Free
- 1 Seat (+ $40 per additional seat)
- Unlimited Live Demos
- AI Suite - Starter (20 min AI Video Avatar usage, AI Content Assistant, AI Voiceovers, AI Translations)
- Demo Chapters
- Account Reveal (De-anonymize 250/m demo visitors)
- HubSpot, Zapier Integration
- Minimum 2 Seats
- Alerts
- Invite Collaborators
- Custom Brand Themes
- Advanced Analytics
- Download Video
- Export Analytics (CSV)
Growth
$625/month
- Everything in Starter
- 5 Seats (+ $100 per additional seat)
- HTML Demo Editor
- AI Suite - Growth (125 min AI Video Avatar usage, AI Content Assistant, AI Voiceovers, AI Translations, Change HTML Content with AI)
- Personalization Tokens
- Account Reveal (De-anonymize 2500/m demo visitors)
- A/B Testing
- Dedicated CSM
- Integrations (10+)
- Custom Lead Forms
- Paid Add On Buyer Hub
Premium
$1500/month
- Everything in Growth
- 10 Seats
- AI Suite - Premium (250 min AI Video Avatar usage, AI Content Assistant, AI Voiceovers, AI Translations, Change HTML Content with AI)
- Account Reveal (De-anonymize 10k/m demo visitors)
- Salesforce Integration + App
- Single Sign-on (SSO)
- Whitelabel Demo URL
- Dedicated Support
- Built for Sales
- Presenter Demos
- Buyer Hub
- Deal Intelligence
- Offline Demos
- Custom Presenter Seats
Enterprise
Contact us
- Everything in Premium
- AI Suite - Enterprise (Unlimited AI Video Avatar usage, AI Content Assistant, AI Voiceovers, AI Translations, Change HTML Content with AI)
- Enterprise Grade Security
- Professional Services
- Private Demo Links
- API
- Multi-teams
- Ongoing Coaching
What is Storylane?
Storylane is an interactive product demo software designed to help sales and marketing teams create engaging, self-guided product experiences. It allows users to quickly build interactive demos and product tours without coding, enabling prospects to explore product features at their own pace. The platform supports various stages of the buying journey, from initial discovery on websites and email campaigns to personalized leave-behinds for sales outreach.
The tool is built for Go-To-Market (GTM) teams, helping marketers convert curiosity into conversions by embedding demos on websites, using them in email campaigns, and for demo-led SEO. For sales teams, Storylane helps close deals faster by providing personalized, reliable demo experiences for live calls, pre-call read-ups, and product adoption. Upcoming features like RepX and Lily AI Sales Agent aim to further automate lead qualification and sales conversations, making it a comprehensive solution for enhancing product-led growth and sales efficiency.
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Storylane FAQ
How does Storylane's RepX feature utilize AI to qualify prospects?
RepX is an AI sales agent trained on a company's product documentation and sales resources. It handles discovery, qualifies prospects by asking relevant questions, and shares interactive demos, case studies, and other context-relevant collateral based on the conversation.
What are the key differences in AI Suite capabilities between the Starter and Growth plans?
The Starter plan includes AI Content Assistant, AI Voiceovers, and AI Translations, with 20 minutes of AI Video Avatar usage. The Growth plan expands on this with 125 minutes of AI Video Avatar usage and the ability to change HTML content with AI for personalization.
Can Storylane demos be personalized for individual prospects?
Yes, the Growth plan and above offer Personalization Tokens, which allow users to dynamically personalize elements like names, logos, and currencies within the demos. This creates a tailored experience for each prospect.
What integrations are available for lead capture and analytics within Storylane?
The Starter plan includes Slack integration and lead capture directly from demos. The Growth plan adds HubSpot and Zapier integrations, while the Premium plan further includes Salesforce integration and a dedicated Salesforce App.
How does Storylane support A/B testing for demo optimization?
The Growth plan provides A/B Testing capabilities. This allows users to test different demo variations to optimize calls-to-action, user flows, and overall conversion rates.
What is the purpose of 'Hubs' in Storylane, and at what plan level is it introduced?
Hubs are personalized demo rooms designed to help push deals across the line by allowing buyers to address multiple use cases in one place. This feature is introduced starting with the Growth plan.
Source: storylane.io