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OpenPanel

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An open-source web and product analytics platform with privacy-first tracking.

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TL;DR - OpenPanel

  • Open-source web and product analytics platform.
  • Privacy-first, cookie-less tracking with data ownership options.
  • Combines advanced event tracking with simple, actionable insights.
Pricing: Paid only
Best for: Enterprises & pros

Pros & Cons

Pros

  • Open-source and self-hostable for full control and transparency.
  • Combines web and product analytics in one platform, reducing tool sprawl.
  • Privacy-first design with cookie-less tracking and GDPR/CCPA compliance.
  • Flexible pricing based on event volume, with unlimited other features.
  • Easy integration with various web, mobile, and backend frameworks.

Cons

  • May require technical expertise for self-hosting setup and maintenance.
  • Cloud pricing can become significant for very high event volumes.

Preview

Key Features

Web AnalyticsProduct AnalyticsRevenue TrackingProfiles & Sessions TrackingEvent TrackingInteractive DashboardsData VisualizationTeam Collaboration & Sharing

Pricing Plans

Free Trial

5K events per month

$2.50/mo

  • Unlimited websites or apps
  • Unlimited users
  • Unlimited dashboards
  • Unlimited charts
  • Unlimited tracked profiles

10K events per month

$5.00/mo

  • Unlimited websites or apps
  • Unlimited users
  • Unlimited dashboards
  • Unlimited charts
  • Unlimited tracked profiles

100K events per month

$20.00/mo

  • Unlimited websites or apps
  • Unlimited users
  • Unlimited dashboards
  • Unlimited charts
  • Unlimited tracked profiles

250K events per month

$30.00/mo

  • Unlimited websites or apps
  • Unlimited users
  • Unlimited dashboards
  • Unlimited charts
  • Unlimited tracked profiles

500K events per month

$50.00/mo

  • Unlimited websites or apps
  • Unlimited users
  • Unlimited dashboards
  • Unlimited charts
  • Unlimited tracked profiles

1.0M events per month

$90.00/mo

  • Unlimited websites or apps
  • Unlimited users
  • Unlimited dashboards
  • Unlimited charts
  • Unlimited tracked profiles

2.5M events per month

$180.00/mo

  • Unlimited websites or apps
  • Unlimited users
  • Unlimited dashboards
  • Unlimited charts
  • Unlimited tracked profiles

5.0M events per month

$250.00/mo

  • Unlimited websites or apps
  • Unlimited users
  • Unlimited dashboards
  • Unlimited charts
  • Unlimited tracked profiles

10.0M events per month

$350.00/mo

  • Unlimited websites or apps
  • Unlimited users
  • Unlimited dashboards
  • Unlimited charts
  • Unlimited tracked profiles

20.0M events per month

$530.00/mo

  • Unlimited websites or apps
  • Unlimited users
  • Unlimited dashboards
  • Unlimited charts
  • Unlimited tracked profiles

30.0M events per month

$680.00/mo

  • Unlimited websites or apps
  • Unlimited users
  • Unlimited dashboards
  • Unlimited charts
  • Unlimited tracked profiles

40.0M events per month

$800.00/mo

  • Unlimited websites or apps
  • Unlimited users
  • Unlimited dashboards
  • Unlimited charts
  • Unlimited tracked profiles

50.0M events per month

$900.00/mo

  • Unlimited websites or apps
  • Unlimited users
  • Unlimited dashboards
  • Unlimited charts
  • Unlimited tracked profiles

What is OpenPanel?

Editorial review
OpenPanel is an open-source web and product analytics platform designed to provide comprehensive insights into user behavior and product performance. It combines the robust event tracking capabilities often found in tools like Mixpanel with the user-friendly interface and privacy-first approach of platforms like Plausible. This tool allows users to track website visitors, events, revenue, and complete user journeys within a single platform, eliminating the need for multiple analytics solutions. Built for control, transparency, and trust, OpenPanel offers privacy-first analytics without cookies, fingerprinting, or invasive tracking, ensuring GDPR and CCPA compliance. Users can choose to self-host the platform for full data ownership or utilize its cloud service with EU-based hosting options. It caters to a wide range of users, from indie hackers and startups to global teams, providing actionable insights through customizable dashboards, real-time data visualization, and flexible event tracking.

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OpenPanel FAQ

What is OpenPanel?

OpenPanel is an open-source web and product analytics platform that provides comprehensive insights into user behavior, product performance, and website traffic. It offers privacy-first tracking, combining features similar to Mixpanel and Plausible.

How much does OpenPanel cost?

OpenPanel offers a usage-based pricing model for its cloud service, starting from $2.50 per month for 5K events, up to $900 per month for 50M events, with yearly discounts available. All other features like websites, users, dashboards, and profiles are unlimited. You can also self-host it for free.

Is OpenPanel free?

OpenPanel offers a free 30-day trial for its cloud service without requiring a credit card. Additionally, the platform is open-source and can be self-hosted for free, providing a free option for those who manage their own infrastructure.

Who is OpenPanel for?

OpenPanel is designed for developers, indie hackers, startups, and global teams who need powerful, privacy-first web and product analytics. It's suitable for anyone looking to understand user behavior, track product performance, and make data-driven decisions without the complexity or high costs of traditional enterprise solutions.