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The Bottom Line

Price
From $239/mo, billed monthly, free trial. Compare plans

Key facts

  • Competitive social analytics across Facebook, Instagram, X, LinkedIn, TikTok, and YouTube
  • Automated alerts, reports, and social listening with paid plans
  • Best suited for agencies and mid-market brands benchmarking against rivals

Pros

  • Deep competitive benchmarking rarely matched by other tools
  • Multi-platform coverage including TikTok and YouTube
  • Automated alerting saves hours of manual monitoring
  • Social listening included at mid-tier pricing
  • Clean reporting that clients and stakeholders understand
  • Free trial available with no credit card required

Cons

  • Entry plan pricing may be steep for freelancers or small teams
  • Lowest tier limited to 10 tracked companies and 6 months history
  • Single-user seat on certain plans restricts team collaboration
  • No native publishing or scheduling capabilities
  • Social listening saved searches capped on lower plans

What is Rival IQ?

Rival IQ is a competitive social media analytics platform that helps marketers benchmark performance against competitors across Facebook, Instagram, Twitter/X, LinkedIn, TikTok, and YouTube. It combines social post analysis, automated reporting, social listening, and real-time alerts when competitors publish high-performing content. The platform surfaces engagement trends, hashtag analytics, and influencer tracking so teams can refine their strategy based on what actually works in their market. Agencies, higher education, nonprofits, and consumer brands use it to run audits, schedule reports, and monitor brand sentiment across millions of online sources.

Available on: Web

Ratings Across the Web

4.5 (49 reviews)

Rival IQ holds an aggregate rating of 4.5 out of 5 from 49 reviews across G2, last checked September 17, 2026.

Ratings aggregated from independent review platforms. Learn more

Preview

Key Features

  • Competitive benchmarking across six social platforms
  • Social listening with sentiment analysis across millions of sources
  • Automated alerts for competitor high-performing posts
  • Custom dashboards and scheduled PDF/CSV reports
  • Facebook and Instagram Ads analytics
  • Hashtag and influencer tracking
  • Google Data Studio connector
  • Landscape-level social media audits
  • Historical data analysis up to 24 months
  • API access for custom integrations

Pricing Plans

Free Trial

Pricing checked Nov 2, 2026. Source: rivaliq.com/pricing, read Nov 2, 2026

Rival IQ plans and prices, checked November 2026
Plan Price Details
Drive

$239 / mo

  • 10 tracked companies
  • 6 months of data history
  • 1 user account
+3 more
  • Competitive social metrics and benchmarking
  • Social content analysis
  • Email alerts and scheduled reports
Engage

$349 / mo

  • 20 tracked companies
  • 12 months of data history
  • 2 user accounts
+4 more
  • 2 Social Listening Saved Searches
  • Facebook Ads reporting and alerts
  • Google Data Studio Connector
  • Social Listening Instant Search
Engage Pro

$559 / mo

  • 40 tracked companies
  • 24 months of data history
  • 5 user accounts
+4 more
  • 10 Social Listening Saved Searches
  • Private data aggregation and comparison across multiple handles
  • Estimated impressions
  • API access available as an add-on
Enterprise

Contact us

  • Enterprise and volume packages
  • Custom requirements
  • Larger tracking volumes

Is Rival IQ worth the price?

Fair value

Rival IQ's pricing is on the higher side, with the entry-level 'Drive' plan starting at $239/month.

The 'Engage' plan at $349/month offers better value for growing teams needing more data history and users. This pricing is best suited for established businesses and agencies with dedicated marketing budgets.

Full Rival IQ pricing: every plan, hidden costs and alternatives

How Rival IQ's pricing compares

At $239/mo, billed monthly, Rival IQ is the most premium of its 2 comparable direct competitors.

Rival IQ
$239

Not ranked, different unit or currency: Hootsuite $99/user/mo, billed yearly; Metricool $25/mo flat, whole organisation, billed monthly.

Entry paid plan, monthly price, billed monthly. Pricing checked Nov 2, 2026.

Email me when Rival IQ changes its price

One email per change, found on the vendor's own pricing page. Unsubscribe any time.

Recent pricing updates

Changes we detected on the Rival IQ pricing page.

  • Prices first read on the vendor page: Drive $239 a month; Engage $349 a month; Engage Pro $559 a month.

Rival IQ by the numbers

Toolradar data: Rival IQ's entry paid plan ($239/mo, billed monthly) ranks #23 of 24 for price among the Competitive Intelligence tools with a verified entry price and no stated unit, where the median is $44/mo. As of Nov 2026.

Rival IQ compared with 49 Competitive Intelligence tools on Toolradar, as of Nov 2026
Metric Rival IQ Peer median Position (1 is best)
Entry paid plan $239/mo, billed monthly $44/mo #23 of 24 tools with no stated price unit, verified price
Free plan No 13 of 49 have one n/a
Listed as an alternative to 4 tools 2 #17 of 49 (joint)
User rating 4.5/5 (across the web, 49 ratings) 4.5/5 #11 of 20 (joint) tools with 20+ reviews
Compare-page visits, last 30 days 21 visits 35 #10 of 12 (joint) tools with 20+ compare-page visits

Visitors most often compare Rival IQ with SocialInsider (last 30 days, Nov 2026).

Listed as an alternative to: #16 on 2026-10-16 to #17 on 2026-11-02 (rank among 49 tools, 1 is best).

Each position is counted among the tools that have data for that row, as noted under it. A lower entry price ranks higher; prices are read on vendor pages and compared only with tools priced on the same basis. All Competitive Intelligence data · How we compute this. Advertising and placement fees are not inputs to any position. Visit counts include visits from every source.

Cite this: Toolradar, “Rival IQ by the numbers”, Nov 2026.

Reviews

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4.5/5

Across 49 verified user reviews on G2

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Rival IQ FAQ

How does Rival IQ help a social media manager benchmark a brand against its competitors?

Rival IQ tracks post-level performance metrics across Facebook, Instagram, Twitter/X, LinkedIn, TikTok, and YouTube, and surfaces engagement trends and hashtag analytics. This enables marketers to benchmark their own performance against competitors and refine their strategy based on what actually works in their market.

Which named competitor does Rival IQ offer a deeper competitive benchmarking experience than?

Rival IQ provides deeper competitive benchmarking than Sprout Social by combining multi-platform social post analysis, automated competitor alerts, and social listening into a single view, whereas Sprout Social focuses more heavily on publishing and internal team workflows.

Which teams or users benefit most from Rival IQ?

Agencies, consumer brands, higher education institutions, and nonprofits benefit most from Rival IQ, as they can use its competitive audits, automated reporting, and brand sentiment monitoring to improve their social media strategy.

How is Rival IQ priced?

Rival IQ is a paid product with a 14-day free trial and no permanently free tier. Its entry-level plan is priced with a monthly subscription, and lower plans limit tracked companies, historical data depth, and social listening saved searches.

Does Rival IQ provide automated alerts when competitors publish high-performing content?

Yes, Rival IQ sends real-time alerts when competitors publish high-performing content, which saves hours of manual monitoring and helps teams react quickly to successful competitor strategies.

Can Rival IQ track social media accounts on TikTok and YouTube in addition to major platforms?

Yes, Rival IQ covers TikTok and YouTube alongside Facebook, Instagram, Twitter/X, and LinkedIn, giving users a comprehensive view of their competitive landscape across both mature and emerging social channels.

Which social listening features are included in Rival IQ’s mid-tier pricing?

Rival IQ includes social listening at its mid-tier pricing, allowing teams to monitor brand sentiment across millions of online sources, though saved searches for social listening are capped on lower plans.

How does Rival IQ pricing compare with other Competitive Intelligence tools?

Rival IQ's entry paid plan ($239/mo, billed monthly) ranks #23 of 24 for price among the Competitive Intelligence tools with a verified entry price and no stated unit, where the median is $44/mo. Prices are read on each vendor's own pricing page and compared only with tools priced on the same basis. Source: Toolradar, Nov 2026.

Source: rivaliq.com

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