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OpenPanel

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An open-source web and product analytics platform with privacy-first tracking.

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Tracked since2026
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The Bottom Line

Entry price

Paid plans only

Biggest pro

Open-source and self-hostable for full control and transparency.

Biggest con

May require technical expertise for self-hosting setup and maintenance.

TL;DR - OpenPanel

  • Open-source web and product analytics platform.
  • Privacy-first, cookie-less tracking with data ownership options.
  • Combines advanced event tracking with simple, actionable insights.
Pricing: Paid only
Best for: Enterprises & pros

What is OpenPanel?

Editorial review
OpenPanel is an open-source web and product analytics platform designed to provide comprehensive insights into user behavior and product performance. It combines the robust event tracking capabilities often found in tools like Mixpanel with the user-friendly interface and privacy-first approach of platforms like Plausible. This tool allows users to track website visitors, events, revenue, and complete user journeys within a single platform, eliminating the need for multiple analytics solutions. Built for control, transparency, and trust, OpenPanel offers privacy-first analytics without cookies, fingerprinting, or invasive tracking, ensuring GDPR and CCPA compliance. Users can choose to self-host the platform for full data ownership or utilize its cloud service with EU-based hosting options. It caters to a wide range of users, from indie hackers and startups to global teams, providing actionable insights through customizable dashboards, real-time data visualization, and flexible event tracking.

Available on: Web

Pros & Cons

Pros

  • Open-source and self-hostable for full control and transparency.
  • Combines web and product analytics in one platform, reducing tool sprawl.
  • Privacy-first design with cookie-less tracking and GDPR/CCPA compliance.
  • Flexible pricing based on event volume, with unlimited other features.
  • Easy integration with various web, mobile, and backend frameworks.

Cons

  • May require technical expertise for self-hosting setup and maintenance.
  • Cloud pricing can become significant for very high event volumes.

Preview

Key Features

Web AnalyticsProduct AnalyticsRevenue TrackingProfiles & Sessions TrackingEvent TrackingInteractive DashboardsData VisualizationTeam Collaboration & Sharing

Pricing Plans

Free Trial

Pricing checked Jun 17, 2026

5K events per month

$2.50 / mo

Everything in all plans.

10K events per month

$5.00 / mo

Everything in all plans.

100K events per month

$20.00 / mo

Everything in all plans.

250K events per month

$30.00 / mo

Everything in all plans.

500K events per month

$50.00 / mo

Everything in all plans.

1.0M events per month

$90.00 / mo

Everything in all plans.

2.5M events per month

$180.00 / mo

Everything in all plans.

5.0M events per month

$250.00 / mo

Everything in all plans.

10.0M events per month

$350.00 / mo

Everything in all plans.

20.0M events per month

$530.00 / mo

Everything in all plans.

30.0M events per month

$680.00 / mo

Everything in all plans.

40.0M events per month

$800.00 / mo

Everything in all plans.

50.0M events per month

$900.00 / mo

Everything in all plans.

Included in all plans

  • Unlimited websites or apps
  • Unlimited users
  • Unlimited dashboards
  • Unlimited charts
  • Unlimited tracked profiles

How OpenPanel's pricing compares

At $2.5/mo, OpenPanel is the most affordable of its 3 direct competitors.

OpenPanel
$2.5
$9.99

Entry paid plan, monthly. Pricing checked Jun 17, 2026.

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OpenPanel FAQ

How does OpenPanel ensure data privacy and compliance?

OpenPanel is designed for privacy-first analytics, operating without cookies, fingerprinting, or invasive tracking methods. This approach helps ensure compliance with regulations such as GDPR and CCPA. Users also have the option to self-host for full data ownership.

Which teams would benefit most from using OpenPanel?

OpenPanel is suitable for a wide range of users, from indie hackers and startups to global teams. It provides actionable insights through customizable dashboards and real-time data visualization, catering to those who need comprehensive web and product analytics.

How does OpenPanel compare to a tool like Clicky?

OpenPanel differentiates itself by combining both web and product analytics into a single platform, whereas Clicky primarily focuses on web analytics. OpenPanel also emphasizes privacy-first tracking without cookies, while offering self-hosting options for greater data control.

What kind of technical expertise is needed to use OpenPanel?

While OpenPanel offers a cloud service, self-hosting the platform may require some technical expertise for setup and ongoing maintenance. However, its easy integration with various frameworks aims to simplify the process for users.

How is OpenPanel priced?

OpenPanel is a paid product with pricing structured based on event volume. This model allows for unlimited access to other features, providing flexibility for different usage scales without a permanently free tier.

Can OpenPanel track both website visitors and in-app user journeys?

Yes, OpenPanel is designed to track both website visitors and complete user journeys within a single platform. It offers robust event tracking capabilities to provide comprehensive insights into user behavior across web and product interactions.

Does OpenPanel support real-time data analysis?

Yes, OpenPanel supports real-time data visualization, allowing users to gain immediate insights into user behavior and product performance. This feature helps in monitoring events and trends as they happen.