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TrueCoach

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The #1 personal trainer software for scaling your coaching business and streamlining client management.

Health & FitnessCRMPractice Management
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Reviews onTrustpilot
0 reviews tracked

The Bottom Line

Entry price

Paid plans only

Biggest pro

Significantly reduces administrative time for coaches

Biggest con

Specific pricing tiers and advanced feature availability are not detailed without signing up for a trial

TL;DR - TrueCoach

  • Streamlines workout programming and client management for personal trainers.
  • Offers integrated nutrition tracking and payment processing to scale coaching businesses.
  • Provides a custom web storefront and mobile app for enhanced client engagement and acquisition.
Pricing: Paid only
Best for: Enterprises & pros

What is TrueCoach?

Editorial review
TrueCoach is a comprehensive personal training software designed for personal trainers, coaches, and gym owners to manage clients, deliver personalized workout plans, and track progress efficiently. It aims to reduce administrative burden, allowing coaches to focus more on client interaction and program design. The platform supports business growth by offering a web storefront for client acquisition and integrated payment processing. This software centralizes client management, communication, and programming. Coaches can design workout programs, customize them for individual clients, and track compliance and performance metrics. It also includes robust nutrition tracking capabilities, allowing for the setting of macro goals, monitoring intake, and integrating with tools like MyFitnessPal. TrueCoach provides a professional, scalable solution for delivering one-to-one personalized coaching experiences, moving beyond traditional methods like spreadsheets and disparate communication tools.

Available on: Web

how we evaluateSourcetruecoach.co ↗

Pros & Cons

Pros

  • Significantly reduces administrative time for coaches
  • Enhances client engagement and accountability through integrated tools
  • Provides a professional platform for scaling a coaching business
  • Offers a comprehensive suite of features for both workout and nutrition management
  • Includes a large library of exercise videos and allows for custom uploads

Cons

  • Specific pricing tiers and advanced feature availability are not detailed without signing up for a trial
  • Relies on Stripe for payment processing, which may incur additional transaction fees

Ratings Across the Web

Trustpilot16 reviews
3.1/5

What people say

“Very very average. Only thing they updated and changed in the last 5 years is the price increases”, via Trustpilot

Ratings aggregated from independent review platforms. Learn more

Preview

Key Features

Customizable workout program builderClient progress tracking and compliance ratesIntegrated nutrition tracking with macro goals and MyFitnessPal integrationReal-time client messaging and communication hubCustom exercise video library and 1,200+ pre-loaded exercise videosPersonalized web storefront for client acquisitionTrueCoach Payments powered by Stripe for credit/debit card processingBranding customization with logo and color schemes

Pricing Plans

Free Trial

Pricing checked Jun 10, 2026

Starter Plan

$26.34 / mo

Everything in all plans, plus:

  • Up to 5 active clients

Standard Plan

$57.99 / mo

Everything in all plans, plus:

  • Up to 20 active clients
  • New! Public Coach Profiles
  • Data Integration with Apple, Garmin, WHOOP, and other Wearables
  • Custom-Branded Fitness App
  • Advanced Habit and Nutrition Tracking
  • Business Automations powered by Zapier

Pro Plan

$136.99 / mo

Everything in all plans, plus:

  • Up to 50 active clients
  • New! Public Coach Profiles
  • Data Integration with Apple, Garmin, WHOOP, and other Wearables
  • Custom-Branded Fitness App
  • Advanced Habit and Nutrition Tracking
  • Business Automations powered by Zapier

Included in all plans

  • Program & Workout Builder
  • Client Management Tracker
  • MyFitnessPal Nutrition and Habit Tracker
  • Client Dashboard
  • 3,000+ Video Exercise Library
  • In-App Messaging
  • Free Automated Payments
Calculate your costView full pricing

How TrueCoach's pricing compares

At $26.34/mo, TrueCoach is the most affordable of its 2 direct competitors.

TrueCoach
$26.34
GymMaster
$89
Mindbody
$106.92

Entry paid plan, monthly. Pricing checked Jun 10, 2026.

Reviews

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Best TrueCoach Alternatives

Top alternatives based on features, pricing, and user needs.

Mindbody logo
MindbodyPaid

Unlock growth for fitness, beauty, and wellness businesses with an all-in-one management platform.

3.9
WellnessLiving logo
WellnessLivingFreemium

All-in-one business software for fitness, wellness, and beauty industries.

4.4
GymMaster logo
GymMasterPaid

Comprehensive gym and health club management software for member tracking, bookings, sales, and communication.

4.7
FitSW logo
FitSWPaid

The all-in-one app for personal trainers, coaches, and gyms to manage clients and grow their business.

4.4
See all health & fitness tools →

Still deciding?

Most buyers shortlist 2 or 3 tools before committing. Pull a side-by-side comparison or browse the full alternatives shortlist below.

TrueCoach vs MindbodyHead-to-head: features, pricing, who winsTrueCoach vs WellnessLivingHead-to-head: features, pricing, who winsTrueCoach vs GymMasterHead-to-head: features, pricing, who wins

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TrueCoach FAQ

How does TrueCoach help coaches acquire new clients and manage payments?

TrueCoach provides a premium web storefront that coaches can link from social media or business cards, allowing potential clients to apply to train with them directly. For payments, it integrates with Stripe through TrueCoach Payments, enabling instant collection of revenue via credit and debit cards.

Can I integrate my existing nutrition tracking methods with TrueCoach?

Yes, TrueCoach offers a direct integration with MyFitnessPal, allowing for seamless tracking of client nutrition goals and plans within the app. Coaches can also set tailored nutrition goals for calories, protein, carbs, and fats directly in TrueCoach.

What kind of video resources are available for exercise demonstrations?

TrueCoach includes a library of over 1,200+ pre-loaded strength and conditioning exercise videos. Additionally, coaches can upload their own custom videos to TrueCoach or link directly to videos hosted on platforms like YouTube or Vimeo, creating a personalized video library.

How does TrueCoach assist in monitoring client adherence and progress?

The software calculates 7, 30, and 90-day compliance rates for each client, based on completed versus assigned exercises. It also allows coaches and clients to log exercise history and metrics, visualizing progress towards specific goals over time and providing training data at a glance.

Is it possible to customize the platform to match my brand?

Yes, TrueCoach allows for account customization with your logo and offers a selection of custom color schemes, making it easy to configure the platform to match your specific branding.

Source: truecoach.co

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