Adobe Marketo Engage MCP

Adobe's MCP server for Marketo Engage puts more than a hundred marketing automation operations behind a single agent connection. Lead and list tools find records, update fields and manage membership in static lists. Program tools browse, create, clone and tag programs, while smart campaign tools configure filters and flow steps and then activate or deactivate the campaign, which is where most of the branching logic in a Marketo instance actually lives. Asset work is covered as well. An agent can create emails and snippets from templates, edit their content, and build forms with field-level control including cloning and approval. Instance structure tools walk folders, channels and tags so new assets land in the right place rather than at the root, and bulk endpoints export lead data and let the agent monitor the resulting job until it finishes. It is a hosted service reached over streamable HTTP at an Adobe endpoint, so there is nothing to install and no credentials stored server-side. Authentication accepts either Marketo client credentials, meaning a client ID, client secret and Munchkin ID passed as headers, or an Adobe IMS bearer token with an org ID, and every call executes under that identity's API permissions. The audience is marketing operations teams who live in Marketo and want an assistant auditing campaign logic, cloning program structures or drafting assets in place.