Tackle.io

Tackle is an end-to-end platform designed to help Independent Software Vendors (ISVs) accelerate their Cloud Go-To-Market (GTM) strategy. It enables businesses to identify the right buyers, co-sell effectively with cloud partners like AWS, Microsoft, and Google Cloud, and transact seamlessly through cloud marketplaces. The platform streamlines the entire GTM process, from discovering potential deals to managing marketplace offers and integrating with existing sales workflows. This platform is ideal for ISVs looking to maximize their revenue and pipeline through cloud providers. It provides tools for sales teams to find deals faster using Cloudographic™ data, improve win rates by aligning with cloud partners, and simplify the creation and tracking of marketplace offers. Tackle also offers strategic services, including implementation, coaching, premium support, and managed GTM services, to ensure comprehensive support throughout the Cloud GTM journey. For product and engineering teams, Tackle minimizes the need for extensive developer resources by handling the complexities of cloud provider requirements and listing updates through a uniform API integration. It allows for real-time event notifications to existing tech stacks and enables transactions without heavy development support, making Cloud GTM a business decision rather than an engineering burden.