Wix eCommerce

Unclaimed Editor reviewed

Build, run, and scale your online store with an AI-powered eCommerce platform.

Website Builders E-commerce Platforms Subscription Commerce

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4.4(12,296 across the web)

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TL;DR - Wix eCommerce

Build customizable eCommerce websites with no-code tools and AI features.
Sell various product types across multiple channels, including marketplaces and in-person.
Manage all sales, inventory, and marketing from a single dashboard.

Pricing: Free plan available

Best for: Growing teams

4.4/5 across review platforms

Pros & Cons

Pros

Easy store setup
Wix integration
Templates
Payment processing
Good for small stores

Cons

Platform limitations
Not for serious stores
Customization limited
Transaction fees
SEO limitations

Ratings Across the Web

4.4(12,296 reviews)

G21,890 reviews

4.3/5

Capterra10,406 reviews

4.4/5

Ratings aggregated from independent review platforms. Learn more

Key Features

Online store builderPayment processingInventory managementShipping integrationMarketing toolsMobile commerce

Pricing Plans

Free Trial

Business Basic

$27/month

Small stores

Unlimited products
Accept payments
Custom domain
No Wix ads

Business Unlimited

$32/month

Growing stores

All Basic features
Subscriptions
Automated sales tax
10 collaborators

Business VIP

$59/month

Large stores

All Unlimited features
Priority support
Custom reports
Loyalty program

Calculate your cost View full pricing

What is Wix eCommerce?

Editorial review

Wix eCommerce is a comprehensive platform designed to help businesses create and manage their online stores. It offers a no-code website builder with hundreds of customizable templates, allowing users to design high-converting storefronts and product pages tailored to their brand. The platform supports selling various product types, including physical goods with extensive variant options, digital products, subscriptions, and even facilitates dropshipping and print-on-demand models. Beyond storefront creation, Wix eCommerce provides advanced AI features to boost efficiency, such as an AI image editor, AI product descriptions for improved SEO and conversions, and AI product recommendations to increase average order value. It also enables businesses to sell across multiple channels, including their own website, in-person with POS systems, and on leading marketplaces like Google, eBay, Etsy, Amazon, and social media platforms, all managed from a single dashboard. The platform is suitable for entrepreneurs and businesses of all sizes looking to establish and grow their online presence and sales.