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Encharge

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Automate email and marketing workflows with powerful integrations and simplified campaigns.

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Reviews onG2
309 reviews tracked

The Bottom Line

Entry price

Paid plans only

Biggest pro

Purpose-built for SaaS with native billing and product-event integrations

Biggest con

Starts at $99/mo for only 2,000 subscribers-expensive for low-volume senders

TL;DR - Encharge

  • Behavior-based email and marketing automation designed for SaaS companies
  • Visual flow builder with native Stripe, Chargebee, HubSpot, and Segment integrations
  • Growth plan starts at $99/mo (2K subscribers); Premium at $159/mo adds CRM and e-commerce connectors
Pricing: Paid only
Best for: Enterprises & pros
4.7/5 across review platforms

What is Encharge?

Editorial review
Encharge is an email and marketing automation platform built for SaaS and digital businesses that need behavior-based messaging. Its visual flow builder lets teams trigger emails, webhooks, and CRM updates based on user actions, page visits, and product events. With native integrations for Stripe, Chargebee, HubSpot, Salesforce, and Segment, Encharge connects billing and product-usage data directly to email sequences-so teams can automate onboarding, trial conversion, and churn-prevention campaigns without switching between tools.

Available on: Web

Pros & Cons

Pros

  • Purpose-built for SaaS with native billing and product-event integrations
  • Visual flow builder is intuitive and fast to set up
  • Behavior-based segmentation goes deeper than most competitors
  • Unlimited team members on every plan, including Growth
  • Transparent pricing with no hidden feature gates below Enterprise

Cons

  • Starts at $99/mo for only 2,000 subscribers-expensive for low-volume senders
  • HubSpot, Salesforce, and Shopify integrations locked to Premium plan
  • No built-in landing page or form builder
  • Smaller template library compared to Mailchimp or ActiveCampaign

Ratings Across the Web

4.7(309 reviews)

Ratings aggregated from independent review platforms. Learn more

Preview

Key Features

Visual flow builder for behavior-based automationAdvanced user segmentation by events, properties, and tagsBroadcast and transactional email sendingNative Stripe and Chargebee billing integrationsHubSpot, Salesforce, and Segment CRM connectorsWebhook triggers and API eventsLead scoring based on product activityA/B testing within flowsFree built-in email verificationUnlimited team members on all plans

Pricing

Paid

Encharge offers paid plans. Visit their website for current pricing details.

View pricing

Reviews

4.7/5

Across 309 verified user reviews on G2

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Encharge FAQ

What makes Encharge different from Mailchimp or ActiveCampaign?

Encharge is purpose-built for SaaS. It natively integrates with billing tools like Stripe and Chargebee and lets you trigger automations based on product events, not just email engagement.

Can I connect Encharge to my CRM?

Yes. The Premium plan includes native HubSpot and Salesforce integrations, plus Segment for piping product-usage data directly into your email flows.

How does pricing scale?

Pricing is based on subscriber count. Both Growth ($99/mo) and Premium ($159/mo) start at 2,000 subscribers and increase in tiers. Annual billing saves 20%.

Does Encharge support transactional emails?

Yes, but only on the Premium plan. You can send password resets, receipts, and other transactional messages alongside your marketing automation.

Is there a free plan or trial?

Encharge offers a 14-day free trial with full features. There is no permanent free plan.

Source: encharge.io

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